Campaign analyses the networks’ performance since the announcement of tariffs at the start of 2025.
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holdcos
How have the US tariffs impacted the 'big six' holdcos' stock market performance?
holdcos
stock performance
tariff
Agency holdcos face a new crossroads: reunite media and creative, or risk irrelevance
agency
creative
holdcos
holding companies
media
Iain Jacob predicted five years ago that buying tech and data, rather than renting it, would help agency “dinosaurs” modernize. Now, he says, merging media and creative will be a key differentiator in the AI era.