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Mar 27, 2018

Booking global celebrities: Dos and don'ts

Asian brands enlisting the support of international talent can have a huge impact in the home market and abroad, but all too often they make the same easily avoidable mistakes, says UK talent booker Emma Usher.

Jul 13, 2010

EnjoyMeitian joins China's collective buying competition

SHANGHAI – Chinese media and advertising group EnjoyChina launches EnjoyMeitian.com to offer promotions from local retailer on lifestyle and entertainment.

Jul 12, 2010

Financial Times sends dolls to media planners and advertisers in the 'Model customer campaign’

The Financial Times (FT) has launched a ‘Model customer campaign’ aimed at the B2B sector and targeting media planners and advertisers in Hong Kong and Singapore.