groupm interaction
Digital marketplace at a pivot point: GroupM Interaction report
SINGAPORE - With consumer avoidance of advertising on the rise, the digital marketplace is at an important point in its evolution and the entire industry must collaborate to ensure its further advancement, according to the latest Interaction report by GroupM.
GroupM Interaction Indonesia ups digital strategy
JAKARTA - In a bid to increase ROI for its clients, GroupM Interaction Indonesia, the digital arm of the media agency, will offer two new features by Effective Measure, a digital planning firm.
Microsoft expands Skype ad inventory to Southeast Asia
KUALA LUMPUR - Voice over Internet Protocol service Skype has launched its advertising inventory in Singapore, Malaysia and Indonesia, to provide brands with access to social audiences across Southeast Asia.
GroupM Interaction veterans resign to launch digital startup
HONG KONG - Kenneth Wan and Eddie Ngan, general managers of GroupM Interaction Hong Kong, have resigned and opened their own digital venture called "The Bread Digital".
GroupM promotes James Wu, while Lawrence Wan resigns
BEIJING - GroupM China has promoted James Wu to become managing director of digital operations and innovation of GroupM Interaction, with immediate effect. The group has also confirmed that Lawrence Wan, managing director of e-Business Solutions of GroupM, resigned last week.
GroupM Interaction's Meg Wu resigns as managing director
BEIJING - Meg Wu, managing director of GroupM Interaction (GMI), has resigned from the company.
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