| ASIA-PACIFIC'S TOP 1000 BRANDS 1-1000 |
| RANK | BRAND NAME | MAJOR CATEGORIES | MAIN MARKETS | 2010 RANK | |
|---|---|---|---|---|---|
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| 1 | Sony | Consumer electronics | Regional | 1 | |
| 2 | Samsung | Electronics/White goods | Regional | 2 | |
| 3 | Panasonic | Consumer electronics | Regional | 3 | |
| 4 | LG | Electronics/White goods | Regional | 4 | |
| 5 | Canon | Camera/Office equipment | Regional | 5 | |
| 6 | Apple | Mobile Phone | Regional | 9 | |
| 7 | Hewlett-Packard | Computer | Regional | 10 | |
| 8 | Internet search engine | Regional | 6 | ||
| 9 | Nestlé | Food and drink | Regional | 8 | |
| 10 | Nike | Sports retail | Regional | 13 | |
| 11 | McDonald’s | Fast food | Regional | 12 | |
| 12 | adidas | Sports retail | Regional | 16 | |
| 13 | Coca-Cola | Soft drinks | Regional | 11 | |
| 14 | 7-Eleven | Convenience store | Regional | 17 | |
| 15 | Starbucks | Coffee chain | Regional | 14 | |
| 16 | Colgate | Toothpaste | Regional | 18 | |
| 17 | Social networking | Regional | 20 | ||
| 18 | Yahoo | Internet search engine | Regional | 7 | |
| 19 | Honda | Car/Motorcycle | Regional | 15 | |
| 20 | Toshiba | Electronics/White goods | Regional | 26 | |
| 21 | Microsoft | Computer Software | Regional | 22 | |
| 22 | Maggi | Instant Noodles | Regional | 29 | |
| 23 | Lotte | Chewing/ Bubble gum | Japan, Korea | 21 | |
| 24 | KFC | Fast-Food | Greater China, Southeast Asia | 24 | |
| 25 | Nikon | Camera | Regional | 30 | |
| 26 | Hitachi | Consumer Electronics | Regional | 25 | |
| 27 | Sharp | Consumer Electronics | Regional | 23 | |
| 28 | Nokia | Mobile Phone | Regional | 19 | |
| 29 | Playstation | Gaming Console | Regional | 60 | |
| 30 | Chanel | Fragrance/Perfume/Luxury Fashion Retailer | Regional | 28 | |
| 31 | Dove | Shower Gel/Soap /Shampoo | Regional | 36 | |
| 32 | Pepsi | Carbonated Soft Drink | Regional | 35 | |
| 33 | Nescafé | Coffee | Regional | 45 | |
| 34 | Cadbury | Chocolate | Regional | 37 | |
| 35 | Mitsubishi | Consumer electronics | Regional | 32 | |
| 36 | Epson | Printer | Regional | 50 | |
| 37 | Uni-president | Instant Noodles | Greater China | 39 | |
| 38 | Yamaha | Motorcycle | Regional | 33 | |
| 39 | Shell | Petrol/Gas Station | Greater China, Southeast Asia | 46 | |
| 40 | DHL | Courier Company | Regional | 47 | |
| 41 | Toyota | Car/Automobile | Regional | 43 | |
| 42 | Rolex | Watch | Regional | 42 | |
| 43 | Meiji | Food | Regional | 27 | |
| 44 | Darlie | Toothpaste | Greater China, Southeast Asia | 55 | |
| 45 | Michelin | Tyre | Regional | 48 | |
| 46 | Nintendo | Gaming Console | Regional | 31 | |
| 47 | Lux | Shower Gel/Soap | Regional | 52 | |
| 48 | Häagen-Dazs | Ice-cream | Regional | 61 | |
| 49 | BMW | Car/Automobile | Regional | 54 | |
| 50 | Dell | Computer | Regional | 62 | |
| 51 | Bridgestone | Tyre | Regional | 53 | |
| 52 | VISA | Credit Card | Regional | 63 | |
| 53 | L’Oréal | Cosmetics/Skincare Shampoo | Regional | 57 | |
| 54 | Pantene | Shampoo | Regional | 77 | |
| 55 | Shiseido | Cosmetics | Regional | 34 | |
| 56 | Pampers | Diaper | Regional | 41 | |
| 57 | Philips | Consumer Electronics | Regional | 49 | |
| 58 | Air Asia | Budget Airlines | Southeast Asia | 66 | |
| 59 | Mercedes-Benz | Car/Automobile | Regional | 70 | |
| 60 | Social Networking Site | Regional | 123 | ||
| 61 | Watsons | Pharmacy/Drugstore | Greater China, Southeast Asia | 44 | |
| 62 | Nivea | Skincare | Regional | 56 | |
| 63 | FamilyMart | Convenience Store | Taiwan, Thailand | 85 | |
| 64 | HSBC | Bank | Regional | 81 | |
| 65 | Citibank | Bank | Regional | 78 | |
| 66 | Christian Dior | Fragrance/Perfume/Cosmetics | Regional | 67 | |
| 67 | Nissin | Instant Noodles | Regional | 82 | |
| 68 | Huggies | Diaper | Regional | 65 | |
| 69 | FedEx | Courier Company | Greater China, Southeast Asia | 58 | |
| 70 | Acer | Computer | Regional | 76 | |
| 71 | Pocari Sweat | Sports Drink | Regional | 69 | |
| 72 | Kao | Detergent | Greater China, Southeast Asia | 71 | |
| 73 | Ferrero Rocher | Chocolate | Regional | 90 | |
| 74 | AIA | Insurance | Regional | 88 | |
| 75 | Singapore | Full-service Airlines | Greater China, Southeast Asia | 74 | |
| 76 | Lipton | Tea | Regional | 40 | |
| 77 | Marlboro | Cigarette | Regional | 59 | |
| 78 | MasterKong | Instant Noodles | Greater China | 114 | |
| 79 | MasterCard | Credit Card | Regional | 91 | |
| 80 | Gatorade | Sports Drink | Regional | 68 | |
| 81 | Gucci | Luxury Fashion Retailer | Regional | 64 | |
| 82 | Kellogg’s | Cereal | Regional | 92 | |
| 83 | Heineken | Beer | Regional | 95 | |
| 84 | Daikin | Air Conditioner | Japan, Singapore | 94 | |
| 85 | Head & Shoulders | Shampoo | Regional | 98 | |
| 86 | SK-II | Female Skincare Product | Regional | 104 | |
| 87 | Wrigley’s Arrow | Chewing/Bubble Gum | Regional | 83 | |
| 88 | Sanyo | Consumer Electronics | Regional | 75 | |
| 89 | Amul | Milk powder/Milk/Ice-cream | India | 73 | |
| 90 | Hyundai | Car/Automobile | Regional | 100 | |
| 91 | Lancomé | Cosmetics/Fagrance/Female Skincare | Regional | 122 | |
| 92 | Seiko | Watch | Regional | 109 | |
| 93 | Wall’s | Ice-cream | Regional | 121 | |
| 94 | Casio | Watch | Regional | 111 | |
| 95 | Xbox | Gaming Console | Regional | 131 | |
| 96 | Tesco | Supermarket | Malaysia, Thailand | 126 | |
| 97 | NTUC FairPrice | Supermarket | Singapore | 89 | |
| 98 | Whirlpool | White Goods | Regional | 107 | |
| 99 | Olay | Female Skincare Product | Regional | 106 | |
| 100 | HTC | Mobile Phone | Regional | 532 | |
| 101 | Evian | Mineral Water | Regional | 105 | |
| 102 | Haier | Consumer Electronics | China, India | 108 | |
| 103 | Sunsilk | Shampoo | Regional | 115 | |
| 104 | Hilton | Hotel | Regional | 125 | |
| 105 | Cathay Pacific | Full-service Airlines | Regional | 93 | |
| 106 | Heinz | Baby Food (excluding milk powder) | Regional | 79 | |
| 107 | Sony Ericsson | Mobile Phone | Regional | 72 | |
| 108 | 100 Plus | Sports Drink | Southeast Asia, India | 120 | |
| 109 | Morinaga | Sweets and Candy | China, Japan | 87 | |
| 110 | Breeze | Detergent | Southeast Asia, Taiwan | 155 | |
| 111 | Caltex | Petrol/Gas Station | Regional | 124 | |
| 112 | Vodafone | Mobile Service Provider | Regional | 165 | |
| 113 | Esso | Petrol/Gas Station | China, Japan, Southeast Asia | 153 | |
| 114 | Johnson & Johnson | Personal Care | Regional | 86 | |
| 115 | Calvin Klein | Fragrance/Perfume/Luxury Fashion Retailer | Regional | 101 | |
| 116 | Kingfisher | Beer/Full-service Airlines | India | 140 | |
| 117 | Fujitsu | Computer | Regional | 134 | |
| 118 | Guardian | Pharmacy/Drugstore | Australia, Southeast Asia | 84 | |
| 119 | Suzuki | Motorcycle | Regional | 102 | |
| 120 | Baskin Robbins | Ice-cream | Regional | 173 | |
| 121 | Lenovo | Computer | Regional | 170 | |
| 122 | Omega | Watch | Regional | 132 | |
| 123 | Louis Vuitton (LV) | Luxury Fashion Retailer | Regional | 118 | |
| 124 | Wellcome | Supermarket | Hong Kong, Taiwan | 146 | |
| 125 | Coles | Supermarket | Australia | 127 | |
| 126 | Armani | Men’s Fashion Retailer | Regional | 117 | |
| 127 | Lee Kum Kee | Sauce/Condiment | China, Southeast Asia | 194 | |
| 128 | Johnnie Walker | Spirits | Regional | 133 | |
| 129 | Reebok | Sporting Apparel | Regional | 188 | |
