Advertising Digital Media PR News
Staff Reporters
Sep 29, 2017

2017 Spikes Asia winners

Here are the winners of the 2017 Spikes Asia awards, presented tonight at the Marina Bay Sands in Singapore.

image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading
image.Heading

An oddly shaped sculpture of a man and some oddly shaped football pitches won multiple Grand Prix awards at Spikes Asia 2017 tonight in Singapore as 'Meet Graham' by Clemenger BBDO Melbourne won four Grand Prix and 'The unusual football field project' by CJ Worx of Thailand won three.

(Note: The photos above are presented in the same order as the ceremony.)

SPECIAL AWARDS

Agency Network of the Year: 

  1. BBDO
  2. Dentsu
  3. Ogilvy & Mather

Agency of the Year:

  1. Dentsu Tokyo
  2. Clemenger BBDO Melbourne
  3. Colenso BBDO Auckland

Independent Agency of the Year:

  1. CJ Worx Bangkok
  2. Fred & Farid Shanghai
  3. Enjin Tokyo

Media Agency of the Year:

  1. PHD Auckland
  2. OMD Singapore
  3. Dentsu X, Makati, The Philippines

Spikes Palm Award:

  1. Tohokushinsha Film Japan
  2. Revolver WIll O'Rourke Australia
  3. Joinery USA
Australia led the country metal tally with 124 awards, followed by Japan (87), India (49), New Zealand (32), Thailand (29), Singapore (28), China (26), South Korea (18), Philippines (14), Hong Kong (13), Malaysia (9), Pakistan (7), Taiwan (5), Netherlands (5), Indonesia (3) and Bangladesh (1).

In a new award for this year, the following agencies won country-level Agency of the Year honours:

  • Australia: Clemenger BBDO
  • China: Fred & Farid Shanghai
  • Hong Kong: Cheil Worldwide
  • India: Taproot Dentsu Mumbai
  • Indonesia: Hakuhodo Indonesia
  • Japan: Dentsu Tokyo
  • Malaysia: Isobar Kuala Lumpur
  • New Zealand: Colenso BBDO Auckland
  • Philippines: Dentsu Jayme Syfu
  • Singapore: Ogilvy & Mather
  • South Korea: Cheil Worldwide Seoul
  • Thailand: CJ Worx Bangkok

FULL LIST OF GRAND PRIX WINNERS

Note: The Film Craft jury did not award a Grand Prix.

TITLE Client Product Entrant / Idea Creation Country
CREATIVE EFFECTIVENESS
BREWTROLEUM DB BREWERIES/HEINEKEN BREWTROLEUM COLENSO BBDO, Auckland NEW ZEALAND
DESIGN
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND
DIGITAL CRAFT
THROUGH THE DARK GOOGLE GOOGLE PLAY MUSIC R/GA SYDNEY AUSTRALIA
DIGITAL
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA
DIRECT
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA
ENTERTAINMENT
GRAVITY CAT SONY INTERACTIVE ENTERTAINMENT INC. GRAVITY DAZE 2 HAKUHODO INC., Tokyo JAPAN
FILM
HARD MAN TO IMPRESS, SCARED, TREEHOUSE PEDIGREE DOG ADOPTION COLENSO BBDO, Auckland NEW ZEALAND
GRAND PRIX FOR GOOD
THE IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, AFGHANISTAN ANALOGUE WEARABLE McCANN INDIA, Mumbai / McCANN HEALTH, Mumbai INDIA
HEALTHCARE
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA
INNOVATION
SMILE LOCK OUTLET TOYOTA TOYOTA I-ROAD DENTSU INC., Tokyo JAPAN
INTEGRATED
ADIDAS ODDS ADIDAS ADIDAS SHOE TAPROOT DENTSU, Mumbai INDIA
MEDIA
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA
MOBILE
ARTS SCIENCE MUSEUM: INTO THE WILD GOOGLE, LENOVO AND WWF LENOVO PHAB 2 PRO AND GOOGLE TANGO MEDIAMONKS, Amsterdam / GOOGLE ASIA PACIFIC, Singapore / LENOVO, Singapore / MARINA BAY SANDS, Singapore / WWF SINGAPORE THE NETHERLANDS
MUSIC
SUMMER WONDERLAND AIR NEW ZEALAND AIR NEW ZEALAND HOST SYDNEY AUSTRALIA
OUTDOOR
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND
PR
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA
PRINT & OUTDOOR CRAFT
FLOUNDER FISH, OCTOPUS, LOTUS ROOT, MACKEREL, ONION, MUSHROOM, OKRA SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN, Tokyo JAPAN
PRINT & PUBLISHING
BUILD THE FUTURE  1 DKSH (THAILAND) LTD. LEGO OGILVY, Bangkok THAILAND
PROMO & ACTIVATION
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND
RADIO
SMARTWIG THE STAR SYDNEY THE STAR SYDNEY BASHFUL, Sydney / KIND AGENCY, Sydney AUSTRALIA

FULL WINNER LISTS

Notes: In the tables below, multiple wins by the same work in the same level (Gold, Silver, Bronze) indicate wins in different sub-categories, which we have not listed for brevity's sake. We have also listed only the entrant company and have left out columns that list production, media, PR and other partner agencies/companies. See spikes.asia for complete details and to see the work itself.


 

CREATIVE EFFECTIVENESS

Title Client Product Entrant / Idea Creation Country Prize 
BREWTROLEUM DB BREWERIES/HEINEKEN BREWTROLEUM COLENSO BBDO, Auckland NEW ZEALAND Creative Effectiveness Grand Prix
#MACITBETTER MCDONALDS AUSTRALIA MCDONALDS BIG MAC DDB SYDNEY AUSTRALIA Creative Effectiveness Spike

 

 

DESIGN

Title Client Product Entrant / Idea Creation Country Prize
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Grand Prix 
HEAT TECH WINDOW UNIQLO HEAT TECH CHEIL WORLDWIDE, Seoul SOUTH KOREA Gold Spike
THE SOY SAUCE POSTER SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN, Tokyo JAPAN Gold Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Gold Spike
BENGAL CLASSICAL MUSIC FESTIVAL BLUES COMMUNICATION BENGAL CLASSICAL MUSIC FESTIVAL IKIGAI DESIGN, Dhaka BANGLADESH Silver  Spike
EMERGENCY COLLECTIBLES KOBE SHIMBUN DISASTER PREVENTION DENTSU INC., Tokyo JAPAN Silver  Spike
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Silver  Spike
SAVLON HEALTHY HANDS CHALK STICKS SAVLON, ITC SAVLON HEALTHY HANDS CHALK STICKS OGILVY & MATHER MUMBAI INDIA Silver  Spike
THE EDIBLE BUSINESS CARD SAGA CITY SAGA NORI (SEAWEED) / CITY PROMOTION GEOMETRY GLOBAL, Tokyo JAPAN Silver  Spike
THE STUDY OF HUMAN BEING DENTSU ADVERTISING AWARDS SELECTION COUNCIL DENTSU ADVERTISING AWARDS 2016 DENTSU INC., Tokyo JAPAN Silver  Spike
BLOCK OUT THE CHAOS: BABIES / DOGS / WIFE & DAUGHTER JBL JBL HEADPHONES CHEIL WORLDWIDE, Hong Kong HONG KONG Silver  Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Silver  Spike
THE RESPONSIVE LOOKBOOK DIESEL JOGGJEANS FRED & FARID SHANGHAI CHINA Silver  Spike
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Silver  Spike
THE IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, AFGHANISTAN ANALOGUE WEARABLE McCANN INDIA, Mumbai / McCANN HEALTH, Mumbai INDIA Silver  Spike
HEAT TECH WINDOW UNIQLO HEAT TECH CHEIL WORLDWIDE, Seoul SOUTH KOREA Silver  Spike
THE SOY SAUCE POSTER SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN, Tokyo JAPAN Silver  Spike
THE HEARING TEST IN DISGUISE COCHLEAR COCHLEAR IMPLANTS CHE PROXIMITY, Sydney AUSTRALIA Silver  Spike
THE EDIBLE BUSINESS CARD SAGA CITY SAGA NORI (SEAWEED) / CITY PROMOTION GEOMETRY GLOBAL, Tokyo JAPAN Bronze Spike
VOICE CHOCOLATE NTT DOCOMO, INC. BRAND COMMUNICATION HAKUHODO INC., Tokyo JAPAN Bronze Spike
EMERGENCY COLLECTIBLES KOBE SHIMBUN DISASTER PREVENTION DENTSU INC., Tokyo JAPAN Bronze Spike
GET BACK, TOHOKU. EAST JAPAN RAILWAY COMPANY TOHOKU SHINKANSEN DENTSU INC., Tokyo JAPAN Bronze Spike
PENGUIN FROZEN STORYBOOK PENGUIN BOOKS PENGUIN FROZEN STORYBOOK TBWA\SHANGHAI CHINA Bronze Spike
THROUGH THE DARK GOOGLE GOOGLE PLAY MUSIC R/GA SYDNEY AUSTRALIA Bronze Spike
HEAT TECH WINDOW UNIQLO HEAT TECH CHEIL WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
URDU POEATRY KASHMIR COOKING OIL & BANASPATI KASHMIR COOKING OIL & BANASPATI BBDO PAKISTAN, Lahore PAKISTAN Bronze Spike
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Bronze Spike
DEAD WHALE GREENPEACE PHILIPPINES DEAD WHALE DENTSU JAYME SYFU, Makati City THE PHILIPPINES Bronze Spike
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Bronze Spike
WWF DISAPPEARING TIGER HEINEKEN TIGER DESIGN JONES KNOWLES RITCHIE, Singapore SINGAPORE Bronze Spike
COGY WHEELCHAIR TESS CO., LTD. COGY TBWA\HAKUHODO, Tokyo / TESS, Sendai / TOHOKU UNIVERSITY, Sendai JAPAN Bronze Spike
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Bronze Spike
COGY WHEELCHAIR TESS CO., LTD. COGY TBWA\HAKUHODO, Tokyo / TESS, Sendai / TOHOKU UNIVERSITY, Sendai JAPAN Bronze Spike
SAVLON HEALTHY HANDS CHALK STICKS SAVLON, ITC SAVLON HEALTHY HANDS CHALK STICKS OGILVY & MATHER MUMBAI INDIA Bronze Spike
PENGUIN FROZEN STORYBOOK PENGUIN BOOKS PENGUIN FROZEN STORYBOOK TBWA\SHANGHAI CHINA Bronze Spike
MODERN KIDAI SHORAN NIHONBASHI CULTURAL EXCHANGE FESTIVAL EXECUTIVE COMMITTEE NIHONBASHI REVITALIZATION DENTSU INC., Tokyo JAPAN Bronze Spike
GRAVITY CAT SONY INTERACTIVE ENTERTAINMENT INC. GRAVITY DAZE 2 HAKUHODO INC., Tokyo JAPAN Bronze Spike
THE STUDY OF HUMAN BEING DENTSU ADVERTISING AWARDS SELECTION COUNCIL DENTSU ADVERTISING AWARDS 2016 DENTSU INC., Tokyo JAPAN Bronze Spike
THE BOTTOM 100 FUND FOR PEACE COMBATING GLOBAL POVERTY HAVAS AUSTRALIA, Sydney AUSTRALIA Bronze Spike

