Fuji Film launches star-studded TVC for its Instax camera in Korea

Fuji Films Korea is bringing back polariod-style photos with a star-studded on-and offline campaign for its Instax brand.

by Jane Leung | 11/04/2010

The campaign for Fuji Film’s Instax Polaroid camera features popular Korean actor Song JoongKi and actress Kim Byeol as its spokespeople. 

Creative agency is Daehong Communications is behind the creative concept based on ‘first love’ and aimed at people in their 20s. The marketing execution also includes print ads and other activities in Korea. 

| campaign , korea

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