| 130 | Lay’s | Snack Food | Regional | 147 | |
| 131 | Marigold | Fruit Juice | Malaysia, Singapore | 129 | |
| 132 | Circle K | Convenience Store | China, Japan | 185 | |
| 133 | Harley Davidson | Motorcycle | Regional | 143 | |
| 134 | Goodyear | Tyre | Regional | 138 | |
| 135 | Quaker | Cereal | Malaysia, Singapore | 97 | |
| 136 | Carlsberg | Beer | Regional | 130 | |
| 137 | Puma | Sporting Equipment/Apparel | Regional | 167 | |
| 138 | Jetstar | Budget Airlines | Australia, Southeast Asia | 137 | |
| 139 | Thai Airways | Full-service Airlines | Regional | 151 | |
| 140 | Asus | Computer | Regional | 199 | |
| 141 | JVC | Camcorder | Regional | 116 | |
| 142 | Prudential (UK) | Insurance | Regional | 161 | |
| 143 | Maxims | Coffee | Hong Kong, Japan, Korea | 190 | |
| 144 | Lion | Toothpaste | Regional | 181 | |
| 145 | BlackBerry | Mobile Phone | Regional | 446 | |
| 146 | Olympus | Camera | Regional | 174 | |
| 147 | Extra | Chewing/Bubble Gum | Regional | 176 | |
| 148 | Suntory | Spirits/Beer | China, Japan, Korea, Taiwan | 227 | |
| 149 | Garnier | Skincare Product | Australia, India, Southeast Asia | 195 | |
| 150 | Rejoice | Shampoo | Regional | 148 | |
| 151 | Virgin | Full-service Airlines | Regional | 168 | |
| 152 | Doublemint | Chewing/Bubble Gum | Regional | 184 | |
| 153 | Palmolive | Shower Gel/Soap | Regional | 152 | |
| 154 | IBM | Computer | Regional | 150 | |
| 155 | Mamy Poko | Diaper | China, Japan, Southeast Asia | 142 | |
| 156 | Dettol | Shower Gel/Soap | Australia, China | 198 | |
| 157 | Estée Lauder | Cosmetics | Regional | 145 | |
| 158 | Clinique | Female Skincare Product/Cosmetics | Regional | 113 | |
| 159 | Mengniu | Milk | China | 206 | |
| 160 | Lindt | Chocolate | Regional | 259 | |
| 161 | Hershey’s | Chocolate | Regional | 268 | |
| 162 | Cartier | Jewellery | Regional | 169 | |
| 163 | Malaysia Airlines | Full-service Airlines | Regional | 164 | |
| 164 | Tropicana | Fruit Juice | Regional | 204 | |
| 165 | Baidu | Internet Search Engine | China | 186 | |
| 166 | Pond’s | Female Skincare Product | Regional | 228 | |
| 167 | Dutch Lady | Milk | Regional | 159 | |
| 168 | Bank of China | Bank | China, Hong Kong | 254 | |
| 169 | BATA | Shoes | India, Singapore | 157 | |
| 170 | Carrefour | Supermarket | China, Japan, Southeast Asia | 141 | |
| 171 | Tsingtao | Beer | China, Singapore | 158 | |
| 172 | Maybank | Bank | Malaysia, Singapore | 207 | |
| 173 | Kirin | Beer | China, Japan, Korea | 189 | |
| 174 | Kookmin Bank (KB) | Bank | Korea | 212 | |
| 175 | Dunlop | Tyre | Regional | 149 | |
| 176 | Red Bull | Sports Drink | Regional | 192 | |
| 177 | UPS | Courier Company | Regional | 200 | |
| 178 | Tiger Airways | Budget Airlines | Regional | 154 | |
| 179 | Swensen’s | Ice-cream | Singapore | 253 | |
| 180 | Pedigree | Pet Food | Regional | 110 | |
| 181 | Naver | Internet Search Engine | Korea | 103 | |
| 182 | Wei Chuan | Food and Beverage | China, Taiwan | 163 | |
| 183 | China Mobile | Mobile Service Provider | China | 203 | |
| 184 | Big Bazaar | Supermarket | India | 248 | |
| 185 | Dove (Chocolate) | Chocolate | China, Taiwan | 201 | |
| 186 | Mama | Instant Noodles | Hong Kong, Thailand | 211 | |
| 187 | CPC (Taiwan) | Petrol/Gas Station | Taiwan | 215 | |
| 188 | Bing | Internet Search Engine | Regional | 591 | |
| 189 | Standard Chartered | Bank | Hong Kong, Southeast Asia | 336 | |
| 190 | Siemens | Consumer Electronics | Regional | 234 | |
| 191 | ANA | Full-service Airlines | Regional | 219 | |
| 192 | Tiffany & Co. | Jewellery | Regional | 144 | |
| 193 | Minute Maid | Fruit Juice | China | 265 | |
| 194 | Burger King | Fast-Food | Regional | 222 | |
| 195 | Tiger Beer | Beer | Southeast Asia | 183 | |
| 196 | Singtel | Mobile Service Provider | Singapore | 244 | |
| 197 | Korean Air | Full-service Airlines | Korea | 171 | |
| 198 | NTT | Mobile Service Provider | Japan | 250 | |
| 199 | Qantas | Full-service Airlines | Regional | 210 | |
| 200 | Nongshim | Instant Noodles | China, Korea | 236 | |
| 201 | Ralph Lauren | Men’s Fashion Retailer/Fragrance | Regional | 177 | |
| 202 | Siam Commercial Bank | Bank | Thailand | 230 | |
| 203 | Asiana | Full-service Airlines | Korea | 197 | |
| 204 | Park n shop | Supermarket | China, Hong Kong | 231 | |
| 205 | Seoul Milk | Milk | Korea | 179 | |
| 206 | G2000 | Men’s and Women’s Fashion Retailer | China, Southeast Asia | 208 | |
| 207 | SK Telecom | Mobile Service Provider | Korea | 225 | |
| 208 | Dunhill | Cigarette | Regional | 139 | |
| 209 | Adobe | Computer Software | Regional | 269 | |
| 210 | Shinhan bank | Bank | Korea | 242 | |
| 211 | Lotteria | Fast-Food | Korea | 275 | |
| 212 | Kuroneko Yamato | Courier Company | Japan | 251 | |
| 213 | DBS | Bank | Singapore | 271 | |
| 214 | Pioneer | Consumer Electronics | Regional | 162 | |
| 215 | ICICI Bank | Bank | India | 182 | |
| 216 | State Bank of India (SBI) | Bank | India | 226 | |
| 217 | Telstra | Mobile Service Provider | Australia | 345 | |
| 218 | Citizen | Watch | Regional | 223 | |
| 219 | Dumex | Milk Powder | China, India, Southeast Asia | 180 | |
| 220 | Avon | Cosmetics | Regional | 119 | |
| 221 | Airtel | Mobile Service Provider | India | 301 | |
| 222 | Sinopec | Petrol/Gas Station | China, Hong Kong | 214 | |
| 223 | Asahi | Beer | Regional | 375 | |
| 224 | PTT | Petrol/Gas Station | Thailand | 261 | |
| 225 | Coffee Bean | Coffee Shop | Australia, Southeast Asia | 217 | |
| 226 | Mos Burger | Fast-Food | Japan, Hong Kong, Singapore | 300 | |
| 227 | China Airlines | Full-service Airlines | Regional | 175 | |
| 228 | NEC | Computer | Regional | 263 | |
| 229 | Sunkist | Fruit Juice | Regional | 316 | |
| 230 | KTF | Mobile Service Provider | Korea | 294 | |
| 231 | Japan Airlines (JAL) | Full-service Airlines | Japan | 196 | |
| 232 | China Trust | Bank | Taiwan | 427 | |
| 233 | Woolworths | Supermarket | Australia | 235 | |
| 234 | Sprite | Carbonated Soft Drink | Regional | 283 | |
| 235 | Shangri-La | Hotel | Regional | 202 | |
| 236 | Yili | Milk | China, Hong Kong | 216 | |
| 237 | Electrolux | White Goods | Regional | 367 | |
| 238 | F&N | Carbonated Soft Drink | Malaysia, Singapore | 246 | |
| 239 | Chunghwa Telecom (CHT) | Mobile Service Provider | Taiwan | 172 | |
| 240 | ICBC Asia | Bank | China | 332 | |
| 241 | Tag Heuer | Watch | Regional | 321 | |
| 242 | China Merchants Bank | Credit Card/Bank | China | 351 | |
| 243 | The Body Shop | Shower Gel/Soap | China, Southeast Asia | 241 | |
| 244 | Giant | Supermarket | India, Malaysia, Singapore | 276 | |
| 245 | Old Town | Coffee Shop | Malaysia | 233 | |
| 246 | Hankook | Tyre | Korea | New entry | |
| 247 | Taiwan Beer | Beer | Taiwan | 270 | |
| 248 | Bulgari | Fragrance/Jewellery | Regional | 218 | |
| 249 | Nissan | Car/Automobile | Regional | 370 | |
| 250 | Kumkang | Men’s Shoes | Korea | 255 | |
| 251 | Emirates | Full-service Airlines | Regional | 479 | |
| 252 | LIC | Insurance | India | 290 | |
| 253 | Kasikorn Bank | Bank | Thailand | 299 | |
| 254 | Fisher & Paykel | White Goods | Singapore | 359 | |
| 255 | Sensodyne | Toothpaste | Regional | 287 | |
| 256 | Yokohama | Tyre | Regional | 224 | |
| 257 | Brother | Printer | Regional | 344 | |
| 258 | British Petroleum (BP) | Petrol/Gas Station | Australia, Southeast Asia | 320 | |