 

 

DIGITAL CRAFT

Title Client Product Entrant / Idea Creation Country Prize 
THROUGH THE DARK GOOGLE GOOGLE PLAY MUSIC R/GA SYDNEY AUSTRALIA Grand Prix 
MY SOLE STORY NIKE RUNNING AKQA, Shanghai CHINA Gold Spike
ARTS SCIENCE MUSEUM: INTO THE WILD GOOGLE, LENOVO AND WWF LENOVO PHAB 2 PRO AND GOOGLE TANGO MEDIAMONKS, Amsterdam / GOOGLE ASIA PACIFIC, Singapore / LENOVO, Singapore / MARINA BAY SANDS, Singapore / WWF SINGAPORE THE NETHERLANDS Gold Spike
INDUSTRIAL JP 7 FACTORIES COMMISSIONED THIS WORK SMES IN JAPAN DENTSU INC., Tokyo JAPAN Silver  Spike
THROUGH THE DARK GOOGLE GOOGLE PLAY MUSIC R/GA SYDNEY AUSTRALIA Silver  Spike
GLICODE EZAKI GLICO CO., LTD. CORPORATE DENTSU INC., Tokyo JAPAN Silver  Spike
KIBO SCIENCE 360 - A SPACE EXPERIMENT WITH GOOGLE GOOGLE JAPAN G.K. GOOGLE DENTSU TEC, Tokyo / GOOGLE, Tokyo / DENTSU INC., Tokyo JAPAN Silver  Spike
GREEN LIGHT RUN ADIDAS JAPAN PUREBOOST TBWA\HAKUHODO, Tokyo JAPAN Silver  Spike
THROUGH THE DARK GOOGLE GOOGLE PLAY MUSIC R/GA SYDNEY AUSTRALIA Bronze Spike
HISTORY OF THE INTERNET YAHOO! JAPAN YAHOO! BIRDMAN, Tokyo / YAHOO JAPAN CORPORATION, Tokyo / JH KAGAKU, Tokyo / TEEMA, Tokyo JAPAN Bronze Spike
HITOTOKI CLOCK KING JIM CO., LTD. HITOTOKI DENTSU INC., Tokyo / CEKAI INC., Tokyo JAPAN Bronze Spike
GRAVITY CAT SONY INTERACTIVE ENTERTAINMENT INC. GRAVITY DAZE 2 HAKUHODO INC., Tokyo JAPAN Bronze Spike
INDUSTRIAL JP Komatsu Spring Industrial Co., Ltd. / Asaiseisakusyo.Co.Ltd. / Shin Ei Industry Co., Ltd. / Sakamoto Factory Ltd. / Goko Hatsujo, Co., Ltd. / Iwasahaguruma Co., Ltd / YUKI Precision Co., Ltd. SMES IN JAPAN DENTSU INC., Tokyo JAPAN Bronze Spike
MY SOLE STORY NIKE RUNNING AKQA, Shanghai CHINA Bronze Spike
DRAW AND RELEASE SAMSUNG ELECTRONICS GALAXY S7 EDGE DENTSU INC., Tokyo JAPAN Bronze Spike
AAMI SMARTPLATES SUNCORP AAMI INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Bronze Spike
ARTS SCIENCE MUSEUM: INTO THE WILD GOOGLE, LENOVO AND WWF LENOVO PHAB 2 PRO AND GOOGLE TANGO MEDIAMONKS, Amsterdam / GOOGLE ASIA PACIFIC, Singapore / LENOVO, Singapore / MARINA BAY SANDS, Singapore / WWF SINGAPORE THE NETHERLANDS Bronze Spike

 

 

DIGITAL

Title Client Product Entrant / Idea Creation Country Award
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Grand Prix 
THE BILLION POINT GIVEAWAY VELOCITY FREQUENT FLYER VELOCITY FREQUENT FLYER POINTS CHE PROXIMITY, Sydney AUSTRALIA Gold Spike
ANZ #HOLDTIGHT  ANZ ANZ BANK TBWA\MELBOURNE AUSTRALIA Gold Spike
TATA CAPITAL SALAAM LOANS TATA CAPITAL TATA CAPITAL LOANS TATA CAPITAL, Mumbai / LEO BURNETT INDIA, Mumbai INDIA Gold Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Gold Spike
#REDEFINEWOMEN HOST #REDEFINEWOMEN HOST SYDNEY AUSTRALIA Silver  Spike
THE HEARING TEST IN DISGUISE COCHLEAR COCHLEAR IMPLANTS CHE PROXIMITY, Sydney AUSTRALIA Silver  Spike
THE RESPONSIVE LOOKBOOK DIESEL JOGGJEANS FRED & FARID SHANGHAI CHINA Silver  Spike
#BEATME UN WOMEN ANTI-DOMESTIC VIOLENCE AWARENESS BBDO PAKISTAN, Lahore PAKISTAN Silver  Spike
SHACKLETON'S RETURN HYUNDAI MOTOR HYUNDAI MOTOR BRAND CAMPAIGN INNOCEAN WORLDWIDE, Seoul SOUTH KOREA Silver  Spike
THROUGH THE DARK GOOGLE GOOGLE PLAY MUSIC R/GA SYDNEY AUSTRALIA Silver  Spike
GRAVITY CAT SONY INTERACTIVE ENTERTAINMENT INC. GRAVITY DAZE 2 HAKUHODO INC., Tokyo JAPAN Silver  Spike
INSTANT BUZZ / SAMURAIDRONECATIDOL-SUPERHUMANRUBE-GOLDBERGVIEWER-WARNINGTOOEXPLOSIV NISSIN FOOD PRODUCTS CO., LTD. CHIKIN RAMEN DENTSU INC., Tokyo JAPAN Silver  Spike
#THINGSDONTJUDGE (INTEGRATED) EBAY INDIA E-COMMERCE BBDO INDIA, Mumbai INDIA Silver  Spike
DONATE 4 BIRDS | THE NEW ECOSYSTEM CONSERVATION INTERNATIONAL JAPAN CHARITIES & NON-PROFIT DENTSU INC., Tokyo / DLX INC., Tokyo JAPAN Silver  Spike
#BEATME UN WOMEN ANTI-DOMESTIC VIOLENCE AWARENESS BBDO PAKISTAN, Lahore PAKISTAN Silver  Spike
STING "REMAKE THE BOXER" PEPSICO STING ENERGY DRINK BBDO PAKISTAN, Lahore PAKISTAN Silver  Spike
YOUR NAME GOES HERE MONASH UNIVERSITY MONASH UNIVERSITY Y&R MELBOURNE AUSTRALIA Silver  Spike
KNOW YOU AGAIN Baidu BAIDU AI GLASSES FOR THE ALZHEIMER'S DISEASE BAIDU, Beijing CHINA Silver  Spike
HAND MEETS HAND TIFFANY & CO. BRIDAL JEWELRY HAKUHODO INC., Tokyo / HAKUHODO DY MEDIA PARTNERS, Tokyo / WHITE, Tokyo JAPAN Silver  Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Silver  Spike
TIME WITH MUM ROAD SAFETY COMMISSION DRIVER AWARENESS 303 MULLENLOWE, Perth AUSTRALIA Silver  Spike
BUY OUT SLAVERY A+E NETWORKS ASIA 'ROOTS' TV SERIES GOVT SINGAPORE, Singapore SINGAPORE Bronze Spike
INDUSTRIAL JP Komatsu Spring Industrial Co., Ltd. / Asaiseisakusyo.Co.Ltd. / Shin Ei Industry Co., Ltd. / Sakamoto Factory Ltd. / Goko Hatsujo, Co., Ltd. / Iwasahaguruma Co., Ltd / YUKI Precision Co., Ltd. SMES IN JAPAN DENTSU INC., Tokyo JAPAN Bronze Spike
ELECTION IN THE DARK YAHOO JAPAN CORPORATION WEBSERVICE DENTSU INC., Tokyo JAPAN Bronze Spike
BOOMEWRONG TBD NON PROFIT SOCIAL AWARENESS FACEBOOK CREATIVE SHOP, Singapore SINGAPORE Bronze Spike
GOULBURN VALLEY FOOD TOURS SPC ARDMONA GOULBURN VALLEY MEDIAMONKS, Amsterdam / LEO BURNETT MELBOURNE THE NETHERLANDS Bronze Spike
IMMORTAL ADOPTION THAI DOG HOUSE THAI DOG HOUSE BBDO BANGKOK THAILAND Bronze Spike
ELECTION IN THE DARK YAHOO JAPAN CORPORATION WEBSERVICE DENTSU INC., Tokyo JAPAN Bronze Spike
PARKINSON’S CHALLENGE PARKINSON'S NSW PARKINSON'S DISEASE J. WALTER THOMPSON, Sydney AUSTRALIA Bronze Spike
GRAVITY CAT SONY INTERACTIVE ENTERTAINMENT INC. GRAVITY DAZE 2 HAKUHODO INC., Tokyo JAPAN Bronze Spike
SUMMER WONDERLAND AIR NEW ZEALAND AIR NEW ZEALAND HOST SYDNEY AUSTRALIA Bronze Spike
HOLLYWOOD REJECTS LA VIE D'ADELE
HOLLYWOOD REJECTS AMOUR
HOLLYWOOD REJECTS ENTRE LES MURS		 ALLIANCE FRANÇAISE DE SINGAPOUR CINE-CLUB ALLIANCE FRANçAISE DE SINGAPOUR, Singapore / OGILVY & MATHER SINGAPORE SINGAPORE Bronze Spike
V SKILLS, V SKILLS - SMOKE BOMBING FRUCOR AUSTRALIA  BEVERAGES CLEMENGER BBDO SYDNEY / TKT SYDNEY AUSTRALIA Bronze Spike
TOUCH OF CARE PROCTER & GAMBLE VICKS PROCTER & GAMBLE, Singapore / PUBLICIS SINGAPORE SINGAPORE Bronze Spike
SEARCH FOR THE GOBLIN'S BRIDE KFC KFC OGILVY & MATHER PHILIPPINES, Makati City THE PHILIPPINES Bronze Spike
REINVENTING THE ATHLETE TOUR NIKE KD9 MINDSHARE CHINA, Shanghai CHINA Bronze Spike
PREMMIE PROUD BABYLOVE NAPPIES BWM DENTSU, Sydney AUSTRALIA Bronze Spike
REINVENTING THE ATHLETE TOUR NIKE KD9 MINDSHARE CHINA, Shanghai CHINA Bronze Spike
FASTER FASHION TENCENT TECHNOLOGY LTD AI  FCB SHANGHAI CHINA Bronze Spike
PERSONAL INNOVATION ACT SOFTBANK CORP. SOFTBANK CORP. SIX, Tokyo / HAKUHODO INC., Tokyo JAPAN Bronze Spike
THE TAILOR MADE STORE CHADSTONE SHOPPING CENTRE CHADSTONE SHOPPING CENTRE BWM DENTSU, Melbourne AUSTRALIA Bronze Spike
MAJOLICA MUSEUM SHISEIDO CO., LTD. MAJOLICA MAJORCA SHISEIDO, Tokyo / BBMEDIA, Tokyo JAPAN Bronze Spike
#MYREALCAREERLINE THE WOMEN'S FOUNDATION LIMITED THE WOMEN'S FOUNDATION J. WALTER THOMPSON HONG KONG HONG KONG Bronze Spike

