Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+852 3175 1913
Mar 30, 2020
HK beer brand Yau recast in a local, friendly light
REBRANDING EXERCISES: Design Bridge Singapore brews up a smiley brand identity based on colloquialisms. And the timing of the brand refresh isn't anyone's fault.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.png&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
Related Articles
Just Published
1 day ago
Brands plan for a quiet Pride Month
Agencies report dwindling projects and an overall lack of communication from clients regarding Pride Month plans.
1 day ago
Bosch partners with Amnet and Samsung for weather-ac...
The initiative harnesses weather API and CTV to boost awareness of Bosch's new machines, with impressive results in Mumbai.
.jpeg&h=268&w=401&q=100&v=20170226&c=1)
1 day ago
Havas Worldwide retains Durex creative duties
As reported earlier by Campaign India, the pitch had several big-ticket agencies vying for the plum account alongside the incumbent.
1 day ago
Queer Ad Folk: Good allies must call out the ...
Deborah Whitfield, head of production and executive producer, Factory Studios, shares her experience.