Advertising

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Brands use tech to help endangered animals in 'March for giants'
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1 day ago

Brands use tech to help endangered animals in 'March for giants'

Conservation campaign began yesterday in Hong Kong.

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Move and win roundup: InMobi, Publicis, Ogilvy, Dragon Rouge, Text100, more
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1 day ago

Move and win roundup: InMobi, Publicis, Ogilvy, Dragon Rouge, Text100, more

A weekly roundup of notable people moves and account news.

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HNA Entertainment Capital takes stake in WE Marketing
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1 day ago

HNA Entertainment Capital takes stake in WE Marketing

WE is the group's first entry into the marketing field.

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Dentsu sets up Techno Camp in Vietnam
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1 day ago

Dentsu sets up Techno Camp in Vietnam

Dentsu Techno Camp is intended to help develop the network’s digital capabilities.

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Pinball wizardry: Standard Chartered makes a game out of credit-card rewards
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1 day ago

Pinball wizardry: Standard Chartered makes a game out of credit-card rewards

Impressive animation makes a credit-card spot way more fun than you'd expect.

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J&J, Verizon and AT&T join brands to suspend YouTube advertising
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1 day ago

J&J, Verizon and AT&T join brands to suspend YouTube advertising

Three major US brands have joined the growing list of advertisers to pause advertising on YouTube following recent revelations that ads are being inadvertently placed with extremist content.

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Photos: Campaign360 conference on gender equality
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1 day ago

Photos: Campaign360 conference on gender equality

Photos from Campaign360, held on 22 March in Hong Kong.

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Stranger things: A reporters' notebook of odd and WTF items
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1 day ago

Stranger things: A reporters' notebook of odd and WTF items

As editors, we see and hear two kinds of information: The kind that demands serious treatment, and the kind that makes us go…'Wait, what?' These are their stories.

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Photos: Campaign360 Charity Dinner and Women Leading Change Awards
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2 days ago

Photos: Campaign360 Charity Dinner and Women Leading Change Awards

The inaugural Women Leading Change Awards were presented at the Campaign360 Charity Dinner held in aid of Mother's Choice on 22 March in Hong Kong.

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Pi-day promo pricing propels pies
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2 days ago

Pi-day promo pricing propels pies

In Hong Kong, McDonald's increased sales of its rectangular pies by 963 percent on a day celebrating all things round.

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Women Leading Change Awards winners announced
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3 days ago

Women Leading Change Awards winners announced

Campaign Asia-Pacific presented the inaugural Women Leading Change Awards tonight in Hong Kong.

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Agencies better for gender equality than brands: Exclusive research
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3 days ago

Agencies better for gender equality than brands: Exclusive research

Women are more equal in the agency environment than they are within brands or tech companies, according to Campaign Asia-Pacific and Kantar’s inaugural gender diversity study.

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Campaign360: Live coverage of our gender-diversity conference
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3 days ago

Campaign360: Live coverage of our gender-diversity conference

Takeaways, notable comments and photos from Campaign360, our conference focused on industry gender diversity in APAC, taking place today in Hong Kong.

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Diversity is about respect, not empathy
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3 days ago

Diversity is about respect, not empathy

We require a system that recognises the need for both women and men to create a balanced life for themselves and their loved ones.

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The town comes to a halt when the Milo van arrives
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4 days ago

The town comes to a halt when the Milo van arrives

A campaign for Milo van collectibles by The Secret Little Agency features no Milo van.

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Six guiding lights, for an age of likes
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4 days ago

Six guiding lights, for an age of likes

Creating visual identity with a soul.

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WPP's Mirum acquires 3Ti Solutions of China
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Mar 20, 2017

WPP's Mirum acquires 3Ti Solutions of China

Acquisition adds R&D capabilities for proprietary development.

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GroupM Malaysia speaks out over YouTube ad scandal
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Mar 20, 2017

GroupM Malaysia speaks out over YouTube ad scandal

Agency calls for Google to make host of changes, but advises against pulling ads from YouTube.

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Japan’s data gap feeds the gender gap
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Mar 20, 2017

Japan’s data gap feeds the gender gap

One creative director in Tokyo is frustrated by a reluctance to speak out, but believes numbers can help shock the industry into action.

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The APAC adland gender gap: Scope, causes and cures
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Mar 20, 2017

The APAC adland gender gap: Scope, causes and cures

We hope this in-depth exploration will illuminate key issues surrounding gender inequality in marketing and communications in Asia.

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