 

 

DIRECT

Title Client Product Entrant / Idea Creation Country Prize 
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Grand Prix 
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Gold Spike
ADIDAS ODDS ADIDAS ADIDAS SHOE TAPROOT DENTSU, Mumbai INDIA Gold Spike
PITCHING FRENCH FILMS TO HOLLYWOOD ALLIANCE FRANÇAISE DE SINGAPOUR CINE-CLUB ALLIANCE FRANçAISE DE SINGAPOUR, Singapore / OGILVY & MATHER SINGAPORE SINGAPORE Silver  Spike
EMERGENCY COLLECTIBLES KOBE SHIMBUN DISASTER PREVENTION DENTSU INC., Tokyo JAPAN Silver  Spike
CORRECTING HISTORY THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA TBWA\SANTIAGO MANGADA PUNO, Makati City THE PHILIPPINES Silver  Spike
SCHOOL FOR JUSTICE FREE A GIRL MOVEMENT INDIA A SCHOOL AND EDUCATION PROGRAMME FLEISHMANHILLARD INDIA, Mumbai / J. WALTER THOMPSON AMSTERDAM INDIA Silver  Spike
EMERGENCY COLLECTIBLES KOBE SHIMBUN DISASTER PREVENTION DENTSU INC., Tokyo JAPAN Silver  Spike
GLICODE EZAKI GLICO CO., LTD. CORPORATE DENTSU INC., Tokyo JAPAN Silver  Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Silver  Spike
AAMI SMARTPLATES SUNCORP AAMI INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Silver  Spike
AAMI SMARTPLATES SUNCORP AAMI INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Silver  Spike
CHILD REPLACEMENT PROGRAMME PEDIGREE DOG ADOPTION COLENSO BBDO, Auckland NEW ZEALAND Silver  Spike
THE BILLION POINT GIVEAWAY VELOCITY FREQUENT FLYER VELOCITY FREQUENT FLYER POINTS CHE PROXIMITY, Sydney AUSTRALIA Silver  Spike
THE BILLION POINT GIVEAWAY VELOCITY FREQUENT FLYER VELOCITY FREQUENT FLYER POINTS CHE PROXIMITY, Sydney AUSTRALIA Silver  Spike
EMERGENCY COLLECTIBLES KOBE SHIMBUN DISASTER PREVENTION DENTSU INC., Tokyo JAPAN Silver  Spike
CHILD REPLACEMENT PROGRAMME PEDIGREE DOG ADOPTION COLENSO BBDO, Auckland NEW ZEALAND Silver  Spike
THE LONG-LASTING UNIFORM I.P. TRADING HYGIENE BBDO BANGKOK THAILAND Bronze Spike
HEAT TECH WINDOW UNIQLO HEAT TECH CHEIL WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
THE RESPONSIVE LOOKBOOK DIESEL JOGGJEANS FRED & FARID SHANGHAI CHINA Bronze Spike
ANZ #HOLDTIGHT  ANZ ANZ BANK TBWA\MELBOURNE AUSTRALIA Bronze Spike
AAMI SMARTPLATES SUNCORP AAMI INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Bronze Spike
SAFETY BAGS TESCO FRUIT & VEGGIE PLASTIC BAGS CHEIL WORLDWIDE, Hong Kong HONG KONG Bronze Spike
THE RIDERLESS BIKE STEVE WAUGH FOUNDATION THE CAPTAIN'S RIDE HAVAS AUSTRALIA, Sydney AUSTRALIA Bronze Spike
DEAD WHALE GREENPEACE PHILIPPINES DEAD WHALE DENTSU JAYME SYFU, Makati City THE PHILIPPINES Bronze Spike
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Bronze Spike
HEAT TECH WINDOW UNIQLO HEAT TECH CHEIL WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
ALERT AD VICTORIAN GOVERNMENT FIRE READY VICTORIA BWM DENTSU, Melbourne / COLUMBUS, Melbourne AUSTRALIA Bronze Spike
THE RESPONSIVE LOOKBOOK DIESEL JOGGJEANS FRED & FARID SHANGHAI CHINA Bronze Spike
SHACKLETON'S RETURN HYUNDAI MOTOR HYUNDAI MOTOR BRAND CAMPAIGN INNOCEAN WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
CORRECTING HISTORY THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA TBWA\SANTIAGO MANGADA PUNO, Makati City THE PHILIPPINES Bronze Spike
SCHOOL FOR JUSTICE FREE A GIRL MOVEMENT INDIA A SCHOOL AND EDUCATION PROGRAMME FLEISHMANHILLARD INDIA, Mumbai / J. WALTER THOMPSON AMSTERDAM INDIA Bronze Spike
SNAPLICATIONS MCDONALD'S AUSTRALIA HR / EMPLOYMENT VML, Sydney AUSTRALIA Bronze Spike
ALERT AD VICTORIAN GOVERNMENT FIRE READY VICTORIA BWM DENTSU, Melbourne / COLUMBUS, Melbourne AUSTRALIA Bronze Spike
ADIDAS TALE OF TWO ADIDAS ADIDAS SHOE TAPROOT DENTSU, Mumbai INDIA Bronze Spike
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Bronze Spike
CORRECTING HISTORY THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA TBWA\SANTIAGO MANGADA PUNO, Makati City THE PHILIPPINES Bronze Spike

 

 

ENTERTAINMENT

Title Client Product Entrant / Idea Creation Country Prize
GRAVITY CAT SONY INTERACTIVE ENTERTAINMENT INC. GRAVITY DAZE 2 HAKUHODO INC., Tokyo JAPAN Grand Prix 
HOEEKI - THE FRIDGE MUDAH.MY ONLINE CLASSIFIEDS ISOBAR, Kuala Lumpur MALAYSIA Gold Spike
PITCHING FRENCH FILMS TO HOLLYWOOD ALLIANCE FRANÇAISE DE SINGAPOUR CINE-CLUB ALLIANCE FRANçAISE DE SINGAPOUR, Singapore / OGILVY & MATHER SINGAPORE SINGAPORE Gold Spike
GRANDPA’S TV E-LIFE MALL E-LIFE MALL BRANDING J. WALTER THOMPSON TAIWAN, Taipei City CHINESE TAIPEI Silver  Spike
WOW GIRLS' LAB TAIWAN WACOAL WACOAL SPORTS X-LINE HYPERMEDIA, Taipei CHINESE TAIPEI Silver  Spike
#BEATME UN WOMEN ANTI-DOMESTIC VIOLENCE AWARENESS BBDO PAKISTAN, Lahore PAKISTAN Silver  Spike
GLICODE EZAKI GLICO CO., LTD. CORPORATE DENTSU INC., Tokyo JAPAN Silver  Spike
INSTANT BUZZ NISSIN FOOD PRODUCTS CO., LTD. CHIKIN RAMEN DENTSU INC., Tokyo JAPAN Bronze Spike
HOEEKI - THE TREADMILL MUDAH.MY ONLINE CLASSIFIEDS ISOBAR, Kuala Lumpur MALAYSIA Bronze Spike
TOUCH OF CARE PROCTER & GAMBLE VICKS PROCTER & GAMBLE, Singapore / PUBLICIS SINGAPORE SINGAPORE Bronze Spike
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Bronze Spike
CUBE MOVIE SAMSUNG ELECTRONICS GALAXY S8 CHEIL WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
THE HEARING TEST IN DISGUISE COCHLEAR COCHLEAR IMPLANTS CHE PROXIMITY, Sydney AUSTRALIA Bronze Spike

 

 

