Cathay Pacific unveils new-look in-flight magazines

Cathay Pacific has taken the wraps of new designs for Dragonair’s Silkroad magazine and Cathay Pacific’s Discovery. To celebrate the magazine revamp, the July issue of Discovery is being produced as a special collector’s edition with four separate covers, each based on the theme 'The New Age of Discovery' and illustrated by four Hong Kong-based artists (see below). The look at the revamped publications follows the appointment of Cedar as the airlines' new publication content partner. Cedar is setting up an office in Hong Kong.

Please sign in below or access limited articles a month after free, fast registration.

 If you don’t yet have an account, you can register for free to unlock additional content. For full access to everything we offer, view our subscription plans.

Register for free

✓ Access limited free articles each month

✓ Email bulletins – top industry news and insights delivered straight to your inbox

Subscribe

✓ Unlimited access to all Campaign Asia content

✓ Real-world campaign case studies and career insights

✓ Exclusive reports, industry news, and annual features