Created by McCann London, the film marks the start of The Italian Way campaign
True
ferrari
Lewis Hamilton welcomed to Ferrari and Italy with non-alcoholic beer from Peroni
ferrari
lewis hamilton
mccann london
peroni
Hyundai is the most misspelled brand online: Report
ferrari
hyundai
By
Campaign India Team
Hennessy, Gillette, Haagen-Dazs and Uniqlo are also in the top 10 of the study compiled by money.co.uk
Brands adopt equine icons for Year of the Horse
coach
ferrari
nike
By
Benjamin Li
While a few brands that have always featured horse logos are sure to benefit this year, many others that don't want to miss out on a China-focused marketing opportunity are adding an equine twist to their iconography. We present a collection of the former and the latter.
Josephine Lee, Lamborghini's HK marketing GM, discusses life in the fast lane
ferrari
hong kong
volkswagen group
By
Benjamin Li
HONG KONG - Campaign recently visited the Lamborghini showroom in Wan Chai, unfortunately not for a test-drive, but to talk to Josephine Lee, the brand's marketing general manager for Hong Kong and Guangzhou.