FILM CRAFT

Title Client Product Entrant / Idea Creation Country Prize 
VODACOM IPO VODACOM TANZANIA VODACOM DIRECTORS THINK TANK, Petaling Jaya / AGGREY & CLIFFORD, Dar es Salaam MALAYSIA Gold Spike
TOKYO CULTURE STORY BEAMS BEAMS SIX, Tokyo / HAKUHODO INC., Tokyo JAPAN Gold Spike
THE HEARING TEST IN DISGUISE COCHLEAR COCHLEAR IMPLANTS CHE PROXIMITY, Sydney AUSTRALIA Gold Spike
RE-THINK SPEED TAC RE-THINK SPEED TOWARDS ZERO CAMPAIGN BLACKBIRD, Sydney / CLEMENGER BBDO MELBOURNE AUSTRALIA Gold Spike
WELCOME TO THE OTHER SIDE LION TOKYO DRY DDB GROUP NEW ZEALAND, Auckland NEW ZEALAND Gold Spike
GRAVITY CAT SONY INTERACTIVE ENTERTAINMENT INC. GRAVITY DAZE 2 HAKUHODO INC., Tokyo JAPAN Gold Spike
UNDER ONE ROOF EDGE PROP EDGE PROP BONSEY JADEN, Singapore SINGAPORE Silver  Spike
LAZADA - BLASTOFF LAZADA GROUP E-CART SERVICES DIRECTORS THINK TANK, Petaling Jaya / LEO BURNETT, Kuala Lumpur MALAYSIA Silver  Spike
SCHOOL BUS LIPTON LIPTON TEA THE SWEET SHOP, Auckland / adam&eveDDB, London NEW ZEALAND Silver  Spike
THE HEARING TEST IN DISGUISE COCHLEAR COCHLEAR HEARING IMPLANT REVOLVER/WILL O'ROURKE, Sydney / CHE PROXIMITY, Sydney AUSTRALIA Silver  Spike
DYLAN LOTTO NEW ZEALAND LOTTERY THE SWEET SHOP, Auckland / DDB GROUP NEW ZEALAND, Auckland / LOTTO NEW ZEALAND, Remuera NEW ZEALAND Silver  Spike
COSMETIC RUBE GOLDBERG MACHINE SHISEIDO JAPAN CO.,LTD COSMETICS DENTSU INC., Tokyo JAPAN Silver  Spike
RAT'S TALE NZ TRANSPORT AGENCY NZ TRANSPORT AGENCY FINCH, Sydney / CLEMENGER BBDO | TOUCHCAST, Wellington AUSTRALIA Silver  Spike
JAPAN - WHERE TRADITION MEETS THE FUTURE JAPAN NATIONAL TOURISM ORGANIZATION VISIT JAPAN ENJIN, Tokyo JAPAN Silver  Spike
TACKLE THE RISK AIG HOLDINGS JAPAN ACTIVE CARE CUTTERS, Tokyo / TBWA\HAKUHODO, Tokyo JAPAN Silver  Spike
MAGIC BEEP VISA INTERNATIONAL (ASIA PACIFIC) VISA PAYWAVE BBDO MALAYSIA, Kuala Lumpur MALAYSIA Silver  Spike
THE SOUNDS OF TRAVELLING WELL CATHAY PACIFIC AIRWAYS LIMITED CATHAY PACIFIC & CATHAY DRAGON McCANN, Kuala Lumpur / McCANN WORLDGROUP, Kuala Lumpur MALAYSIA Silver  Spike
WOOLMARK - THE INNOVATOR THE WOOLMARK COMPANY MERINO WOOL BUCK, Sydney / THE WOOLMARK COMPANY, Sydney AUSTRALIA Silver  Spike
FDA - STRAW CITY FDA FDA ALT.VFX, Brisbane / FCB, New York AUSTRALIA Silver  Spike
GRAVITY CAT SONY INTERACTIVE ENTERTAINMENT INC. GRAVITY DAZE 2 HAKUHODO INC., Tokyo JAPAN Silver  Spike
#HOLDTIGHT AUSTRALIA & NEW ZEALAND BANKING GROUP AUSTRALIA & NEW ZEALAND BANKING GROUP REVOLVER/WILL O'ROURKE, Sydney / TBWA\MELBOURNE AUSTRALIA Bronze Spike
MAGIC BEEP VISA INTERNATIONAL (ASIA PACIFIC) VISA PAYWAVE BBDO MALAYSIA, Kuala Lumpur MALAYSIA Bronze Spike
THE HOLD PARKINSON'S NSW PARKINSON'S DISEASE J. WALTER THOMPSON, Sydney AUSTRALIA Bronze Spike
ANCHOR MILK SLAMS BLANK CANVAS FONTERRA MILK COLENSO BBDO, Auckland NEW ZEALAND Bronze Spike
ANCHOR MILK SLAMS REAL FONTERRA MILK COLENSO BBDO, Auckland NEW ZEALAND Bronze Spike
RAT'S TALE NZ TRANSPORT AGENCY NZ TRANSPORT AGENCY FINCH, Sydney / CLEMENGER BBDO | TOUCHCAST, Wellington AUSTRALIA Bronze Spike
THE HOLD PARKINSON'S NSW PARKINSON'S DISEASE J. WALTER THOMPSON, Sydney AUSTRALIA Bronze Spike
GRAVITY CAT SONY INTERACTIVE ENTERTAINMENT INC. GRAVITY DAZE 2 HAKUHODO INC., Tokyo JAPAN Bronze Spike
UNDER ONE ROOF EDGE PROP EDGE PROP BONSEY JADEN, Singapore SINGAPORE Bronze Spike
WHERE PASSION IS MADE POSSIBLE SINGAPORE TOURISM BOARD SINGAPORE THE PROSECUTION FILM COMPANY, Singapore / TBWA\SINGAPORE SINGAPORE Bronze Spike
RISE DIAGEO BEER SINGAPORE GUINNESS BBDO ASIA, Singapore SINGAPORE Bronze Spike
THE HUNT ALONE CHEVROLET AUTOMOBILE / VEHICLE McCANN SHANGHAI CHINA Bronze Spike
WHERE PASSION IS MADE POSSIBLE SINGAPORE TOURISM BOARD SINGAPORE THE PROSECUTION FILM COMPANY, Singapore / TBWA\SINGAPORE SINGAPORE Bronze Spike
RAT'S TALE NZ TRANSPORT AGENCY NZ TRANSPORT AGENCY FINCH, Sydney / CLEMENGER BBDO | TOUCHCAST, Wellington AUSTRALIA Bronze Spike
V RAPPER FRUCOR BEVERAGES CLEMENGER BBDO SYDNEY / TKT SYDNEY AUSTRALIA Bronze Spike
VIVEL LOTUS OIL SOAP ITC VIVEK LOTUS OIL SOAP FINGERPRINT FILMS, Mumbai INDIA Bronze Spike
DA DA DING NIKE INDIA NIKE WIEDEN+KENNEDY, Delhi INDIA Bronze Spike
ALICE'S WEDDING VOLVO CARS TAIWAN S90 HAVAS TAIWAN CHINESE TAIPEI Bronze Spike
JAPAN - WHERE TRADITION MEETS THE FUTURE JAPAN NATIONAL TOURISM ORGANIZATION VISIT JAPAN ENJIN, Tokyo JAPAN Bronze Spike
BULLISH BOSS UNILEVER (CLEAR) CLEAR ANTI-DANDRUFF SHAMPOO MULLENLOWE SINGAPORE SINGAPORE Bronze Spike
ZIPPER & BEARS YKK YKK/ZIPPER ADK, Tokyo / POPS, Tokyo JAPAN Bronze Spike
PAYMO TABLE TRICK ANYPAY INC. PAYMO PARTY, Tokyo / BBDO J WEST, Fukuoka JAPAN Bronze Spike
SHACKLETON'S RETURN HYUNDAI MOTOR HYUNDAI MOTOR BRAND CAMPAIGN INNOCEAN WORLDWIDE, Seoul SOUTH KOREA Bronze Spike

 

 

