Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+852 3175 1913
Jul 18, 2024
Brand Health Check: How should Florasis chart its entry into the high-end market?
Nearly a year following a PR crisis, the Chinese cosmetics company manages to gain a cult following and has ambitious plans to penetrate international luxury markets. Marketing experts weigh in on how the brand should forge its path forward.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpeg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
Dec 18, 2024
Brand Health Check: How can Uniqlo compete with ...
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Sep 20, 2024
Top 10 beauty brands in Southeast Asia
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
45 minutes ago
Sweaty Betty kicks off campaign focused on leg
'Wear the damn shorts’ empowers women to embrace their legs and challenge beauty standards.
52 minutes ago
Is a four-day working week viable for adland?
A small number of agencies have embraced the four-day working week, and while agency leaders seem to be up for it, there are a few hurdles to overcome before it can become a more general reality.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
1 hour ago
Adidas and FCB create performance shoe for runners ...
Three years in the making: After rigorous testing and development, the product is set to launch in 2026.
1 day ago
How smarter mobile ads are beating big-budget ...
Based on $2.4 billion in ad spend across 1,300 apps, AppsFlyer’s latest report reveals why emotional storytelling, tutorials and platform-native talent now outperform big-budget creative in mobile marketing.