After 27 years with the network and four decades in the advertising industry, the APAC co-CEO and global chief of Ogilvy One reflects on a career defined by calculated risks, deep human connection, and knowing exactly when to step away for his "next chapter."
TODAY'S EDITION
07/01/2026
Latest
Omnicom lands Adidas $512 million global media account
Omnicom beat out WPP Media and Publicis following a competitive pitch in April.
Stagwell wins IBM creative account after ending 32-year partnership with Ogilvy
Stagwell agencies Code and Theory and Anomaly will begin work for the tech giant in August.
Creative Minds: Why this Cannes-recognised creative does it all for his mother
Jaz Lee discusses the work that earned his team a Cannes shortlist and how he went from broke high school dropout to ECD at Leo SEA.
How brands hijacked FIFA's logo ban to earn attention and share of voice
FIFA’s World Cup branding rules have spurred non-sponsor brands like Levi's to get creative and turn mandated logo cover-ups into viral marketing wins.
OMD China names new CEO and COO
Maggie Mu and Laura Liang will lead the group's next growth phase in China.
Anthony Joshua lands a privacy punch for WhatsApp in username campaign
British heavyweight champion Anthony Joshua stars in WhatsApp’s latest campaign as the app rolls out username reservations in a bid to give users more privacy.
Devika Bulchandani on why simplification and speed fuel WPP's APAC growth
WPP's COO discusses the company's Elevate28 transformation, why trust will become marketing's most valuable currency in the AI era, and why Cannes feels different without Piyush Pandey.
Former GroupM China chief investment officer jailed for life in bribery case
A Chinese court has handed down a life sentence to WPP's former ad-buying chief for China, Di Fei, following a $176 million bribery scandal.
Colgate's newest daily routine: A dose of creator K-drama
Marketing EVP Samir Singh breaks down Colgate's latest campaign and how the brand aims to blend storytelling, social activation, and AI-generated content into avid consumer participation.
Kao turns cleaning into horror gameplay in Cannes-winning Silent Cleaning
Kao's 'Silent Cleaning' by Whatever turns everyday products into the hero of gameplay, securing APAC's sole win in Entertainment Lions for Gaming at Cannes Lions 2026.
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The Work
Partner Content
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From information to intelligence: how AI-powered search is delivering for consumers, and advertisers
New products and features are transforming Google Search from an information provider to an intelligent thought partner, particularly among young Southeast Asian consumers. Relevant results keep users engaged for longer – and that means brands have a valuable opportunity to benefit from being part of the conversation
OPINIONS
Ndidi Oteh: Lean into meaningful change or risk losing relevancy very quickly
Ahead of Cannes Lions 2026, Campaign is asking senior leaders from the biggest global agency and marketing groups about the most pressing issues facing the industry. Accenture Song’s Ndidi Oteh is the latest in the series.
Yannick Bolloré: Combine power of machines and understanding of human desire to win
Ahead of Cannes Lions 2026, Campaign is asking leaders from the biggest global agency and marketing groups about the most pressing issues facing the industry. Yannick Bolloré of Havas completes the series.
Arthur Sadoun: People are our number one asset and key differentiator for our clients
Ahead of Cannes Lions 2026, Campaign is asking leaders from the biggest global agency and marketing groups about the most pressing issues facing the industry. Arthur Sadoun of Publicis Groupe is next in the series.
The editor's diary from Cannes Lions 2026
Smart, unfiltered notes from the Croisette, as seen through the Campaign Asia editor's lens.
What marketing to CFOs teaches me as a CMO
The same scepticism CFOs bring to a vendor pitch is what marketers must navigate internally in budget conversations.
Cindy Rose: Our industry skilfully reinvented many times and we must now do it again
Ahead of Cannes Lions 2026, Campaign is asking leaders from the biggest global agency and marketing groups about the most pressing issues facing the industry. WPP’s Cindy Rose offers her view as part of the series.
Takeshi Sano: Creativity is a multiplier of business value that extends far beyond advertising
Ahead of Cannes Lions 2026, Campaign asks senior leaders from the biggest global agency and marketing groups about the most pressing issues facing the industry.
The Information
Has adland’s AI investment paid off?
Holding companies are pouring millions into AI, but after two years of investments, mounting layoffs and rising token costs, the industry faces a mounting proof problem.