Benjamin Li
Jul 30, 2012

Josephine Chan steps up as managing director of SCMP Magazines

HONG KONG - Hong Kong-based South China Morning Post (SCMP) Group has promoted Josephine Chan, previously its general manager and publisher, to managing director of SCMP Magazines Publishing.

Josephine Chan
Josephine Chan

Chan (pictured) has more than 20 years’ industry experience and extensive knowledge of the local women’s magazine market. At SCMP Group, she helped to launch Harpers’ Bazaar as chief editor, and was subsequently promoted to general manager and publisher of SCMP Magazines Publishing Since 2008 she has managed the China magazines business operations for the Group.

Chan's promotion news follows the 20 June formation of a joint venture by SCMP Group and Hearst Magazines International, under which SCMP Hearst Hong Kong will publish Elle and related titles.

The structure of the SCMP Magazines Publishing encompasses all the magazines for the group: Do Do Yeung, GM and publisher of Elle, Amy Cheng, publisher of Cosmopolitan, Harper's Bazaar and CosmoGIRL, will now report to Chan.

SCMP Group stated that the promotion reflects a broader scope of duties for Chan, who will now oversee all business operations for SCMP Hearst Publications, SCMP Hearst Hong Kong, and SCMP Magazines Publishing (HK) - all of the business entities forming the SCMP Magazines Publishing division under SCMP Group. Chan continues to report to Elsie Cheung, Group’s chief operating officer.

The Group now publishes a significant share of Hong Kong’s top women’s titles, including Cosmopolitan, CosmoGirl, Harper’s Bazaar, Elle, and their respective websites. Estee Lauder Group, L’Oreal Group and Shiseido Group are some of the key advertisers.

Cosmopolitan and Harper’s Bazaar will have e-magazine versions starting in August. A spokesperson said that advertisers who place print ads will receive online ad space free for the time being.

Asked whether online publishing is hurting the circulation of print titles, the spokesperson said that thanks to the many promotions fashion designers give as limited-edition gifts within magazines, print circulation remains stable. The digital format is increasing in importance, although it may not directly replace print but complement it as a part of an integrated platform.

Source:
Campaign China

Related Articles

Just Published

17 hours ago

Agency Report Cards 2023: We grade 31 APAC networks

Campaign Asia-Pacific presents its 21st annual evaluation of APAC agency networks based on their 2023 business performance, innovation, creative output, awards, action on DEI and sustainability, and leadership.

17 hours ago

Ogilvy's Krishnan Menon joins RGA as SEA managing ...

Menon has stepped into the newly created position at RGA. He will continue to be based in Singapore and assume the role with immediate effect.

19 hours ago

The blurring lines between B2B and B2C marketing ...

CAMPAIGN 360: Marketers discuss how converging B2B and B2C strategies allow them to rethink and benefit from each other's insights and best practices.