FILM

Title Client Product Entrant / Idea Creation Country Award
HARD MAN TO IMPRESS, SCARED, TREEHOUSE PEDIGREE DOG ADOPTION COLENSO BBDO, Auckland NEW ZEALAND Grand Prix 
DA DA DING NIKE INDIA NIKE WIEDEN+ KENNEDY, Delhi INDIA Gold Spike
CAPTURE VERENA INTERNATIONAL CO., LTD. SURE McCANN, Bangkok THAILAND Gold Spike
GRAVITY CAT SONY INTERACTIVE ENTERTAINMENT INC. GRAVITY DAZE 2 HAKUHODO INC., Tokyo JAPAN Gold Spike
ANZ #HOLDTIGHT  ANZ ANZ BANK TBWA\ MELBOURNE AUSTRALIA Gold Spike
TOUCH OF CARE PROCTER & GAMBLE VICKS PROCTER & GAMBLE, Singapore / PUBLICIS SINGAPORE SINGAPORE Gold Spike
PITCHING FRENCH FILMS TO HOLLYWOOD ALLIANCE FRANÇAISE DE SINGAPOUR CINE-CLUB ALLIANCE FRANçAISE DE SINGAPOUR, Singapore / OGILVY & MATHER SINGAPORE SINGAPORE Gold Spike
”CLOSET", ”MAMA" RIDE ON EXPRESS CO.,LTD. GIN NO SARA DENTSU INC., Tokyo JAPAN Silver  Spike
WELCOME TO THE OTHER SIDE LION TOKYO DRY DDB GROUP NEW ZEALAND, Auckland NEW ZEALAND Silver  Spike
TINY TANTRUM, BULLISH BOSS, BRIDEZILLA UNILEVER (CLEAR) CLEAR ANTI-DANDRUFF SHAMPOO MULLENLOWE SINGAPORE SINGAPORE Silver  Spike
INTENSE TEMPERATURES THERMOS K.K. THERMOS McCANN TOKYO JAPAN Silver  Spike
STICKING TOGETHER, NO MATTER WHAT TSURUYA CO., LTD. ROOF TILES ADK, Tokyo JAPAN Silver  Spike
THE METICULOUS GRANDPA GM KOREA CHEVROLET THE NEXT SPARK CHEIL WORLDWIDE, Seoul SOUTH KOREA Silver  Spike
EVERY SPEED HAS A CONSEQUENCE TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Silver  Spike
THE PROFESSIONAL OF JAPAN NISSAN MOTOR CO.,LTD. NV350 CARAVAN TBWA\ HAKUHODO, Tokyo JAPAN Silver  Spike
SYN MUN KONG : THANK YOU THAILAND SYN MUN KONG INSURANCE PLC. SMK HEALTH INSURANCE BY FIT RABBIT'S TALE, Bangkok THAILAND Silver  Spike
ONE MONTH "DADDY AND SON - DAYS WITHOUT MOMMY" U-CAN, INC. CORPORATE MESSAGE HAKUHODO PRODUCT'S, Tokyo / HAKUHODO INC., Tokyo JAPAN Silver  Spike
ARCHIMEDES TRAJANO THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA THE CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACANANG OR CARMMA TBWA\SANTIAGO MANGADA PUNO, Makati City THE PHILIPPINES Silver  Spike
THE HEARING TEST IN DISGUISE COCHLEAR COCHLEAR IMPLANTS CHE PROXIMITY, Sydney AUSTRALIA Silver  Spike
ADIDAS TALE OF TWO ADIDAS ADIDAS SHOE TAPROOT DENTSU, Mumbai INDIA Bronze Spike
TOGETHERNESS I DO DIAMOND OGILVY BEIJING CHINA Bronze Spike
BASEBALL MERCARI MERCARI DENTSU INC., Tokyo JAPAN Bronze Spike
ALL IN ONE ALIBABA FILM FRED & FARID SHANGHAI CHINA Bronze Spike
DYLAN NEW ZEALAND LOTTERIES FUNDING AND GRANTS DDB GROUP NEW ZEALAND, Auckland NEW ZEALAND Bronze Spike
GO SO BIG MONDE NISSIN (THAILAND) CO., LTD PECKISH STORYTELLER BANGKOK, Bangkok THAILAND Bronze Spike
RELEASE THE PRESSURE PEPSICO MIRINDA BBDO INDIA, Gurgaon INDIA Bronze Spike
SLEEPY MORNINGS P&G PAMPERS PANTS SAATCHI & SAATCHI GREATER CHINA, Shanghai CHINA Bronze Spike
DAD BODS PACIFIC BRANDS UNDERWEAR BONDS CLEMENGER BBDO MELBOURNE AUSTRALIA Bronze Spike
100 MEAT KARUTA SHIZUOKA BROADCASTING SYSTEM TV PROGRAM PROMO I&S BBDO, Tokyo JAPAN Bronze Spike
STAND UP MANUFACTURERS LIFE INSURANCE CO. (PHILS) MANULIFE J. WALTER THOMPSON PHILIPPINES, Makati City THE PHILIPPINES Bronze Spike
SHACKLETON'S RETURN HYUNDAI MOTOR HYUNDAI MOTOR BRAND CAMPAIGN INNOCEAN WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
SENIOR TO SENIOR CARE UNI 7-11 CSR UNI 7-11 CSR CAMPAIGN ADK TAIWAN, Taipei City CHINESE TAIPEI Bronze Spike
TRY! NOODLE CRADLE KAGAWA PREFECTURE IMMIGRATION PROMOTION DENTSU INC., Tokyo JAPAN Bronze Spike
THE BIG DEAL SYDNEY GAY AND LESBIAN MARDI GRAS MARDI GRAS EVENT THIRTEEN&CO, Sydney AUSTRALIA Bronze Spike
THE SICKEST MANNEQUIN CHALLENGE PROTECT & SAVE THE CHILDREN PROTECT & SAVE THE CHILDREN NAGA DDB MALAYSIA, Selangor MALAYSIA Bronze Spike
ALICE'S WEDDING VOLVO CARS TAIWAN S90 HAVAS TAIWAN CHINESE TAIPEI Bronze Spike
CAN NOT WAIT CHINA ORGAN TRANSPLANTATION DEVELOPMENT FOUNDATION CHINA ORGAN TRANSPLANTATION DEVELOPMENT FOUNDATION HAVAS SHANGHAI CHINA Bronze Spike

 

 

HEALTHCARE

Title Client Product Medium Entrant / Idea Creation Country Award
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA Integrated CLEMENGER BBDO MELBOURNE AUSTRALIA Grand Prix 
CAPTURE VERENA INTERNATIONAL CO., LTD. SURE Branded Content & Entertainment: Film, TV and Online Film Content McCANN, Bangkok THAILAND Gold Spike
THE HEARING TEST IN DISGUISE COCHLEAR COCHLEAR IMPLANTS Branded Content & Entertainment: Film, TV and Online Film Content CHE PROXIMITY, Sydney AUSTRALIA Gold Spike
THE IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, AFGHANISTAN ANALOGUE WEARABLE Direct and Promo & Activation McCANN INDIA, Mumbai / McCANN HEALTH, Mumbai INDIA Gold Spike
THE IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, AFGHANISTAN ANALOGUE WEARABLE Direct and Promo & Activation McCANN INDIA, Mumbai / McCANN HEALTH, Mumbai INDIA Gold Spike
ANCHOR MILK SLAMS INSIDE OUT FONTERRA MILK Film Craft: Animation / Visual Effects COLENSO BBDO, Auckland NEW ZEALAND Silver  Spike
THE HEARING TEST IN DISGUISE COCHLEAR COCHLEAR HEARING IMPLANT Film Craft: Direction REVOLVER/WILL O'ROURKE, Sydney / CHE PROXIMITY, Sydney AUSTRALIA Silver  Spike
ADIDAS ODDS ADIDAS ADIDAS SHOE Direct and Promo & Activation TAPROOT DENTSU, Mumbai INDIA Silver  Spike
SAVLON HEALTHY HANDS CHALK STICKS SAVLON, ITC SAVLON HEALTHY HANDS CHALK STICKS PR OGILVY & MATHER MUMBAI INDIA Silver  Spike
PLANAYSIUM YMCA YMCA VICTORIA HEALTH SERVICES AND FACILITIES Direct and Promo & Activation McCANN MELBOURNE AUSTRALIA Silver  Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA Branded Content & Entertainment: Live Experience CLEMENGER BBDO MELBOURNE AUSTRALIA Silver  Spike
BULLISH BOSS, BRIDEZILLA UNILEVER (CLEAR) CLEAR ANTI-DANDRUFF SHAMPOO Film: Cinema, TV and Digital Film Content MULLENLOWE SINGAPORE SINGAPORE Bronze Spike
DANCING BAND-AID JOHONSON & JOHONSON BAND-AID PLUS COMFORT Film: Cinema, TV and Digital Film Content I&S BBDO, Tokyo JAPAN Bronze Spike
HEARING RESCUE THAI HEALTH PROMOTION FOUNDATION AND DEAF ASSOCIATION OF BANGKOK THAI HEALTH’S WELLBEING PROJECT Use of Technology BBDO BANGKOK THAILAND Bronze Spike
ANCHOR MILK SLAMS BLANK CANVAS FONTERRA MILK Radio Craft: Script COLENSO BBDO, Auckland NEW ZEALAND Bronze Spike
THE HEARING TEST IN DISGUISE COCHLEAR COCHLEAR IMPLANTS Film: Cinema, TV and Digital Film Content CHE PROXIMITY, Sydney AUSTRALIA Bronze Spike
ADIDAS ODDS ADIDAS ADIDAS SHOE Film Craft: Script TAPROOT DENTSU, Mumbai INDIA Bronze Spike
ADIDAS TALE OF TWO ADIDAS ADIDAS SHOE Film Craft: Script TAPROOT DENTSU, Mumbai INDIA Bronze Spike
THE HEARING TEST IN DISGUISE COCHLEAR COCHLEAR IMPLANTS Film Craft: Use of Music / Sound Design CHE PROXIMITY, Sydney AUSTRALIA Bronze Spike
MORTEIN - KILL THE REAL DEMONS RECKITT AND BENCKISER MOSQUITO REPPELENT Branded Content & Entertainment: Live Experience HAVAS INDIA, Gurgaon INDIA Bronze Spike
LIFE PUMP SAMSUNG C&T CORPORATION EVERLAND CARIBBEAN BAY CARIBBEAN BAY WATER PARK Ambient Outdoor CHEIL WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
THE GIRL IN THE MASK OPERATION SMILE NOM-PROFIT Film: Cinema, TV and Digital Film Content CHEIL WORLDWIDE, Beijing CHINA Bronze Spike
TOUCH OF CARE PROCTER & GAMBLE VICKS Branded Content & Entertainment: Film, TV and Online Film Content PROCTER & GAMBLE, Singapore / PUBLICIS SINGAPORE SINGAPORE Bronze Spike
THE IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, AFGHANISTAN ANALOGUE WEARABLE Direct and Promo & Activation McCANN INDIA, Mumbai / McCANN HEALTH, Mumbai INDIA Bronze Spike
LAST LAUGH INDIAN ASSOCIATION OF PALLIATIVE CARE (IAPC) PALLIATIVE CARE PR MEDULLA COMMUNICATIONS, Mumbai INDIA Bronze Spike

 

 

INNOVATION

Title Client Product Entrant / Idea Creation Country Prize 
SMILE LOCK OUTLET TOYOTA TOYOTA I-ROAD DENTSU INC., Tokyo JAPAN Grand Prix 
AIR-INK HEINEKEN ASIA PACIFIC PTE. LTD. TIGER BEER HEINEKEN ASIA PACIFIC, Singapore / MARCEL SYDNEY SINGAPORE Innovation Spike
ROADS THAT HONK HPCL HP LUBRICANTS HINDUSTAN PETROLEUM CORPORATION LTD, Mumbai / LEO BURNETT INDIA, Mumbai INDIA Innovation Spike

 

 

INTEGRATED

Title Client Product Entrant / Idea Creation Country Award
ADIDAS ODDS ADIDAS ADIDAS SHOE TAPROOT DENTSU, Mumbai INDIA Grand Prix 
CHILD REPLACEMENT PROGRAMME PEDIGREE DOG ADOPTION COLENSO BBDO, Auckland NEW ZEALAND Gold Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Silver  Spike
SCHOOL FOR JUSTICE FREE A GIRL MOVEMENT INDIA A SCHOOL AND EDUCATION PROGRAMME FLEISHMANHILLARD INDIA, Mumbai / J. WALTER THOMPSON AMSTERDAM INDIA Silver  Spike
#BEATME UN WOMEN ANTI-DOMESTIC VIOLENCE AWARENESS BBDO PAKISTAN, Lahore PAKISTAN Bronze Spike
RELEASE THE PRESSURE PEPSICO MIRINDA BBDO INDIA, Gurgaon INDIA Bronze Spike

