winkreative

Taiwan updates national brand as it aims to boost tourism
Feb 17, 2011
David Blecken

Taiwan updates national brand as it aims to boost tourism

TAIPEI – The Taiwan Tourism Bureau has unveiled a new brand identity for country, building on the long-running ‘Touch your heart’ theme.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

WPP Media: How did one of the world’s biggest comms companies mess up the messaging?

1 WPP Media: How did one of the world’s biggest comms companies mess up the messaging?

GroupM restructures across Asia, Indonesia leadership impacted

2 GroupM restructures across Asia, Indonesia leadership impacted

Coca-Cola and WPP renew global marketing partnership

3 Coca-Cola and WPP renew global marketing partnership

Creative agency shake-up at WPP: Grey to move into Ogilvy Group

4 Creative agency shake-up at WPP: Grey to move into Ogilvy Group

GroupM tells staff about redundancies as restructure hits UK

5 GroupM tells staff about redundancies as restructure hits UK

Ogilvy unifies social media offering in 16 APAC markets

6 Ogilvy unifies social media offering in 16 APAC markets

Why has GroupM lost its way for so long? The buck stops with WPP

7 Why has GroupM lost its way for so long? The buck stops with WPP

Labubu, the art toy craze and why grown-ups can’t get enough

8 Labubu, the art toy craze and why grown-ups can’t get enough

Omnicom set targets to cut staff costs by 10%

9 Omnicom set targets to cut staff costs by 10%

Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand

10 Jaguar Land Rover launches global creative agency review in wake of Jaguar rebrand