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Increasing consumer, corporate and regulatory scrutiny over data makes it challenging to nail down useful insights for marketers. MullenLowe Singapore's Mark Haycock tells you how the data creation model may be a viable way forward.
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The campaign aims to leverage influencers and creators for humanitarian action to support the underprivileged.
The Rituals We Share campaign seizes on the trend of athletes speaking up about their mental health struggles to help people in need.
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That National Epilepsy Week and Mental Health Awareness Week coincide in May makes sense to the chief engagement and growth officer at GroupM. For Grosvenor, living with epilepsy is inextricably linked to her mental health.