 

 

MEDIA

Title Client Product Entrant / Idea Creation Country Prize 
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Grand Prix 
DB EXPORT BEER BOTTLE SAND DB BREWERIES DB EXPORT PHD, Auckland / COLENSO BBDO, Auckland NEW ZEALAND Gold Spike
EMERGENCY COLLECTIBLES KOBE SHIMBUN DISASTER PREVENTION DENTSU INC., Tokyo JAPAN Gold Spike
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Gold Spike
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Gold Spike
DEAD WHALE GREENPEACE PHILIPPINES DEAD WHALE DENTSU JAYME SYFU, Makati City THE PHILIPPINES Gold Spike
CAPACITY BASED MCDELIVERY MCDONALD'S MCDONALD'S PRODUCTS - ALL OF THEM OMD SINGAPORE SINGAPORE Gold Spike
DB EXPORT BEER BOTTLE SAND DB BREWERIES DB EXPORT PHD, Auckland / COLENSO BBDO, Auckland NEW ZEALAND Gold Spike
REINVENTING THE ATHLETE TOUR NIKE KD9 MINDSHARE CHINA, Shanghai CHINA Silver  Spike
CAPACITY BASED MCDELIVERY MCDONALD'S MCDONALD'S PRODUCTS - ALL OF THEM OMD SINGAPORE SINGAPORE Silver  Spike
SWEET CHANGE PAYTM PAYTM WALLET McCANN INDIA, Mumbai INDIA Silver  Spike
CHILD REPLACEMENT PROGRAMME PEDIGREE DOG ADOPTION COLENSO BBDO, Auckland NEW ZEALAND Silver  Spike
EMERGENCY COLLECTIBLES KOBE SHIMBUN DISASTER PREVENTION DENTSU INC., Tokyo JAPAN Silver  Spike
YOU KNOW THE QUEEN. NOW MEET ELIZABETH. NETFLIX THE CROWN HAVAS SINGAPORE SINGAPORE Silver  Spike
SWEET CHANGE PAYTM PAYTM WALLET McCANN INDIA, Mumbai INDIA Silver  Spike
DB EXPORT BEER BOTTLE SAND DB BREWERIES DB EXPORT PHD, Auckland / COLENSO BBDO, Auckland NEW ZEALAND Silver  Spike
NAYI SOCH: NEW THINKING STAR INDIA PVT. LTD STAR PLUS MINDSHARE, Mumbai INDIA Silver  Spike
THE DYSLEXIC CAPTCHA JASLOK HOSPITAL AND RESEARCH CENTRE DYSLEXIA CONSULTATION DENTSU WEBCHUTNEY, Gurgaon INDIA Silver  Spike
ALERT AD VICTORIAN GOVERNMENT FIRE READY VICTORIA BWM DENTSU, Melbourne / COLUMBUS, Melbourne AUSTRALIA Silver  Spike
ALERT AD VICTORIAN GOVERNMENT FIRE READY VICTORIA BWM DENTSU, Melbourne / COLUMBUS, Melbourne AUSTRALIA Silver  Spike
WESTPAC AIR RESCUE WESTPAC BANKING CORPORATION WESTPAC’S FUNDING OF THE WESTPAC LIFESAVER RESCUE HELICOPTER SERVICE MEDIACOM, Sydney AUSTRALIA Silver  Spike
THE BILLION POINT GIVEAWAY VELOCITY FREQUENT FLYER VELOCITY FREQUENT FLYER POINTS CHE PROXIMITY, Sydney AUSTRALIA Silver  Spike
WHISPER#LIKEAGIRL INDIA PROCTER & GAMBLE WHISPER MEDIACOM, Mumbai INDIA Bronze Spike
SIMCITY BUILDIT SCHOOL OF POLITICS ELECTRONIC ARTS K.K. SIMCITY BUILDIT DENTSU INC., Tokyo JAPAN Bronze Spike
THE RIDERLESS BIKE STEVE WAUGH FOUNDATION THE CAPTAIN'S RIDE HAVAS AUSTRALIA, Sydney AUSTRALIA Bronze Spike
SAFELY BACKPACKS AUSTRALIAN ROAD SAFETY FOUNDATION SCHOOL ZONE SAFETY Y&R, Brisbane AUSTRALIA Bronze Spike
UNTIL WE ALL BELONG AIRBNB AIRBNB CLEMENGER BBDO MELBOURNE AUSTRALIA Bronze Spike
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Bronze Spike
PLANAYSIUM YMCA YMCA VICTORIA HEALTH SERVICES AND FACILITIES McCANN MELBOURNE AUSTRALIA Bronze Spike
WARDROBE APARTMENT SOCIETY FOR COMMUNITY ORGANISATION NON-PROFIT BBDO PROXIMITY HONG KONG / BBDO HONG KONG HONG KONG Bronze Spike
POCKET PATROL SAMSUNG SAMSUNG POCKET PATROL LEO BURNETT SYDNEY AUSTRALIA Bronze Spike
SNAPLICATIONS MCDONALD'S AUSTRALIA HR / EMPLOYMENT VML, Sydney AUSTRALIA Bronze Spike
THE RIDERLESS BIKE STEVE WAUGH FOUNDATION THE CAPTAIN'S RIDE HAVAS AUSTRALIA, Sydney AUSTRALIA Bronze Spike
AAMI SMARTPLATES SUNCORP AAMI INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Bronze Spike
NETQUIPX NETFLIX NETFLIX R/GA SINGAPORE SINGAPORE Bronze Spike
V SKILLS FRUCOR AUSTRALIA  BEVERAGES CLEMENGER BBDO SYDNEY / TKT SYDNEY AUSTRALIA Bronze Spike
#KINDNESSISCASHLESS (INTEGRATED) VISA INDIA VISA DEBIT BBDO INDIA, Mumbai INDIA Bronze Spike

 

 

MOBILE

Title Client Product Entrant / Idea Creation Country Prize 
ARTS SCIENCE MUSEUM: INTO THE WILD GOOGLE, LENOVO AND WWF LENOVO PHAB 2 PRO AND GOOGLE TANGO MEDIAMONKS, Amsterdam / GOOGLE ASIA PACIFIC, Singapore / LENOVO, Singapore / MARINA BAY SANDS, Singapore / WWF SINGAPORE THE NETHERLANDS Grand Prix 
GLICODE EZAKI GLICO CO., LTD. CORPORATE DENTSU INC., Tokyo JAPAN Gold Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Gold Spike
AAMI SMARTPLATES SUNCORP AAMI INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Gold Spike
ALERT AD VICTORIAN GOVERNMENT FIRE READY VICTORIA BWM DENTSU, Melbourne / COLUMBUS, Melbourne AUSTRALIA Silver  Spike
KIBO SCIENCE 360 - A SPACE EXPERIMENT WITH GOOGLE GOOGLE JAPAN G.K. GOOGLE DENTSU TEC, Tokyo / GOOGLE, Tokyo / DENTSU INC., Tokyo JAPAN Silver  Spike
MY SOLE STORY NIKE RUNNING AKQA, Shanghai CHINA Silver  Spike
SNAPLICATIONS MCDONALD'S AUSTRALIA HR / EMPLOYMENT VML, Sydney AUSTRALIA Silver  Spike
MAXIS BUFFER ART MAXIS BERHAD MAXIS 4G ENSEMBLE WORLDWIDE, Petaling Jaya MALAYSIA Silver  Spike
AAMI SMARTPLATES SUNCORP AAMI INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Bronze Spike
GO BALLS OUT TESTICULAR CANCER NEW ZEALAND TESTICULAR CANCER FCB NEW ZEALAND, Auckland NEW ZEALAND Bronze Spike
"BULLET TRAIN" CONNECTED MUSIC VIDEO LINE CORPORATION CHOTOKKYU ”BULLET TRAIN” I&S BBDO, Tokyo JAPAN Bronze Spike
KNOW YOU AGAIN N/A BAIDU AI GLASSES FOR THE ALZHEIMER'S DISEASE BAIDU, Beijing CHINA Bronze Spike
ARTS SCIENCE MUSEUM: INTO THE WILD GOOGLE, LENOVO AND WWF LENOVO PHAB 2 PRO AND GOOGLE TANGO MEDIAMONKS, Amsterdam / GOOGLE ASIA PACIFIC, Singapore / LENOVO, Singapore / MARINA BAY SANDS, Singapore / WWF SINGAPORE THE NETHERLANDS Bronze Spike
UNLOCK HAN ZI AIRASIA CHINA ROUTE BBDO BANGKOK THAILAND Bronze Spike
GLICODE EZAKI GLICO CO., LTD. CORPORATE DENTSU INC., Tokyo JAPAN Bronze Spike
SCRABBLE KEYBOARD LUCIA HO YAN SUN SCRABBLE KEYBOARD CHEIL WORLDWIDE, Hong Kong HONG KONG Bronze Spike
PREMMIE PROUD BABYLOVE NAPPIES BWM DENTSU, Sydney AUSTRALIA Bronze Spike
GONE GIRL TBD NON PROFIT SOCIAL AWARENESS FACEBOOK CREATIVE SHOP, Singapore SINGAPORE Bronze Spike
GLICODE EZAKI GLICO CO., LTD. CORPORATE DENTSU INC., Tokyo JAPAN Bronze Spike

 

 

