Attack | Deep Breathing | Thailand

Kao's laundry detergent brand Attack is launching a print campaign in Thailand.

The fragranced detergent is so appealing that babies cannot not wait to get a breath of their mothers’ clothes.





Credits:
Project Deep Breathing
Client Kao Thailand
Creative agency Dentsu Thailand
Executive creative director Warunee Tanakijchumroon
Creative director Nisa Mujjalintrakool
Assistant creative director Peabporn Prayudthanakul
Art director Wutichai Chaometeewut
Copywriter Natrenapa Suwannatre
Photographer Supachai Sriwanlapanon
Re-touch Chill House
Exposure Print