icl msl taiwan

Feb 28, 2012

Taiwan trade bureau appoints ICL MSL Taiwan, MSL Group network for regional PR

TAIPEI - ICL MSL, part of MSL Group, Publicis Groupe’s strategic communications and engagement company, has been selected as strategic communications partner for Taiwan’s Bureau of Foreign Trade in key markets Taiwan, China, Indonesia, India and Vietnam.

Jun 24, 2011

CASE STUDY: Reebok's 'No pants day' deploys models to showcase EasyTone shoes

Reebok ran its version of 'No pants day' to promote the new EasyTone shoes in Taiwan, deploying 20 models in underwear to showcase the new shoes during rush hour.