MUSIC

Title Client Product Entrant / Idea Creation Country Prize 
SUMMER WONDERLAND AIR NEW ZEALAND AIR NEW ZEALAND HOST SYDNEY AUSTRALIA Grand Prix 
THROUGH THE DARK GOOGLE GOOGLE PLAY MUSIC R/GA SYDNEY AUSTRALIA Gold Spike
INDUSTRIAL JP 7 FACTORIES COMMISSIONED THIS WORK SMES IN JAPAN DENTSU INC., Tokyo JAPAN Silver  Spike
THROUGH THE DARK GOOGLE GOOGLE PLAY MUSIC R/GA SYDNEY AUSTRALIA Silver  Spike
YOUSTAGRAM KAMINARI TUNE HARU.ROBINSON ENJIN, Tokyo JAPAN Bronze Spike
LIVE JACKET A-SKETCH ONE OK ROCK AID-DCC, Osaka / GO, Tokyo / HAKUHODO INC., Tokyo JAPAN Bronze Spike
INDUSTRIAL JP 7 FACTORIES COMMISSIONED THIS WORK SMES IN JAPAN DENTSU INC., Tokyo JAPAN Bronze Spike

 

 

OUTDOOR

Title Client Product Entrant / Idea Creation Country Award
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Grand Prix 
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Gold Spike
THE CONSCIOUS CROSSING KIWIRAIL KIWIRAIL CLEMENGER BBDO | TOUCHCAST, Wellington NEW ZEALAND Gold Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Gold Spike
THE CONSCIOUS CROSSING KIWIRAIL KIWIRAIL CLEMENGER BBDO | TOUCHCAST, Wellington NEW ZEALAND Gold Spike
BABIES, DOGS, WIFE & DAUGHTER JBL JBL HEADPHONES CHEIL WORLDWIDE, Hong Kong HONG KONG Silver  Spike
BUILD THE FUTURE  1, 2, 3 DKSH (THAILAND) LTD. LEGO OGILVY, Bangkok THAILAND Silver  Spike
FLOUNDER FISH, LOTUS ROOT, ONION, MUSHROOM SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN, Tokyo JAPAN Silver  Spike
BUILD THE FUTURE  1, 2, 3 DKSH (THAILAND) LTD. LEGO OGILVY, Bangkok THAILAND Silver  Spike
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Silver  Spike
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Silver  Spike
HEAT TECH WINDOW UNIQLO HEAT TECH CHEIL WORLDWIDE, Seoul SOUTH KOREA Silver  Spike
SAVLON HEALTHY HANDS CHALK STICKS SAVLON, ITC SAVLON HEALTHY HANDS CHALK STICKS OGILVY & MATHER MUMBAI INDIA Silver  Spike
SWEET CHANGE PAYTM PAYTM WALLET McCANN INDIA, Mumbai INDIA Silver  Spike
DEAD WHALE GREENPEACE PHILIPPINES DEAD WHALE DENTSU JAYME SYFU, Makati City THE PHILIPPINES Silver  Spike
GREEN LIGHT RUN ADIDAS JAPAN PUREBOOST TBWA\HAKUHODO, Tokyo JAPAN Silver  Spike
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Silver  Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Silver  Spike
SOUR-FACED MAN, WOMAN UNITED FAMILY FOOD SUPER ZUPER CANDY HAKUHODO INDONESIA, Jakarta INDONESIA Bronze Spike
LOTUS ROOT, ONION, MUSHROOM, OKRA SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN, Tokyo JAPAN Bronze Spike
RURAL, URBAN JUNGLE XIAOMI TECHNOLOGY MI BUNNY WATCH Q PUBLICIS SHANGHAI CHINA Bronze Spike
FACEKINI 3 NGAU SAAM GUN BAIJIU OGILVY & MATHER HONG KONG HONG KONG Bronze Spike
HURRICANE JESSICA, HURRICANE JUSTIN CLOSE TO NATURE FLOWERS BOUQUET FLOWER BBDO BANGKOK THAILAND Bronze Spike
THE TAILOR MADE STORE CHADSTONE SHOPPING CENTRE CHADSTONE SHOPPING CENTRE BWM DENTSU, Melbourne AUSTRALIA Bronze Spike
AIR-INK HEINEKEN ASIA PACIFIC PTE. LTD. TIGER BEER HEINEKEN ASIA PACIFIC, Singapore / MARCEL SYDNEY SINGAPORE Bronze Spike
DB EXPORT BEER BOTTLE SAND DB BREWERIES DB EXPORT COLENSO BBDO, Auckland NEW ZEALAND Bronze Spike
HEAT TECH WINDOW UNIQLO HEAT TECH CHEIL WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
AIR-INK HEINEKEN ASIA PACIFIC PTE. LTD. TIGER BEER HEINEKEN ASIA PACIFIC, Singapore / MARCEL SYDNEY SINGAPORE Bronze Spike

 

 

PR

Title Client Product Entrant / Idea Creation Country Prize 
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Grand Prix 
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Gold Spike
#BEATME UN WOMEN ANTI-DOMESTIC VIOLENCE AWARENESS BBDO PAKISTAN, Lahore PAKISTAN Gold Spike
YOU'VE GOTTA HAVE A TEAM FOOTBALL FEDERATION AUSTRALIA FOOTBALL FEDERATION AUSTRALIA / HYUNDAI A-LEAGUE BMF ADVERTISING, Sydney AUSTRALIA Gold Spike
GO BALLS OUT TESTICULAR CANCER NEW ZEALAND TESTICULAR CANCER FCB NEW ZEALAND, Auckland NEW ZEALAND Gold Spike
KITCHENAID'S PITH BY MINI KITCHENAID KITCHENAID® ARTISAN™ MINI STAND MIXER ADHESIVE PR, Sydney AUSTRALIA Silver  Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Silver  Spike
THE RIDERLESS BIKE STEVE WAUGH FOUNDATION THE CAPTAIN'S RIDE HAVAS AUSTRALIA, Sydney AUSTRALIA Silver  Spike
DEAD WHALE GREENPEACE PHILIPPINES DEAD WHALE DENTSU JAYME SYFU, Makati City THE PHILIPPINES Silver  Spike
IT WAS THIS HIGH YAHOO JAPAN CORPORATION YAHOO! JAPAN HAKUHODO KETTLE, Tokyo / HAKUHODO INC., Tokyo JAPAN Silver  Spike
SHACKLETON'S RETURN HYUNDAI MOTOR HYUNDAI MOTOR BRAND CAMPAIGN INNOCEAN WORLDWIDE, Seoul SOUTH KOREA Silver  Spike
YOU'VE GOTTA HAVE A TEAM FOOTBALL FEDERATION AUSTRALIA FOOTBALL FEDERATION AUSTRALIA / HYUNDAI A-LEAGUE BMF ADVERTISING, Sydney AUSTRALIA Silver  Spike
THE BOTTOM 100 FUND FOR PEACE COMBATING GLOBAL POVERTY HAVAS AUSTRALIA, Sydney AUSTRALIA Silver  Spike
SHACKLETON'S RETURN HYUNDAI MOTOR HYUNDAI MOTOR BRAND CAMPAIGN INNOCEAN WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
THE BREAST CANCER SCREENINGS SKY TELEVISION NEW ZEALAND RIALTO CHANNEL DDB GROUP NEW ZEALAND, Auckland NEW ZEALAND Bronze Spike
AAMI SMARTPLATES SUNCORP AAMI INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Bronze Spike
TATA CAPITAL SALAAM LOANS TATA CAPITAL TATA CAPITAL LOANS TATA CAPITAL, Mumbai / LEO BURNETT INDIA, Mumbai INDIA Bronze Spike
GLICODE EZAKI GLICO CO., LTD. CORPORATE DENTSU INC., Tokyo JAPAN Bronze Spike
WARDROBE APARTMENT SOCIETY FOR COMMUNITY ORGANISATION NON-PROFIT BBDO PROXIMITY HONG KONG / BBDO HONG KONG HONG KONG Bronze Spike
ANZ #HOLDTIGHT  ANZ ANZ BANK TBWA\MELBOURNE AUSTRALIA Bronze Spike
SMARTWIG THE STAR SYDNEY THE STAR SYDNEY BASHFUL, Sydney / KIND AGENCY, Sydney AUSTRALIA Bronze Spike
RELEASE THE PRESSURE PEPSICO MIRINDA BBDO INDIA, Gurgaon INDIA Bronze Spike
PREMMIE PROUD BABYLOVE NAPPIES BWM DENTSU, Sydney AUSTRALIA Bronze Spike
SNAPLICATIONS MCDONALD'S AUSTRALIA HR / EMPLOYMENT VML, Sydney AUSTRALIA Bronze Spike
THE RIDERLESS BIKE STEVE WAUGH FOUNDATION THE CAPTAIN'S RIDE HAVAS AUSTRALIA, Sydney AUSTRALIA Bronze Spike
MIRINDA #RELEASETHE PRESSURE PEPSICO MIRINDA EDELMAN, Mumbai / BBDO INDIA, Gurgaon INDIA Bronze Spike

 

 

