productivity

1 day ago

Eight ways to leverage AI and optimise your marketing efforts

From research to copywriting to soundboarding ideas, AI's potential in boosting your content marketing endeavours is limitless, but knowing how and what to use is key. Senior global marketer Tyler McConville explains.

Jan 15, 2024

Disney brings more automation and shopability to its ad products

The media giant is also ramping up its self-serve capabilities to reduce ad tech fees.