chief marketing officers

Oct 18, 2022

Half of chief marketers say unproven ROI is biggest obstacle to metaverse

The Campaign survey showed senior marketers are split when it comes to investing in the space.

Nov 18, 2011

60 per cent of ASEAN CMOs unprepared for digital complexity: IBM study

SINGAPORE – A majority of chief marketing officers in ASEAN admit they feel unprepared for the complexity of the digital era, according to a global study conducted by IBM.