| 259 | Hyatt | Hotel | Regional | 262 | |
| 260 | Supau | Sports Drink | Taiwan | 258 | |
| 261 | CPC (China) | Petrol/Gas Station | China | 295 | |
| 262 | Moccona | Coffee | Australia, Singapore | 465 | |
| 263 | Powerade | Sports Drink | Australia, Hong Kong, Japan | 281 | |
| 264 | Cafe Coffee Day | Coffee | India | 396 | |
| 265 | Advance Info Service | Mobile Service Provider | Thailand | 337 | |
| 266 | MSN | Social Networking site | Regional | 99 | |
| 267 | OMO | Detergent | Australia, China | 395 | |
| 268 | Singha | Beer | Hong Kong, Thailand | 324 | |
| 269 | Subway | Fast-Food | Australia, China, Southeast Asia | 472 | |
| 270 | Titan | Watch | India | 292 | |
| 271 | Chow Tai Fook | Jewellery | China, Hong Kong | 323 | |
| 272 | Lawson | Convenience Store | China, Japan | 331 | |
| 273 | SK | Petrol/Gas Station | Korea, Singapore | 260 | |
| 274 | DTAC | Mobile Service Provider | Thailand | 315 | |
| 275 | Ethnicans | Savoury Snack Food | Hong Kong | New entry | |
| 276 | Godiva | Chocolate | Regional | 380 | |
| 277 | Pacific Coffee | Coffee Shop | Hong Kong | 322 | |
| 278 | Audi | Car/Automobile | Regional | 394 | |
| 279 | Amway | Toothpaste | Regional | 191 | |
| 280 | Café De Coral | Fast-Food | Hong Kong | 335 | |
| 281 | Surf | Detergent | Australia, India | 399 | |
| 282 | GS 25 | Convenience Store | Korea | 713 | |
| 283 | Mild Seven | Cigarette | Regional | 229 | |
| 284 | Maxis | Mobile Service Provider | Malaysia | 277 | |
| 285 | Kawasaki | Motorcycle | Regional | 390 | |
| 286 | Bru | Coffee | India, Malaysia, Singapore | 306 | |
| 287 | Fab | Detergent | Hong Kong, Southeast Asia | 309 | |
| 288 | Lakme | Cosmetics | India | 289 | |
| 289 | Optus | Mobile Service Provider | Australia | 305 | |
| 290 | HDFC Bank | Bank | India | 341 | |
| 291 | Pringles | Snack Food | Regional | 334 | |
| 292 | Westinghouse | White Goods | Australia, Singapore | 297 | |
| 293 | Haitai | Food | Korea | 187 | |
| 294 | Oishi | Tea | Thailand | 326 | |
| 295 | Bangkok Bank | Bank | Thailand | 298 | |
| 296 | Nok Air | Budget Airlines | Thailand | 267 | |
| 297 | Attack | Detergent | China, Southeast Asia | 274 | |
| 298 | Samyang | Instant Noodles | Korea | 313 | |
| 299 | Clarks | Men’s Shoes | Regional | 243 | |
| 300 | Vita | Beverage | Hong Kong, Taiwan | 291 | |
| 301 | Pokka | Beverage | Japan, Singapore | 537 | |
| 302 | Cheers | Convenience Store | Singapore | 296 | |
| 303 | Petronas | Petrol/Gas Station | Southeast Asia | 282 | |
| 304 | Apollo | Pharmacy/Drugstore | India | 342 | |
| 305 | Mentos | Sweets and Candy | Regional | 205 | |
| 306 | Jusco | Supermarket | Hong Kong, China, Japan | 220 | |
| 307 | Namyang | Milk Powder/Milk | Korea | 193 | |
| 308 | Kopitiam | Coffee Shop | Singapore | 329 | |
| 309 | Daum | Internet Search Engine | Korea | 156 | |
| 310 | Ping An Insurance | Insurance | China | 353 | |
| 311 | Kuang-Chuan | Milk | Taiwan | 362 | |
| 312 | Tatung | Consumer Electronics | Taiwan | 429 | |
| 313 | Midea | White Goods | China | 539 | |
| 314 | Magnolia | Milk | Malaysia, Singapore | 178 | |
| 315 | Swatch | Watch | Regional | 286 | |
| 316 | Maeil | Milk | Korea | 213 | |
| 317 | Revlon | Cosmetics | Regional | 401 | |
| 318 | Nongfu Shan Quan | Mineral Water | China | 478 | |
| 319 | Great Eastern | Insurance | Malaysia, Singapore | 403 | |
| 320 | Hang Seng Bank | Bank | Hong Kong | 247 | |
| 321 | Wai Wai | Instant Noodles | Hong Kong, Thailand | 360 | |
| 322 | Maybelline | Cosmetics | Regional | 245 | |
| 323 | StarHub | Mobile Service Provider | Singapore | 378 | |
| 324 | Kodak | Camera | Regional | 232 | |
| 325 | Outback | Restaurant Chain | Korea, China | 431 | |
| 326 | Madras Rubber Factory | Tyre | India, Malaysia | 387 | |
| 327 | Glico | Snack Food | Japan, China | 237 | |
| 328 | Mr. Brown | Coffee | Hong Kong, Taiwan | 355 | |
| 329 | Dairy Farm | Milk | Australia, Hong Kong | 239 | |
| 330 | Fuji | Camera | Regional | 391 | |
| 331 | Vidal Sassoon | Shampoo | Regional | 397 | |
| 332 | Hugo Boss | Fragrance | Regional | 340 | |
| 333 | Chivas | Spirits | Regional | 350 | |
| 334 | Bisleri | Mineral Water | Australia, India | 368 | |
| 335 | AXA | Insurance | Hong Kong, Southeast Asia | 471 | |
| 336 | Taj | Hotel | India | 304 | |
| 337 | United Overseas Bank | Bank | Malaysia, Singapore | 374 | |
| 338 | Hite | Beer | Korea | 460 | |
| 339 | Ariel | Detergent | China, India | 424 | |
| 340 | Dynamo | Detergent | Malaysia, Singapore | 412 | |
| 341 | Biotherm | Skincare Product | Regional | 249 | |
| 342 | Malee | Fruit Juice | Japan, Thailand | 328 | |
| 343 | China Unicom | Mobile Service Provider | China | 364 | |
| 344 | Burberry | Luxury Fashion Retailer | Regional | 288 | |
| 345 | Cosmed | Pharmacy/Drugstore | Taiwan | 369 | |
| 346 | M&M’s | Chocolate | Regional | 266 | |
| 347 | Manning’s | Pharmacy/Drugstore | Hong Kong | 272 | |
| 348 | Prada | Luxury Fashion Retailer | Regional | 252 | |
| 349 | Sheraton | Hotel | Regional | 393 | |
| 350 | CIMB Bank | Bank | Malaysia | 411 | |
| 351 | China Southern Airlines | Full-service Airlines | China, Hong Kong | 382 | |
| 352 | UCC | Coffee | Japan, China | 440 | |
| 353 | Airwaves | Chewing/Bubble Gum | Australia, China | 377 | |
| 354 | Kumho | Tyre | Korea | 325 | |
| 355 | Sponsor | Sports Drink | Thailand | 376 | |
| 356 | GS Caltex | Petrol/Gas Station | Korea | 541 | |
| 357 | Eva Air | Full-service Airlines | Taiwan | 278 | |
| 358 | Kissan | Sauce/Condiment | India | 482 | |
| 359 | Bose | Home Audio | Regional | 535 | |
| 360 | Kelvinator | White Goods | India | 317 | |
| 361 | OCBC | Bank | Malaysia, Singapore | 405 | |
| 362 | Ford | Car/Automobile | Regional | 420 | |
| 363 | Teco | White Goods | Taiwan | 464 | |
| 364 | Air China | Full-service Airlines | China | 436 | |
| 365 | Fubon | Insurance | Hong Kong, Taiwan | 511 | |
| 366 | Softbank | Mobile Service Provider | Japan | 512 | |
| 367 | Hey Song | Carbonated Soft Drink | Taiwan | 333 | |
| 368 | Del Monte | Fruit Juice | Hong Kong, Southeast Asia | 339 | |
| 369 | Maxwell House | Coffee | China, Southeast Asia | 381 | |
| 370 | Kia | Car/Automobile | Regional | 480 | |
| 371 | Cheil Jedang (CJ) | Sauce/Condiment | Korea | 771 | |
| 372 | Barista Lavazza (India) | Coffee Shop | India | 534 | |
| 373 | Sagawa | Courier Company | Japan | 400 | |
| 374 | Tao Ti | Tea | Hong Kong | 809 | |
| 375 | Shokubutsu | Shower Gel/Soap | Japan | 379 | |
| 376 | Pepsodent | Toothpaste | Australia, India | 406 | |
| 377 | Cold Storage | Supermarket | Malaysia, Singapore | 338 | |
| 378 | Mr. Juicy | Fruit Juice | China | 327 | |
| 379 | Aquarius | Sports Drink | Japan, Malaysia | 357 | |
| 380 | Nippon Oil Corporation | Petrol/Gas Station | Japan | New entry | |
| 381 | American Express | Credit Card | Regional | 425 | |
| 382 | Orion | Snack Food | Korea, China | 438 | |
| 383 | Tipco | Fruit Juice | Thailand | 356 | |
| 384 | Reliance (RIL) | Pharmacy/Drugstore | India, Malaysia | 492 | |
| 385 | 3 | Mobile Service Provider | Hong Kong | 352 | |
| 386 | Bioré | Skincare Product | Regional | 280 | |
| 387 | Orkut | Social Networking Site | Australia, India | 416 | |
| 388 | Aekyung 2080 | Toothpaste | Korea | 631 | |
| 389 | Anlene | Milk Powder | Singapore | 354 | |
| 390 | Aeon | Supermarket | Japan | 495 | |
