Staff Reporters
Jun 6, 2019

2019 Cannes contenders: 'The Soap with a Lump' by Wunderman Thompson India

Lux redesigns an age-old product to remind women to check their breasts for lumps in the shower, when they feel most comfortable doing so.

We asked creative leaders from across the region choose the work they expect or hope to see winning at Cannes Lions this year. See all this year's Cannes contenders.

Contender The Soap with a Lump
Agency Wunderman Thompson India
Client Lux

Nominated by

...

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