amanda king

Dec 1, 2011

Opinion: What’s Rocked Your World?

In her final opinion piece for Campaign Asia-Pacific as president of Tribal DDB Asia-Pacific, Amanda King looks back over the past five years and takes a peek at our digital future.

Nov 4, 2011

Opinion: How will the Facebook generation grow up?

The social media generation is always sharing, always on and always aware they're being marketed to. Amanda King, president at Tribal DDB Asia-Pacific asks how marketers plan to keep up with them.

Sep 30, 2011

OPINION: Mobile - is it finally here?

Mobile marketing is finally here, says Amanda King, president at Tribal DDB Asia-Pacific. And consumers and retailers are leading the way.

Sep 2, 2011

OPINION: Are you being served?

Is shopping going out of style? Amanda King, president at Tribal DDB Asia-Pacific, says not if retailers stop fighting digital and embrace it instead.

Jul 7, 2011

OPINION: Something happened in Cannes this year…

Amanda King, president of Tribal DDB Asia-Pacific, notes the changes in the industry atmosphere at Cannes.

Jun 10, 2011

OPINION: Selling through interactive video content

Amanda King, president at Tribal DDB Asia-Pacific, looks at driving sales through interactive video content.