| 391 | Bally | Men’s Shoes | Japan, China | 422 | |
| 392 | Gloria Jeans | Coffee Shop | Australia, Singapore | 409 | |
| 393 | Gree | White Goods | China | 310 | |
| 394 | Kwality | Ice-cream | India | 496 | |
| 395 | Celcom | Mobile Service Provider | Malaysia | 418 | |
| 396 | Mother Dairy | Milk | India | 273 | |
| 397 | China Eastern Airlines | Full-service Airlines | China | 421 | |
| 398 | China Construction Bank | Bank | China | 458 | |
| 399 | Cass | Beer | Korea | 435 | |
| 400 | SF Express | Courier Company | China | 717 | |
| 401 | Kanebo | Cosmetics | Japan, Taiwan | 257 | |
| 402 | Chow Sang Sang | Jewellery | China, Hong Kong | 372 | |
| 403 | Foremost | Milk | Thailand | 238 | |
| 404 | Spritzer | Mineral Water | Malaysia | 419 | |
| 405 | Ferrari | Car/Automobile | Regional | 610 | |
| 406 | Doutor | Coffee Shop | Japan | 388 | |
| 407 | Formosa Petrochemical | Petrol/Gas Station | Taiwan | 384 | |
| 408 | Hush Puppies | Men’s Shoes | Regional | 417 | |
| 409 | Boss | Fragrance/Men’s Fashion Retailer | Regional | 240 | |
| 410 | VIPS | Restaurant Chain | Korea | 529 | |
| 411 | Bajaj | Motorcycle | India | 563 | |
| 412 | Nestea | Tea | Regional | 989 | |
| 413 | Schweppes | Mineral Water/Carbonated Soft Drink | Hong Kong | 462 | |
| 414 | M1 | Mobile Service Provider | Singapore | 463 | |
| 415 | Carrier | Air Conditioner | China, Southeast Asia | 570 | |
| 416 | Halls | Sweets and Candy | Southeast Asia, Japan | 648 | |
| 417 | Boh | Tea | Malaysia, Singapore | 209 | |
| 418 | MUFG | Bank | Japan | 568 | |
| 419 | MK suki | Restaurant Chain | Thailand | 503 | |
| 420 | Sugus | Sweets and Candy | China, Southeast Asia | 279 | |
| 421 | Ghana | Chocolate | Korea | 415 | |
| 422 | AU | Mobile Service Provider | Japan | 311 | |
| 423 | Macleans | Toothpaste | Australia | 798 | |
| 424 | Crest | Toothpaste | China, Hong Kong | 455 | |
| 425 | Close up | Toothpaste | India, Southeast Asia | 777 | |
| 426 | Whiskas | Pet Food | Regional | 285 | |
| 427 | Mead Johnson | Milk Powder | China, Southeast Asia | 404 | |
| 428 | Maruti | Car/Automobile | India | 413 | |
| 429 | POSB | Bank | Singapore | 607 | |
| 430 | ANZ | Bank | Australia | 487 | |
| 431 | Abbott | Milk Powder | China, Singapore | 497 | |
| 432 | Van Houten | Chocolate | Regional | 466 | |
| 433 | T-cat | Courier Company | Taiwan | 519 | |
| 434 | Motorola | Mobile Phone | Regional | 293 | |
| 435 | Indian Oil Corporation | Petrol/Gas Station | India | 642 | |
| 436 | Crocodile | Men’s Fashion Retailer | Regional | 349 | |
| 437 | Pizza Hut | Restaurant Chain | Regional | 135 | |
| 438 | Real | Fruit Juice | Australia, India | 586 | |
| 439 | Xiaonei/Renren | Social Networking Site | China | New entry | |
| 440 | Dentyne | Chewing/Bubble Gum | Malaysia, Thailand | 398 | |
| 441 | Four Seasons | Hotel | Regional | 673 | |
| 442 | Peters | Ice-cream | Australia | 450 | |
| 443 | TNT | Courier Company | Regional | 572 | |
| 444 | Budweiser | Beer | Regional | 521 | |
| 445 | Berri | Fruit Juice | Australia, Singapore | 523 | |
| 446 | Ben & Jerry’s | Ice-cream | Singapore | 555 | |
| 447 | Commonwealth | Bank | Australia | 498 | |
| 448 | Tata | Automobile | India | 256 | |
| 449 | Doll | Instant Noodles | China, Hong Kong | 509 | |
| 450 | Mobil | Petrol/Gas Station | Australia, Hong Kong | 516 | |
| 451 | Taiwan Mobile | Mobile Service Provider | Taiwan | 307 | |
| 452 | Amore Pacific | Cosmetics | Korea | 319 | |
| 453 | Jet Airways | Full-service Airlines | India, Hong Kong | 408 | |
| 454 | SYM | Motorcycle | Taiwan | 451 | |
| 455 | Kikkoman | Sauce/Condiment | Australia, Singapore | 526 | |
| 456 | Kowloon Dairy | Milk | Hong Kong | 493 | |
| 457 | Walmart | Supermarket | China, India, Southeast Asia | 543 | |
| 458 | Zipel | White Goods | Korea | 470 | |
| 459 | Oral B | Toothpaste | Australia, Southeast Asia | 581 | |
| 460 | Compaq | Computer | Regional | 430 | |
| 461 | Dreyer’s | Ice-cream | Hong Kong | 601 | |
| 462 | Firefly | Budget Airlines | Malaysia | 518 | |
| 463 | Kymco | Motorcycle | Taiwan | 459 | |
| 464 | Guess | Watch | Southeast Asia | 410 | |
| 465 | Golden Mountain | Sauce/Condiment | Thailand | New entry | |
| 466 | IGA | Convenience Store/Supermarket | Australia | 659 | |
| 467 | Cathay Life | Insurance | Taiwan | New entry | |
| 468 | MAC | Cosmetics | Regional | 385 | |
| 469 | Perrier | Mineral Water | Regional | 434 | |
| 470 | Korea Express | Courier Company | Korea | New entry | |
| 471 | Calbee | Snack Food | China, Southeast Asia | 221 | |
| 472 | Cyworld | Social Networking Site | Korea | 449 | |
| 473 | Wyeth | Milk Powder | China, Southeast Asia | 392 | |
| 474 | Clinic | Shampoo | India | 802 | |
| 475 | Hanjin | Courier Company | Korea | New entry | |
| 476 | Jeju Air | Budget Airlines | Korea | 423 | |
| 477 | Air India | Full-service Airlines | India | 580 | |
| 478 | Korea Post | Courier Company | Korea | New entry | |
| 479 | HL | Milk | Malaysia, Singapore | 571 | |
| 480 | Hui Yuan | Fruit Juice | China | 347 | |
| 481 | Digi | Mobile Service Provider | Malaysia | 533 | |
| 482 | Shinramyun | Instant Noodles | Korea, China | 574 | |
| 483 | 85°C | Coffee Shop | Taiwan | 456 | |
| 484 | Lin Fong Ying (LFY) | Milk | Taiwan | 584 | |
| 485 | Salvatore Ferragamo | Women’s Shoes | Hong Kong, Japan | 553 | |
| 486 | Donna Karan (DKNY) | Fragrance/Watch | Regional | 443 | |
| 487 | Godrej | Consumer Electronics | India | 389 | |
| 488 | Zara | Men’s and Women’s Fashion Retailer | Regional | 348 | |
| 489 | Pauls | Milk | Australia | 452 | |
| 490 | Hero Honda | Motorcycle | India | 365 | |
| 491 | Myojo | Instant Noodles | India | 589 | |
| 492 | Westpac | Bank | Australia | 549 | |
| 493 | Vaseline | Female Skincare Product | Regional | 550 | |
| 494 | Nissay | Insurance | Japan | New entry | |
| 495 | Top Ramen | Instant Noodles | Korea | 545 | |
| 496 | Hungry Jack’s | Fast-Food | Australia | 800 | |
| 497 | Neutrogena | Female Skincare Product | Regional | 414 | |
| 498 | Fairwood | Fast-Food | China, Hong Kong | 617 | |
| 499 | Chupa Chups | Sweets and Candy | Australia, Hong Kong | 622 | |
| 500 | Peninsula | Hotel | Regional | 556 | |
| 501 | Matsumoto Kiyoshi | Pharmacy/Drugstore | Japan | 330 | |
| 502 | Li Ning | Sporting Apparel | China, Hong Kong | 468 | |
| 503 | Twisties | Savoury Snack Food | Regional | 485 | |
| 504 | Bear Brand | Milk/Milk Powder | Thailand | 794 | |
| 505 | My space | Social Networking Site | Regional | 504 | |
| 506 | Snow Brand | Milk Powder/Milk | Hong Kong, Japan | 166 | |
| 507 | Kagome | Sauce/Condiment | Japan | 528 | |
| 508 | Tissot | Watch | Regional | 727 | |
| 509 | JCB | Credit Card | Japan | 510 | |
| 510 | Kimlan | Sauce/Condiment | Hong Kong, Taiwan | 538 | |
| 511 | Iriver | Personal portable music player | China, Korea | 494 | |
| 512 | Bull-Dog | Sauce/Condiment | Japan | 660 | |
| 513 | Longines | Watch | Regional | 546 | |
| 514 | Amoy | Sauce/Condiment | China, Hong Kong | 501 | |
| 515 | Krung Thai | Bank | Thailand | 639 | |
| 516 | Fanta | Carbonated Soft Drink | Regional | 448 | |
| 517 | Mixi | Social Networking Site | Japan | 358 | |
| 518 | Zhonghua (Cigarette) | Cigarette | China | 481 | |
| 519 | Meiji (Milk Powder) | Milk Powder | Hong Kong, Japan | New entry | |
