Staff Reporters
Oct 11, 2012

Cyber Communications and Blugrapes partner to serve Japanese clients in Southeast Asia

SINGAPORE - Dentsu-owned Cyber Communications Inc (CCI) and digital engagement firm Blugrapes have signed an agreement to provide digital services to CCI's Japanese clients interested in Southeast Asia.

Bluegrapes will help support CCI's Japanese clients in Southeast Asia
Bluegrapes will help support CCI's Japanese clients in Southeast Asia

Headquartered in Japan, CCI has just started expanding into other Asian markets, starting with a branch in Singapore. In Japan, the interactive marketing agency has a client portfolio of more than 500 advertising agencies and more than 500 publishers. 

Founded in 2006, Blugrapes is headquartered in Singapore and has a Southeast Asian focus. The agency's business is built around digital consumer engagement across social media and mobile marketing platforms. It also manages social-media communities for brands such as Disney, Sephora, Kao and Dulux. 

“Partnering with Blugrapes will enable us to strengthen our key value proposition and provide clients with a full range of advertising and technology solutions including smart devices and social media”, said Takashi Hirai, general manager of Social Business Development Headquarters, Cyber Communications Inc.

Source:
Campaign Asia

Related Articles

Just Published

2 days ago

Agency Report Card 2023: Cheil Worldwide

With a new chief executive, efforts have intensified to win non-Samsung business, but Cheil still lacks inclusion in its own ranks. There is a glimmer of change, but the agency is nowhere as inclusive as the ads it makes.

2 days ago

Why international airlines want a piece of Air ...

Leveraging gen AI to develop a chatbot has been an important facet of Air India’s digital transformation. The Silicon Valley-based chief technology officer of the airline talks to Campaign about the process of developing and besting the chatbot.

2 days ago

Baidu PR head departs company following controversia...

Baidu's former PR head, Jing Qu, has left the tech giant after a series of short videos which led to intense backlash on social media.