Steering Indofood into a new era through K-pop and social media, Salim sure knows how to make a strong impression.
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axton salim
Asia-Pacific Power List 2025: Axton Salim, Indofood
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asia
asia pacific
axton salim
cmo
indofood
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Asia-Pacific Power List 2022: Axton Salim, Indofood
axton salim
cmo
indofood
power list
Salim’s knack for appealing to younger consumers—especially on social media—continues to result in growth for the group’s instant noodle business.
Asia-Pacific Power List 2021: Axton Salim, Indofood
apac
asia
asia pacific
axton salim
cmo
indofood
marketing
power list
Salim may be part of a family dynasty, but he’s showing himself to be adept at filling those big shoes with clever, relevant and sometimes zany campaigns.