| 520 | Volvic | Mineral Water | Regional | 636 | |
| 521 | China Life | Insurance | China | 520 | |
| 522 | ING | Insurance | Hong Kong, Singapore | 502 | |
| 523 | TRUE | Mobile Service Provider | Thailand | 719 | |
| 524 | Videocon | Consumer Electronics | India | 386 | |
| 525 | Gusto | Restaurant Chain | Japan | 561 | |
| 526 | Xu Fu Ji | Sweets and Candy | China | 506 | |
| 527 | Tide | Detergent | Regional | 583 | |
| 528 | Manulife | Insurance | China, Singapore | 626 | |
| 529 | CSL | Mobile Service Provider | Hong Kong | 457 | |
| 530 | IndoMie | Instant Noodles | Regional | 903 | |
| 531 | Safeguard | Shower Gel/Soap | China | 629 | |
| 532 | Holden | Car/Automobile | Australia | 715 | |
| 533 | Aquafina | Mineral Water | China, Hong Kong, India | 661 | |
| 534 | Panadol | Over-the-counter Pharmaceuticals | Regional | 361 | |
| 535 | Chilsung Cider | Mineral Water | Korea | 578 | |
| 536 | Shilla | Hotel | Korea | 544 | |
| 537 | Regal | Men’s Shoes | Japan | 439 | |
| 538 | Mazda | Car/Automobile | Regional | 590 | |
| 539 | Allen’s | Sweets and Candy | Australia | 577 | |
| 540 | FETnet | Mobile Service Provider | Taiwan | 469 | |
| 541 | S26 | Milk Powder | China, Southeast Asia | 630 | |
| 542 | Fruit Tree | Fruit Juice | Malaysia, Singapore | 611 | |
| 543 | Paos | Detergent | Taiwan, Thailand | 595 | |
| 544 | York | Air Conditioner | China, Malaysia | 709 | |
| 545 | China Pacific Insurance | Insurance | China | 835 | |
| 546 | Hermès | Luxury Fashion Retailer | Regional | 433 | |
| 547 | Hai Tian | Sauce/Condiment | China | 895 | |
| 548 | DHC | Female Skincare Product | China, Japan, Korea | 371 | |
| 549 | Crystal Jade | Restaurant Chain | Hong Kong, Singapore | 594 | |
| 550 | Volkswagen | Car/Automobile | Regional | 612 | |
| 551 | Blue Dart | Courier Company | India | 670 | |
| 552 | Nan Shan | Insurance | Taiwan | 587 | |
| 553 | Drypers | Diaper | India | 683 | |
| 554 | ASO | Men’s/Women’s Shoes | Taiwan | 343 | |
| 555 | White Rabbit | Sweets and Candy | Regional | 559 | |
| 556 | Sumitomo Misui (SMBC) | Bank | Japan | New entry | |
| 557 | Marriott | Hotel | Regional | 453 | |
| 558 | SpiceJet Airlines | Budget Airlines | India, Malaysia | 507 | |
| 559 | Pentax | Camera | Regional | 863 | |
| 560 | Lexus | Car/Automobile | Regional | 833 | |
| 561 | Pon Pon | Shower Gel/Soap | Taiwan | 781 | |
| 562 | Public Bank | Bank | Malaysia | 837 | |
| 563 | ICICI Prudential | Insurance | India | New entry | |
| 564 | Yves Saint Laurent (YSL) | Fragrance/Luxury Fashion Retailer | Regional | 500 | |
| 565 | Masterfood | Sauce/Condiment | Australia | 847 | |
| 566 | PosLaju | Courier Company | Malaysia | 646 | |
| 567 | Habib Jewels | Jewellery | Malaysia | 513 | |
| 568 | PCCW | Mobile Service Provider | Hong Kong | 663 | |
| 569 | Yum Yum | Instant Noodles | Thailand | 710 | |
| 570 | 7-Up | Carbonated Soft Drink | Australia, China | 548 | |
| 571 | Spencer | Convenience Store/Supermarket | India | 748 | |
| 572 | China-SSS | Budget Airlines | China | New entry | |
| 573 | Poh Kong | Jewellery | Malaysia | 536 | |
| 574 | Dragonair | Full-service Airlines | Hong Kong, China | 547 | |
| 575 | Little Swan | White Goods | China | 917 | |
| 576 | Dairy Farmers | Milk | Australia | 540 | |
| 577 | Maidong | Sports Drink | China | 724 | |
| 578 | Thai Post | Courier Company | Thailand | 635 | |
| 579 | Cerelac | Baby Food (excluding milk powder) | Australia, India | 308 | |
| 580 | Top | Detergent | Japan, Malaysia, Singapore | 441 | |
| 581 | H-TWO-O | Sports Drink | Singapore | 718 | |
| 582 | Patek Philippe | Watch | Regional | New entry | |
| 583 | Rolls Royce | Car/Automobile | Regional | 991 | |
| 584 | NAB | Bank | Australia | 828 | |
| 585 | Thai Life Insurance | Insurance | Thailand | New entry | |
| 586 | Clear | Shampoo | China, India, Southeast Asia | 831 | |
| 587 | Chiclet | Chewing/Bubble Gum | Southeast Asia | 484 | |
| 588 | Kaixin001 | Social Networking Site | China | 599 | |
| 589 | Perioe | Toothpaste | Korea | 703 | |
| 590 | Enfa | Milk Powder | Thailand | 557 | |
| 591 | Alfred Dunhill | Fragrance | Regional | 505 | |
| 592 | TGI Friday’s | Restaurant Chain | Regional | 915 | |
| 593 | Wahaha | Mineral Water | China | 632 | |
| 594 | Ceat | Tyre | India | 874 | |
| 595 | Tanishq | Jewellery | India | 700 | |
| 596 | Hennessy | Spirits | Regional | 551 | |
| 597 | Homeplus | Supermarket | Korea | 793 | |
| 598 | Bright Dairy | Milk | China | 407 | |
| 599 | China Telecom | Mobile Service Provider | China | 843 | |
| 600 | Angelinus | Coffee Shop | Korea | New entry | |
| 601 | Creative | Personal portable music player | Australia, India, Southeast Asia | 444 | |
| 602 | Holiday Inn | Hotel | Regional | 592 | |
| 603 | AAMI | Insurance | Australia | 695 | |
| 604 | Post | Cereal | Regional | 657 | |
| 605 | La New | Men’s Shoes | Taiwan | 428 | |
| 606 | Lifebuoy | Shower Gel/Soap | Southeast Asia | 753 | |
| 607 | Yeo Hiap Seng (YEO) | Tea | Malaysia, Singapore | 491 | |
| 608 | Bangchak | Petrol/Gas Station | Thailand | 876 | |
| 609 | Esquire | Men’s/Women’s Shoes | Korea | 542 | |
| 610 | Moutai | Spirits | China, Hong Kong | 662 | |
| 611 | IndiGo | Budget Airlines | Hong Kong, India, Korea | 797 | |
| 612 | Bank of Ayudhya | Bank | Thailand | New entry | |
| 613 | Volvo | Automobile/Car | Regional | 962 | |
| 614 | Kit Kat | Chocolate | Regional | 579 | |
| 615 | Bank of Taiwan | Bank | Taiwan | 637 | |
| 616 | S-oil | Petrol/Gas Station | Korea | 696 | |
| 617 | BPCL | Petrol/Gas Station | India | 704 | |
| 618 | Cintan | Instant Noodles | Malaysia | 702 | |
| 619 | Streets | Ice-cream | Australia | 812 | |
| 620 | Aura | Mineral Water | Thailand | 562 | |
| 621 | Ito-en | Ready-to-drink Tea | Japan | New entry | |
| 622 | Blue Girl | Beer | Hong Kong | 746 | |
| 623 | Kose | Cosmetics | Japan, Southeast Asia | 565 | |
| 624 | Y.E.S Mineral Water | Mineral Water | Taiwan | 524 | |
| 625 | Ritz-Carlton | Hotel | Hong Kong, Singapore, China | 638 | |
| 626 | Haldiram | Savoury Snack Food | India | 722 | |
| 627 | Milo | Sports Drink | Regional | 499 | |
| 628 | General Electric (GE) | White Goods | Regional | 731 | |
| 629 | Beat | Detergent | Regional | New entry | |
| 630 | Tops | Supermarket | Thailand | 651 | |
| 631 | Woori Bank | Bank | Korea | 604 | |
| 632 | Big Babool | Chewing/Bubble Gum | India, Southeast Asia | 795 | |
| 633 | Timberland | Men’s Shoes | Regional | 769 | |
| 634 | Nespray | Milk Powder | China, Southeast Asia | 653 | |
| 635 | Sulwhasoo | Female Skincare Product | Hong Kong, Korea | 760 | |
| 636 | Wangsteak | Restaurant Chain | Taiwan | 997 | |
| 637 | Koka | Instant Noodles | India, Malaysia, Singapore | 691 | |
| 638 | Mamee | Instant Noodles | Malaysia, Singapore | 488 | |
| 639 | Matsusei | Supermarket | Taiwan | 701 | |
| 640 | Lacoste | Luxury Fashion Retailer/Fragrance | Regional | 926 | |
| 641 | Idemitsu | Petrol/Gas Station | Japan | 738 | |
| 642 | Woodland | Men’s Shoes | India | 525 | |
| 643 | San Miguel | Beer | Regional | 641 | |
| 644 | Elizabeth Arden | Fragrance | Regional | 682 | |
| 645 | Clarins | Skincare Product | Regional | 615 | |
| 646 | Black Canyon | Coffee Shop | Thailand | 684 | |
| 647 | Sunstar | Toothpaste | Japan | 582 | |
| 648 | EMS | Courier Company | China | 490 | |
