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Will the data skills gap hinder marketers’ ability to integrate AI?
A lack of data skills among marketing talent was identified as a top three issue for leveraging data to improve customer engagement by 52% of senior marketers in a UK survey.
Sinecure.ai acquires Grace Blue Partnership
Grace Blue global chairman Ian Priest has left the company.
Asia-Pacific CMOs struggle to align staff with new marketing challenges
Marketing teams have not kept up with overwhelming needs for flexibility and agility, according an exclusive look at new research from Neon Leaders.
Talent jumping ship from agency to brand is not just about names and perks: Grace Blue
TOP OF THE CHARTS: Recruitment firm’s 2019 Migration Report argues work-life balance and meaningful work is what’s spurring the moves.
Rightsizing and you
If you’re worried about losing your job, consider what you can do to make yourself a more valuable asset. You’d be surprised how few people do.
Why outcomes matter, not just to the CMO
Xaxis Asia's head of outcome media planning opens up about new business models, urging organisations towards real change
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