Re.Con Malaysia

Re.Con Malaysia

Re.Con is a half-day event that provides brand marketers with the opportunity to learn how to accelerate digital growth by leveraging data to improve their marketing strategy.

  • When:
    Nov 29, 2018
  • Where:
    Mandarin Oriental, Kuala Lumpur, Malaysia

Re.Con Malaysia

Connecting media, content and data

Malaysia is entering a new era of digital transformation, with the adoption of new technology and marketing efficiencies and the endless growth of the internet and mobile users. Consumers in this market are sharing content on social at speed, setting new expectations and disrupting traditional media.

As the market matures, media, creativity and data must merge.

Many brands are already moving into a competitive position and finding new methods of brand engagement, through creative and holistic approaches to their digital marketing. Successful brands have a deep understanding over their first-party data so it can be used to best effect, they are personal and reactive to the speed of change happening across Asia Pacific.

Re.Con, created by Campaign Asia-Pacific and ada, brings the whole ecosystem together to find where the opportunities are to accelerate growth in data-driven digital marketing, and give brands a competitive edge.

Date: Thursday 29th November, 2018
Time: 8:30 am to 12:45 pm
Venue: Mandarin Oriental, Kuala Lumpur, Malaysia


At Re.Con Malaysia we look at:

  • Bringing the digital ecosystem together to break down the silos between media, content and data
  • How is the Malaysian market positioned in digital marketing? Insights on the ever-changing demands of digital consumers
  • How to use data intelligently to plot consumer journey, build brand loyalty and drive engagement?
  • Brand case studies to inspire and demonstrate how implementing an insights-driven strategy to creative execution can increase ROI
  • Digital spending/marketing being responsible for offline


Edmund Lee
Raj Sundar
Edmund Lee
Head of Marketing
Allexcel Trading Sdn Bhd
Red Bull Malaysia
Raj Sundar
MD Malaysia 
Chow Tuck Mun
The E Guy
Peter Pohlschmidt
Head of Digital
Malaysia Airlines
Nicole Tan
Country Director
Facebook Malaysia
Rick Lawrence
Regional Marketing Director
Grace Chan
Grace Chan
Head of Brand Marketing
Diana Boo
Country Manager for Malaysia and Brunei
Srinivas Gattamneni
Faaez Samadi
Southeast Asia Editor
Campaign Asia-Pacific
Mahesh Neelakantan
Country Director
Adrian Burton
Head of adaAcquire

Attending brands

For more information regarding event programme, please contact:

Eleanor Hawkins
Senior Conference Producer

For ticketing information, please contact:

Lucian Mashobe
Delegate Sales Executive