| 649 | Fair and Lovely | Female Skincare Product | India, Malaysia, Singapore | 588 | |
| 650 | Ducati | Motorcycle | Regional | 814 | |
| 651 | Dairy Queen | Ice-cream | China, Southeast Asia | 948 | |
| 652 | E-Mart | Supermarket | Korea | 707 | |
| 653 | UBC Coffee | Coffee Shop | China | 602 | |
| 654 | Oksusu Tea | Ready-to-drink Tea | Korea | New entry | |
| 655 | Mizuno | Sporting Apparel | Japan, Korea | 830 | |
| 656 | Lucozade | Sports Drink | China, Hong Kong | 783 | |
| 657 | Wuliangye | Spirits | China, Hong Kong | 776 | |
| 658 | Golden Circle | Fruit Juice | Australia, Singapore | 720 | |
| 659 | Levi’s | Men’s and Women’s Fashion Retailer | Regional | 527 | |
| 660 | AXE (Detergent) | Detergent | Regional | New entry | |
| 661 | Hacks | Sweets and Candy | Southeast Asia | 475 | |
| 662 | Davidoff | Cigarette | Regional | 735 | |
| 663 | Krong Thip | Cigarette | Thailand | 616 | |
| 664 | XIAO-MEI | Ice-cream | Taiwan | 825 | |
| 665 | Merries | Diaper | Japan | 605 | |
| 666 | Cha Li Won | Ready-to-drink Tea | Taiwan | 836 | |
| 667 | E.SUN | Bank | Taiwan | 932 | |
| 668 | Social Networking Site | China, Hong Kong | 476 | ||
| 669 | Bonaqua | Mineral Water | Hong Kong | 514 | |
| 670 | Clairol Herbal Essences | Shampoo | China, Southeast Asia | 620 | |
| 671 | Domino’s | Fast-Food | Regional | 736 | |
| 672 | Toblerone | Chocolate | Regional | 888 | |
| 673 | Wills | Cigarette | Australia, India | 645 | |
| 674 | Bosch | White Goods | Regional | 819 | |
| 675 | Takaful | Insurance | Malaysia | 706 | |
| 676 | SPC | Petrol/Gas Station | Singapore | 861 | |
| 677 | Jack’n Jill | Savoury Snack Food | Hong Kong, Southeast Asia | 765 | |
| 678 | Onida | Consumer Electronics | India | 829 | |
| 679 | Salem | Cigarette | Regional | 564 | |
| 680 | Dairy Milk | Chocolate | Regional | 815 | |
| 681 | Timex | Watch | India, Southeast Asia, Japan | 927 | |
| 682 | Intel | Computer | Regional | 980 | |
| 683 | Aoyama | Men’s Fashion Retailer | Japan | 593 | |
| 684 | Ba Wang | Shampoo | China | 785 | |
| 685 | Dutchmilk | Milk | Thailand | 264 | |
| 686 | Anna Sui | Fragrance | Regional | 426 | |
| 687 | Mizuho | Bank | Japan | 688 | |
| 688 | Max Factor | Cosmetics | Regional | 698 | |
| 689 | NPC | Petrol/Gas Station | China, Taiwan | 881 | |
| 690 | Continental | Tyre | Regional | 850 | |
| 691 | Fila | Sporting Apparel | Korea | 1387 | |
| 692 | Pura | Milk | Australia | 945 | |
| 693 | Japan Post (JP) | Bank | Japan | 804 | |
| 694 | Swarovski | Jewellery | Regional | 624 | |
| 695 | Shen Tong | Courier Company | China | 897 | |
| 696 | Axis Bank | Bank | India | New entry | |
| 697 | Khao Shong | Coffee | Thailand | New entry | |
| 698 | Absolut | Spirits | Regional | 754 | |
| 699 | Big C | Supermarket | Thailand | 598 | |
| 700 | Metro | Supermarket | India | 697 | |
| 701 | Topman/Topshop | Men’s and Women’s Fashion Retailer | Malaysia, Singapore | 925 | |
| 702 | Pears | Personal Care | Australia | New entry | |
| 703 | Wantwant | Savoury Snack Food | Taiwan | 567 | |
| 704 | Dongsuh | Tea/Cereal | Korea | 755 | |
| 705 | Zhonghua | Toothpaste | China | New entry | |
| 706 | Lexmark | Printer | Regional | 569 | |
| 707 | Peel Fresh | Fruit Juice | Malaysia | 740 | |
| 708 | Arrow | Men’s Fashion Retailer | Southeast Asia | 920 | |
| 709 | Luk Fook | Jewellery | China, Hong Kong | 757 | |
| 710 | Boomer | Chewing/Bubble Gum | India | 627 | |
| 711 | Ballantine’s | Spirits | Regional | New entry | |
| 712 | TCL | TV | China | New entry | |
| 713 | British Airways | Full-service Airlines | Regional | 619 | |
| 714 | Porsche | Automobile/Car | Regional | 935 | |
| 715 | Muang Thai Insurance | Insurance | Thailand | 789 | |
| 716 | Sapporo | Beer | Japan | 656 | |
| 717 | Bonia | Women’s Shoes | Malaysia, Singapore | 522 | |
| 718 | Life | Sauce/Condiment | Malaysia | New entry | |
| 719 | Ice Mountain | Mineral Water | Singapore | 654 | |
| 720 | Zanussi | White Goods | Hong Kong, Malaysia | 730 | |
| 721 | Belle | Women’s Shoes | China | 613 | |
| 722 | Fernleaf | Milk Powder | Malaysia | 796 | |
| 723 | Wei Lih | Instant Noodles | Taiwan | 852 | |
| 724 | DTDC | Courier Company | India | 734 | |
| 725 | 17 Tea | Ready-to-drink Tea | Korea | New entry | |
| 726 | Grand Hyatt | Hotel | China, Southeast Asia | 937 | |
| 727 | Miwon | Sauce/Condiment | Korea | 990 | |
| 728 | Elastine | Shampoo | Korea | 672 | |
| 729 | Chang Beer | Beer | Thailand | 690 | |
| 730 | Leo | Beer | Thailand | 853 | |
| 731 | Giordano | Men’s and Women’s Fashion Retailer | Regional | 515 | |
| 732 | Kent | Cigarette | Regional | 609 | |
| 733 | Kenwood | Home Audio | Regional | 477 | |
| 734 | Mango (MNG) | Women’s Fashion Retailer | China, Southeast Asia | 664 | |
| 735 | Yanjing | Beer | China | 891 | |
| 736 | Dolce & Gabbana | Fragrance/Luxury Fashion Retailer | Regional | 699 | |
| 737 | Royal Host | Restaurant Chain | Japan | 900 | |
| 738 | Superbubble | Chewing/Bubble Gum | Taiwan | 596 | |
| 739 | Liby | Detergent | China | 898 | |
| 740 | Maruchan | Instant Noodles | Japan | 686 | |
| 741 | AXE | Fragrance | Regional | 644 | |
| 742 | Nestum | Baby Food (excluding milk powder) | India, Southeast Asia | 517 | |
| 743 | Oriental | Hotel | Singapore, Thailand | 790 | |
| 744 | Martell | Spirits | China, Southeast Asia | 832 | |
| 745 | Elcanto | Shoes | Korea | 879 | |
| 746 | Pxmart | Supermarket | Taiwan | 919 | |
| 747 | Kinley | Mineral Water | India | 649 | |
| 748 | Cow Soap | Shower Gel/Soap | Hong Kong, Japan | 901 | |
| 749 | Protex | Shower Gel/Soap | Thailand | 860 | |
| 750 | Ryoe | Shampoo | Korea | New entry | |
| 751 | Taishin International Bank | Credit Card/Bank | Taiwan | 742 | |
| 752 | Lee Hwa | Jewellery | Singapore | 884 | |
| 753 | RT Mart | Supermarket | Taiwan | 845 | |
| 754 | Bulla | Ice-cream | Australia | 767 | |
| 755 | Renault Samsung Motors | Automobile/Car | Korea | 869 | |
| 756 | Parle | Sweets and Candy | India | 979 | |
| 757 | Morewater | Mineral Water | Taiwan | 708 | |
| 758 | Minere | Mineral Water | Thailand | 693 | |
| 759 | Inter-Continental | Hotel | Regional | New entry | |
| 760 | Shanghaojia | Food | China | New entry | |
| 761 | Chungjungwon | Sauce/Condiment | Korea | 974 | |
| 762 | Boots | Pharmacy/Drugstore | India, Thailand | 573 | |
| 763 | Versace | Luxury Fashion Retailer/Fragrance | Regional | 608 | |
| 764 | Yuan Tong Express | Courier Company | China | 906 | |
| 765 | Dusit | Hotel | Thailand | 882 | |
| 766 | Camel | Cigarette | Regional | 625 | |
| 767 | Taywin | Men’s Shoes | Thailand | 799 | |
| 768 | Danggimeori | Shampoo | Korea | 929 | |
| 769 | TVS | Motorcycle | India | New entry | |
| 770 | Hubba Bubba | Chewing/Bubble Gum | Australia, India | 786 | |
| 771 | Super Coffee Mix | Coffee | Malaysia, Singapore | 870 | |
| 772 | 77 | Chocolate | Taiwan | 674 | |
| 773 | I-MEI | Sweets and Candy | Taiwan | 714 | |
| 774 | Rado | Watch | Regional | 779 | |
| 775 | Bubble Yum | Chewing/Bubble Gum | Regional | New entry | |
| 776 | Knorr | Food | Regional | New entry | |
| 777 | Pirelli | Tyre | Australia, India, Southeast Asia | 678 | |
| 778 | King’s Creameries | Ice-cream | Singapore | New entry | |
| 779 | Asics | Sporting Apparel | Japan | New entry | |
| 780 | Hyundai Logiem | Courier Company | Korea | New entry | |
