south by southwest

Feb 17, 2017

Panasonic aims to lighten the pull of its legacy

The 99-year-old company is working to implement a culture of open innovation. It’s no easy feat, but is an important step to re-energising the brand.

Mar 12, 2014

The maker revolution: A movement fueled by the wisdom of crowds

Dispatch from SXSW: Probing the impacts of the 'maker' revolution on brands, manufacturing and the foundations of consumerism itself.

Mar 22, 2012

Photos from SXSW 2012 by DDB's James Quinlan

Photos from the 2012's SXSW (South by Southwest) interactive festival held from March 9 - 18 in Austin Texas. The images were shot by James Quinlan, social intelligence manager and senior strategic planner, DDB Sydney.