Red2 Digital has been appointed as Reebok's social-media agency of record in Indonesia, Singapore, Malaysia, Philippines, Thailand and Vietnam.
The appointment comes after a competitive pitch against multiple undisclosed agencies. There was no incumbent. The agency's Ho Chi Minh City office will lead the work, which includes content creation, creative development, analytics and CRM. The first work went live in June.
The Boston-based brand is looking to increase its...
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