| 781 | Indian Airlines | Full-service Airlines | India, Southeast Asia | 761 | |
| 782 | Guinness | Beer | Australia, China, Southeast Asia | 877 | |
| 783 | Sanitarium | Cereal | Australia | 784 | |
| 784 | Tung Lok | Restaurant | Singapore | New entry | |
| 785 | Rin | Detergent | India | 848 | |
| 786 | Priceline | Pharmacy/Drugstore | Australia | 762 | |
| 787 | Unity Pharmacy | Pharmacy/Drugstore | Singapore | 772 | |
| 788 | Café Bene | Coffee Shop | Korea | New entry | |
| 789 | Norton | Computer Software | Regional | 782 | |
| 790 | Victor | Home Audio | Regional | 597 | |
| 791 | SE 555 | Cigarette | Regional | 711 | |
| 792 | Ochaen | Tea | Taiwan | 958 | |
| 793 | Friendster | Social Networking Site | Regional | 483 | |
| 794 | Sizzler | Restaurant Chain | Australia | 774 | |
| 795 | Megumilk | Milk | Japan | 756 | |
| 796 | Salz | Toothpaste | Thailand | New entry | |
| 797 | Diners Club | Credit card | Regional | New entry | |
| 798 | Wanjashan | Sauce/Condiment | China | 944 | |
| 799 | ITC | Hotel | India | New entry | |
| 800 | Pasteur | Milk | Korea | 741 | |
| 801 | Fountain | Sauce/Condiment | Australia | New entry | |
| 802 | RAC | Insurance | Southeast Asia | 803 | |
| 803 | Linux | Computer Software | China, Southeast Asia | 552 | |
| 804 | Friskies | Pet Food | Australia, Hong Kong | 623 | |
| 805 | Cosmo Oil | Petrol/Gas Station | Japan | 894 | |
| 806 | Cold Stone | Ice-cream | Regional | New entry | |
| 807 | Fujiya | Food | Japan | New entry | |
| 808 | Trident | Chewing/Bubble Gum | Regional | 939 | |
| 809 | BC Card | Credit Card | Korea | 603 | |
| 810 | Sumitomo Life | Insurance | Japan | 849 | |
| 811 | Benson & Hedges | Cigarette | Australia, India | 749 | |
| 812 | Smith’s | Snack Food | Australia | 658 | |
| 813 | Oberoi | Hotel | Southeast Asia | 995 | |
| 814 | Hi5 | Social Networking Site | Hong Kong, India, Southeast Asia | 432 | |
| 815 | KLIM | Milk | China | 907 | |
| 816 | Target | Retailer | Australia | 810 | |
| 817 | Gillette | Male Skincare Product | Regional | 889 | |
| 818 | Amcal | Pharmacy/Drugstore | Australia | 743 | |
| 819 | Konka | Consumer Electronics | China, Hong Kong | New entry | |
| 820 | Soda | Women’s Shoes | Regional | New entry | |
| 821 | IFB | Home & Kitchen Appliances | India | New entry | |
| 822 | Poh Heng | Jewellery | Singapore | New entry | |
| 823 | Barista (Taiwan) | Coffee/Coffee shop | Taiwan | New entry | |
| 824 | General | Air Conditioner | China | 530 | |
| 825 | Kimball | Sauce/Condiment | Malaysia | New entry | |
| 826 | Mandarin Oriental | Hotel | Hong Kong, Southeast Asia | 768 | |
| 827 | Mirinda | Carbonated Soft Drink | Regional | New entry | |
| 828 | Aflac | Insurance Provider | Regional | New entry | |
| 829 | Simpson | Washing Machine | Australia | 679 | |
| 830 | Winfield | Cigarette | Australia | 966 | |
| 831 | Pierre Cardin | Men’s Shoes/Men’s Fashion Retailer | China, Southeast Asia | 473 | |
| 832 | Taj Mahal (Tea) | Tea | India | 780 | |
| 833 | Trappist | Milk | Hong Kong | New entry | |
| 834 | Gold Flake | Cigarette | India | 823 | |
| 835 | Agricultural Bank of China | Bank | China | New entry | |
| 836 | ito Yokado | Supermarket | Japan | 983 | |
| 837 | Novotel | Hotel | Regional | 681 | |
| 838 | China Mobile (HK) | Mobile Service Provider | Hong Kong | New entry | |
| 839 | KoKo Krunch (Nestlé) | Cereal | Regional | New entry | |
| 840 | NRMA | Insurance | Australia | 820 | |
| 841 | Fantastic | Instant Noodles | Australia | New entry | |
| 842 | Hainan Airlines | Airlines (Budget/Full service) | China | New entry | |
| 843 | Healthy Boy | Sauce/Condiment | Thailand | 857 | |
| 844 | Aavin | Milk | India | 969 | |
| 845 | Coffee Club | Coffee Shop | Australia | 808 | |
| 846 | Aoki | Men’s Fashion Retailer | Japan | 801 | |
| 847 | Jimmy Choo | Fashion | Regional | New entry | |
| 848 | Long Life | Cigarette | Taiwan | 665 | |
| 849 | Natural Confectionery Co. | Sweets and Candy | Australia | New entry | |
| 850 | S&P | Restaurant Chain | Thailand | 910 | |
| 851 | Haywards | Beer | India | 999 | |
| 852 | Voltas | Air Conditioner | India, Australia | 988 | |
| 853 | Sheng Shiong | Supermarket | Singapore | New entry | |
| 854 | Trigem | Computer | Korea | New entry | |
| 855 | Blue Moon | Detergent | China | New entry | |
| 856 | Aldi | Supermarket | Australia | 566 | |
| 857 | Remy Martin | Spirits | Regional | 687 | |
| 858 | Cathay United Bank | Bank | Taiwan | 813 | |
| 859 | Arnott’s | Savoury Snack Food | Australia | New entry | |
| 860 | Prouds | Jewellery | Australia | 943 | |
| 861 | Uncle Toby | Cereal | Australia | 560 | |
| 862 | Capico | Savoury Snack Food | Regional | New entry | |
| 863 | Imperial Hotel | Hotel | Japan, Thailand | 856 | |
| 864 | Allianz | Insurance Provider | India | New entry | |
| 865 | Scholl | Shoes | Malaysia, Singapore | 916 | |
| 866 | Pro Sweat | Sports Drink | Taiwan | New entry | |
| 867 | Mitsuya Cider | Carbonated Soft Drink | Japan | New entry | |
| 868 | Zhenkungfu | Restaurant | China | New entry | |
| 869 | Raymonds | Men’s Fashion Retailer | India | 976 | |
| 870 | Mr Muscle | Detergent | Regional | 986 | |
| 871 | BenQ | Consumer Electronics | Taiwan | New entry | |
| 872 | Denon | Home Audio | Regional | 880 | |
| 873 | Mister Potato | Savoury Snack Food | Southeast Asia | 994 | |
| 874 | Saravana Bhavan | Restaurant | India, Malaysia, Singapore | New entry | |
| 875 | New Balance | Sporting Apparel | Regional | New entry | |
| 876 | Ali Café | Coffee | Malaysia | New entry | |
| 877 | Jin Air | Budget Airlines | Korea | 840 | |
| 878 | Aekyung | Shower Gel/Soap | Korea | 628 | |
| 879 | Esprit | Men’s and Women’s Fashion Retailer | China, Southeast Asia | 634 | |
| 880 | Choice | Coffee | Thailand | New entry | |
| 881 | Chemist Warehouse | Pharmacy/Drugstore | Australia | 890 | |
| 882 | KTC | Credit Card | Thailand | 938 | |
| 883 | Charles & Keith | Women’s Shoes | Malaysia, Singapore | 677 | |
| 884 | Jukyum | Toothpaste | Korea | 758 | |
| 885 | Crown | Food | Regional | New entry | |
| 886 | Nine West | Women’s Shoes | Singapore, Hong Kong | New entry | |
| 887 | Happy Bath | Shower Gel/Soap | Korea | New entry | |
| 888 | Cornetto | Ice-cream | Regional | New entry | |
| 889 | Sisley | Cosmetics/Skincare Product | Regional | New entry | |
| 890 | Sanyuan | Milk | China, Taiwan | 899 | |
| 891 | Grand Formosa Regent | Hotel | Taiwan | New entry | |
| 892 | Hyosung | Motorcycle | Korea | New entry | |
| 893 | Rivers | Men’s Fashion Retailer | Australia | 865 | |
| 894 | Kolon | Sporting Apparel | Korea | New entry | |
| 895 | Clorets | Chewing/Bubble Gum/Sweets and Candy | Southeast Asia | 751 | |
| 896 | Twinings | Tea | Regional | 447 | |
| 897 | OB | Beer | Korea | 817 | |
| 898 | GUM | Toothpaste | Hong Kong, China, Japan | New entry | |
| 899 | Nate | Social Networking Site/Internet Search Engine | Korea | 652 | |
| 900 | Sina | Social Networking Site | China | 402 | |
| 901 | Daiichi Life | Insurance | Japan | 912 | |
| 902 | 566 | Shampoo | China | New entry | |
| 903 | Aigo | Digital Products | China | New entry | |
| 904 | UHA Mikakuto | Sweets and Candy | Japan | New entry | |
| 905 | Ajinomoto | Sauce/Condiment | Japan, Korea, Southeast Asia | 747 | |
| 906 | Tully’s | Coffee | Japan, Korea, Singapore | 942 | |
