Sep 17, 2010

Watsons partners with Tribal DDB for ‘The ultimate beauty diary’ challenge

Personal care retail chain Watsons is on the look out for the next big beauty blogger in Hong Kong with a social media campaign titled ‘The ultimate beauty diary’ on Facebook.

Jun 11, 2010

How to blog for business

Should a business get involved with blogging? And if so, which is the best way to get started? Tem Hansen, regional digital analyst at Ogilvy 360 Digital Influence in Hong Kong, sets it straight.

May 14, 2010

How to talk to bloggers

Fleishman-Hillard's Samantha Chan is a familiar face in Singapore's blogging circles. Here is what she had to say about getting bloggers to talk about your product.

Nov 19, 2009

Gamers get social media as Facebook comes to PS3

GLOBAL - Sony is to incorporate Facebook within its PlayStation 3 games console, following rival Microsoft, which has added Facebook, Twitter and to the Xbox 360.

Nov 13, 2009

Off the Fence... Should bloggers have to reveal ties with brands?

Following similar moves in the US, Singapore is looking at rules that would force bloggers to disclose any links with brands. Is this a good idea?

Oct 23, 2009

HAVE YOUR SAY: Should bloggers be forced to disclose their links with brands?

ASIA-PACIFIC - Singapore's Media Development Authority is looking at introducing regulations that would require bloggers to declare any links with brands.