sir david tang

Mar 25, 2010

BBC World interview with Sir David Tang explores what to build in China

SHANGHAI - Sir David Tang (pictured), founder of Shanghai Tang, and Sharanjit Leyl, reporter and producer of the Asia Business Report at BBC World News, took to the stage this morning to discuss the pitfalls of building a brand in China.

Jan 26, 2010

AME: Sir David Tang on breaking into the China market

ASIA-PACIFIC - Sir David Tang (pictured) is scheduled to talk about the pitfalls of building a brand in China at the Asian Marketing Effectiveness (AME) Festival in Shanghai this year.