| 907 | Chi Mei | TV | Taiwan | New entry | |
| 908 | Tooheys | Beer | Australia | New entry | |
| 909 | Daelim | Motorcycle | Korea | 816 | |
| 910 | Imperial | Personal care | Regional | New entry | |
| 911 | Hera | Female Skincare Product | Korea | 924 | |
| 912 | Toll | Courier Company | Australia | New entry | |
| 913 | GS | Supermarket | Korea | 600 | |
| 914 | Himalaya | Mineral Water | India | New entry | |
| 915 | Fancl | Female Skincare Product | Hong Kong, Singapore | 824 | |
| 916 | Proton | Automobile/Car | Malaysia | New entry | |
| 917 | Safi | Personal care | Regional | New entry | |
| 918 | Wei-Wei | Instant Noodles | China | New entry | |
| 919 | Jack Daniel | Spirits | Regional | 655 | |
| 920 | Terry White | Pharmacy/Drugstore | Australia | 750 | |
| 921 | Gerber | Baby Food (excluding milk powder) | Regional | 445 | |
| 922 | Uniqlo | Men’s and Women’s Fashion Retailer | China, Hong Kong, Japan | 621 | |
| 923 | Swipe | Detergent | Regional | New entry | |
| 924 | Bingrae | Ice-cream | Korea | New entry | |
| 925 | Mie Sedap | Instant Noodles | Southeast Asia | New entry | |
| 926 | Victoria Bitter (VB) | Beer | Australia | 878 | |
| 927 | Koikeya | Savoury snack food | Japan | New entry | |
| 928 | Wakodo | Baby Food (excluding milk powder) | Japan, Korea | 666 | |
| 929 | Michael Hill | Jewellery | Australia | New entry | |
| 930 | Florsheim | Men’s Shoes | Regional | New entry | |
| 931 | Mövenpick | Ice-cream | Regional | New entry | |
| 932 | Da Da | Chewing/Bubble Gum | China, Hong Kong | 858 | |
| 933 | Fresh Delight | Dairy Products | Regional | New entry | |
| 934 | Dentiste | Toothpaste | Regional | New entry | |
| 935 | Duroyal | Ice-cream | Taiwan | 618 | |
| 936 | Center Fresh | Chewing/Bubble Gum | India | 647 | |
| 937 | M-Sport | Sports Drink | Thailand | New entry | |
| 938 | Dabur | Toothpaste | India | New entry | |
| 939 | SPD Bank | Bank | China | New entry | |
| 940 | City Super | Supermarket | Hong Kong | New entry | |
| 941 | PAL | Pet Food | Australia, Hong Kong | 864 | |
| 942 | Royce’/Royce | Chocolate | Hong Kong, Singapore | New entry | |
| 943 | Morning Fresh | Detergent | Australia | 905 | |
| 944 | Soo Kee (SKJ) | Jewellery | Singapore | 960 | |
| 945 | Suncorp | Financial Service | Australia | New entry | |
| 946 | Ottogi | Sauce/Condiment | Korea | 904 | |
| 947 | Carlton | Beer | Australia | New entry | |
| 948 | Fuji (Restaurant chain) | Restaurant Chain | Thailand | 955 | |
| 949 | Revive isotonic | Sports Drink | Malaysia | 766 | |
| 950 | Frooti | Fruit Juice | India | New entry | |
| 951 | Heaven & Earth | Ready-to-drink Tea | Singapore | New entry | |
| 952 | CBA | Bank | Australia | New entry | |
| 953 | Fair And Handsome | Male Skincare Product | India | 961 | |
| 954 | Saizeriya | Restaurant Chain | Japan | New entry | |
| 955 | Guangdong Development | Bank | China | New entry | |
| 956 | Ricoh | Digital Products | Regional | New entry | |
| 957 | Miele | Consumer Electronics | Regional | New entry | |
| 958 | Heart Beat | Sweets and Candy | Australia | 998 | |
| 959 | Mei Ri C | Fruit Juice | Taiwan | 922 | |
| 960 | Cesar | Pet Food | Japan, Korea, Southeast Asia | 643 | |
| 961 | Royal | Pet Food | China, Taiwan | 873 | |
| 962 | Asience | Shampoo | Regional | New entry | |
| 963 | Otafuku | Food | Japan | New entry | |
| 964 | Wu Yang | Ice-cream | China | New entry | |
| 965 | Tommy Hilfiger | Fragrance/Men’s Fashion Retailer | Regional | 721 | |
| 966 | Café Amazon | Coffee Shop | Thailand | New entry | |
| 967 | Kerasys | Shampoo | Korea | New entry | |
| 968 | Pigeon | Baby Product | Regional | New entry | |
| 969 | Thums Up | Carbonated Soft Drink | India | 792 | |
| 970 | Hogs Breath | Restaurant Chain | Australia | New entry | |
| 971 | Kinmen Kao Liang | Spirits | Taiwan | 867 | |
| 972 | Bank of Communications | Bank | China, Hong Kong | New entry | |
| 973 | Ginvera | Shower Gel/Soap | Malaysia, Singapore | 911 | |
| 974 | Shin Kong Life Insurance | Insurance | Taiwan | 872 | |
| 975 | Nippon Express | Courier Company | Regional | New entry | |
| 976 | Centara | Hotel | Thailand | New entry | |
| 977 | IT | Men’s and Women’s Fashion Retailer | China, Hong Kong | 729 | |
| 978 | Australia post | Courier Company | Australia | New entry | |
| 979 | Gogo no Kocha | Ready-to-drink Tea | Japan | New entry | |
| 980 | Mister Donut | Fast-Food | Japan | New entry | |
| 981 | 99 Speedmart | Convenience Store | Malaysia | New entry | |
| 982 | Fosters | Beer | Australia | 921 | |
| 983 | The Professional Couriers | Courier Company | India | New entry | |
| 984 | XXXX | Beer | Australia | New entry | |
| 985 | Hana | Bank | Korea | New entry | |
| 986 | Park Avenue | Personal Care/Men’s Shoes | India | New entry | |
| 987 | Sansui | DVD Player | China, India, Japan | 902 | |
| 988 | Magnum | Ice-cream | Regional | New entry | |
| 989 | Taster’s Choice | Coffee | Regional | New entry | |
| 990 | Fossil | Jewellery/Watch | Singapore, Australia | New entry | |
| 991 | Arun | Ice-cream | India | New entry | |
| 992 | Aviva | Insurance | Regional | New entry | |
| 993 | Double Happiness | Cigarette | China | New entry | |
| 994 | Bacardi | Spirits | Regional | New entry | |
| 995 | Leconte | Chocolate | China | 928 | |
| 996 | Devondale | Dairy Products | Australia | New entry | |
| 997 | More | Supermarket | India | New entry | |
| 998 | Corona | Beer | Regional | New entry | |
| 999 | Harvey Fresh | Fruit Juice | Australia | New entry | |
| 1000 | Gatsby | Male Skincare Product | Regional | 953 |
| METHODOLOGY |
|
Asia-Pacific’s Top 1000 Brands list is based on a proprietary survey co-produced by Campaign and TNS. Ten regional markets were included in what was the eighth year of the survey: Australia, China, India, Japan, Korea, Hong Kong, Malaysia, Singapore, Taiwan and Thailand. The age of the respondents surveyed ranged from 15 to 64, and more than 300 respondents were surveyed from each country by TNS, generating a total sample size of 3,056 respondents for the Asia-Pacific region. Two questions were asked to determine the best brands in a variety of categories: “When you think of the following (product or service) category, which is the best brand that comes to your mind? By best, we mean the one that you trust the most or the one that has the best reputation in the (product or service) category.” “Apart from the best brand you entered, which brand do you consider to be the second best brand in the (product or service) category?” TNS covered a total of 14 major product and service categories: alcohol and tobacco, financial services, automotive, retail, restaurants, food, beverage, consumer electronics, computer hardware, computer software, logistics, media and telecommunications, travel and leisure, as well as household and personal care. A grand total of 72 sub-categories were included. The final rankings were determined based on the total number of mentions each brand received across all categories and countries. The data was weighted at two levels: the first to reflect the population composition within each of the markets covered, and the second to reflect the competitiveness of the categories included in the study. |
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