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Unilever to boost reliance on crowdsourcing through expanded eYeka partnership

Under the new partnership, effective from 1 June, eYeka’s online community is expected to accelerate the creation of more relevant marketing and communication campaigns for all the Unilever brands. The agreement covers the Middle East, Russia, South Africa, and Asia Pacific, including ...

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Data & Research

Feature phones fade, but still stunt ad potential in some markets: Opera Mediaworks

Nov 25, 2015

As of the close of the third quarter, Opera’s reach in Asia Pacific (APAC) and Oceania is over 400 million unique users each month. The APAC region is the largest global market on its platform in terms of unique users. However, it is number two when measured by impressions served and number three for revenue generated.