shanghai auto show
Apr 21, 2015
Chinese car buyers rely less on status, rationality or desk research: Carat
SHANGHAI - Car ownership in China has been growing rapidly in recent years, partly due to decreasing prices and increasing affordability. In time for the 16th Shanghai Auto Show this week, Carat has released a report analysing the behaviourial changes that have occurred among Chinese car consumers, as well as the roles media plays in their decision-making processes.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.png&h=334&w=500&q=100&v=20170226&c=1)
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