PRINT & OUTDOOR CRAFT

Title Client Product Entrant / Idea Creation Country Award
FLOUNDER FISH, OCTOPUS, LOTUS ROOT, MACKEREL, ONION, MUSHROOM, OKRA SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN, Tokyo JAPAN Grand Prix 
FLOUNDER FISH, OCTOPUS, LOTUS ROOT, ONION SAGAWA SHOYU INC. SOY SAUCE OGILVY & MATHER JAPAN, Tokyo JAPAN Gold Spike
MONTY, RAGS, FRANKIE MARS PEDIGREE COLENSO BBDO, Auckland NEW ZEALAND Gold Spike
LOVING BANGKOK NIGHT 1-5 MCDONALD'S MCDONALD'S TBWA\THAILAND, Bangkok THAILAND Gold Spike
FIREFIGHTER, ROCKSTAR, ASTRONAUT DKSH (THAILAND) LTD. LEGO OGILVY, Bangkok THAILAND Silver  Spike
BLOCK OUT THE CHAOS : BABIES / DOGS / WIFE & DAUGHTER JBL JBL HEADPHONES CHEIL WORLDWIDE, Hong Kong HONG KONG Silver  Spike
ATOMIC BOMB_PIG, DYNAMITE_COW ASD AMMELOO CHEF‘S EDITION KNIFE SERIES AMBER CHINA, Shanghai CHINA Silver  Spike
SOUR-FACED MAN, WOMAN UNITED FAMILY FOOD SUPER ZUPER CANDY HAKUHODO INDONESIA, Jakarta INDONESIA Silver  Spike
JAPANESE RADISH, BURDOCK ROOT KOZO CO.,LTD. SCRUBBING BRUSH CREATORS GROUP MAC, Tokyo JAPAN Silver  Spike
UNSPECTACULAR BUT IMPRESSIVE ADVERTISEMENT. NIPPON TELEVISION NETWORK CORPORATION UNSPECTACULAR BUT IMPRESSIVE! PROOFREADER ETSUKO KOHNO I&S BBDO, Tokyo JAPAN Silver  Spike
HONDA. GREAT JOURNEY. TRAVEL STICKER BOOK HONDA MOTOR CO., LTD. HONDA DENTSU INC., Tokyo JAPAN Bronze Spike
DOG, CAT, RABBIT WORLD FOR ALL WORLD FOR ALL ( ANIMAL CARE & PET ADOPTION CENTRE ) McCANN INDIA, Mumbai INDIA Bronze Spike
ADIDAS TALE OF TWO ADIDAS ADIDAS SHOE TAPROOT DENTSU, Mumbai INDIA Bronze Spike
URBAN JUNGLE XIAOMI TECHNOLOGY MI BUNNY WATCH Q PUBLICIS SHANGHAI CHINA Bronze Spike
BRING YOUR PET BACK HILL’S PET NUTRITION ASIA LTD. SCIENCE DIET PERFECT WEIGHT RED FUSE COMMUNICATIONS, Hong Kong HONG KONG Bronze Spike
MCDONALD'S NIGHT MENU MCDONALD'S MCDONALD'S 24 HOURS TBWA\THAILAND, Bangkok THAILAND Bronze Spike
#KINDNESSIS CASHLESS (KINDNESS AMBASSADORS) VISA INDIA VISA DEBIT BBDO INDIA, Mumbai INDIA Bronze Spike

 

 

PRINT & PUBLISHING

Title Client Product Entrant / Idea Creation Country Award
BUILD THE FUTURE  1 DKSH (THAILAND) LTD. LEGO OGILVY, Bangkok THAILAND Grand Prix 
BLOCK OUT THE CHAOS, BABIES, DOGS JBL JBL HEADPHONES CHEIL WORLDWIDE, Hong Kong HONG KONG Gold Spike
BUILD THE FUTURE  2, 3 DKSH (THAILAND) LTD. LEGO OGILVY, Bangkok THAILAND Gold Spike
PENGUIN FROZEN STORYBOOK PENGUIN BOOKS PENGUIN FROZEN STORYBOOK TBWA\SHANGHAI CHINA Gold Spike
SOUR-FACED MAN, WOMAN UNITED FAMILY FOOD SUPER ZUPER CANDY HAKUHODO INDONESIA, Jakarta INDONESIA Silver  Spike
BOAT, MAN & BOOK, TUB PEDIGREE DOG ADOPTION COLENSO BBDO, Auckland NEW ZEALAND Silver  Spike
LOVING BANGKOK NIGHT 1-5 MCDONALD'S MCDONALD'S TBWA\THAILAND, Bangkok THAILAND Silver  Spike
DOG, CAT, RABBIT WORLD FOR ALL WORLD FOR ALL ( ANIMAL CARE & PET ADOPTION CENTRE ) McCANN INDIA, Mumbai INDIA Silver  Spike
URBAN JUNGLE XIAOMI TECHNOLOGY MI BUNNY WATCH Q PUBLICIS SHANGHAI CHINA Bronze Spike
BRING YOUR PET BACK HILL’S PET NUTRITION ASIA LTD. SCIENCE DIET PERFECT WEIGHT RED FUSE COMMUNICATIONS, Hong Kong HONG KONG Bronze Spike

 

 

PROMO & ACTIVATION

Title Client Product Entrant / Idea Creation Country Prize 
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Grand Prix 
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Gold Spike
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Gold Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Gold Spike
THE UNUSUAL FOOTBALL FIELD PROJECT AP (THAILAND) PROPERTY DEVELOPMENT CJ WORX, Bangkok THAILAND Gold Spike
PITCHING FRENCH FILMS TO HOLLYWOOD ALLIANCE FRANÇAISE DE SINGAPOUR CINE-CLUB ALLIANCE FRANçAISE DE SINGAPOUR, Singapore / OGILVY & MATHER SINGAPORE SINGAPORE Silver  Spike
SCHOOL FOR JUSTICE FREE A GIRL MOVEMENT INDIA A SCHOOL AND EDUCATION PROGRAMME FLEISHMANHILLARD INDIA, Mumbai / J. WALTER THOMPSON AMSTERDAM INDIA Silver  Spike
AAMI SMARTPLATES SUNCORP AAMI INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Silver  Spike
GLICODE EZAKI GLICO CO., LTD. CORPORATE DENTSU INC., Tokyo JAPAN Silver  Spike
MEET GRAHAM TRANSPORT ACCIDENT COMMISSION VICTORIA TRANSPORT ACCIDENT COMMISSION VICTORIA CLEMENGER BBDO MELBOURNE AUSTRALIA Silver  Spike
THE BILLION POINT GIVEAWAY VELOCITY FREQUENT FLYER VELOCITY FREQUENT FLYER POINTS CHE PROXIMITY, Sydney AUSTRALIA Silver  Spike
HEAT TECH WINDOW UNIQLO HEAT TECH CHEIL WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
EMERGENCY COLLECTIBLES KOBE SHIMBUN DISASTER PREVENTION DENTSU INC., Tokyo JAPAN Bronze Spike
ANZ #HOLDTIGHT  ANZ ANZ BANK TBWA\MELBOURNE AUSTRALIA Bronze Spike
CHILD REPLACEMENT PROGRAMME PEDIGREE DOG ADOPTION COLENSO BBDO, Auckland NEW ZEALAND Bronze Spike
AAMI SMARTPLATES SUNCORP AAMI INSURANCE OGILVY AUSTRALIA, Melbourne AUSTRALIA Bronze Spike
SAFETY BAGS TESCO FRUIT & VEGGIE PLASTIC BAGS CHEIL WORLDWIDE, Hong Kong HONG KONG Bronze Spike
THE IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, AFGHANISTAN ANALOGUE WEARABLE McCANN INDIA, Mumbai / McCANN HEALTH, Mumbai INDIA Bronze Spike
THE RIDERLESS BIKE STEVE WAUGH FOUNDATION CHARITY RED AGENCY, Sydney / HAVAS AUSTRALIA, Sydney AUSTRALIA Bronze Spike
HEAT TECH WINDOW UNIQLO HEAT TECH CHEIL WORLDWIDE, Seoul SOUTH KOREA Bronze Spike
ADIDAS ODDS ADIDAS ADIDAS SHOE TAPROOT DENTSU, Mumbai INDIA Bronze Spike
EMERGENCY COLLECTIBLES KOBE SHIMBUN DISASTER PREVENTION DENTSU INC., Tokyo JAPAN Bronze Spike
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Bronze Spike
GREEN LIGHT RUN ADIDAS JAPAN PUREBOOST TBWA\HAKUHODO, Tokyo JAPAN Bronze Spike
ADIDAS ODDS ADIDAS ADIDAS SHOE TAPROOT DENTSU, Mumbai INDIA Bronze Spike
MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Bronze Spike

 

 

RADIO

Title Client Product Entrant / Idea Creation Country Award
SMARTWIG THE STAR SYDNEY THE STAR SYDNEY BASHFUL, Sydney / KIND AGENCY, Sydney AUSTRALIA Grand Prix 
ANCHOR MILK SLAMS INSIDE OUT, BLANK CANVAS, REAL FONTERRA MILK COLENSO BBDO, Auckland NEW ZEALAND Gold Spike
ANCHOR MILK SLAMS INSIDE OUT, BLANK CANVAS, REAL FONTERRA MILK COLENSO BBDO, Auckland NEW ZEALAND Silver  Spike
FULLY BOOKED "LIVES 1 OF 3 - FRANK" FULLY BOOKED PHILIPPINES BOOKSTORE McCANN WORLDGROUP PHILIPPINES, Taguig City THE PHILIPPINES Silver  Spike
DEAD HOUR BY NESCAFE NESTLE INDIA NESCAFE CLASSIC McCANN INDIA, Mumbai INDIA Silver  Spike
PEDIGREE VACANT STARE, PEDIGREE DRIBBLE CRY PEDIGREE DOG ADOPTION COLENSO BBDO, Auckland NEW ZEALAND Silver  Spike
PROBABLY GRAPES, PROBABLY CHRISTMAS TREE INDEPENDENT LIQUOR NZ CARLSBERG TBWA\AUCKLAND NEW ZEALAND Bronze Spike
FULLY BOOKED "LIVES 2 OF 3 - NICKY" "LIVES 3 OF 3 - HANNAH" FULLY BOOKED PHILIPPINES BOOKSTORE McCANN WORLDGROUP PHILIPPINES, Taguig City THE PHILIPPINES Bronze Spike
DARWIN, EINSTEIN AUTISM NEW ZEALAND AUTISM AWARENESS MONTH DDB GROUP NEW ZEALAND, Auckland NEW ZEALAND Bronze Spike
DEAD HOUR BY NESCAFE NESTLE INDIA NESCAFE CLASSIC McCANN INDIA, Mumbai INDIA Bronze Spike
MADE POSSIBLE BY MELBOURNE - THE AUDIO TOUR UNIVERSITY OF MELBOURNE UNIVERSITY OF MELBOURNE RESEARCH McCANN MELBOURNE AUSTRALIA Bronze Spike
FULLY BOOKED "LIVES - FRANK", "LIVES - NICKY" FULLY BOOKED PHILIPPINES BOOKSTORE McCANN WORLDGROUP PHILIPPINES, Taguig City THE PHILIPPINES Bronze Spike

 

Source:
Campaign Asia-Pacific

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Branded Content: Driving discovery and demand for brands with creators

1 Branded Content: Driving discovery and demand for brands with creators

Unilever has 'lost the plot' over sustainability messaging, says major shareholder

2 Unilever has 'lost the plot' over sustainability messaging, says major shareholder

Dentsu International recruits global COO from Accenture

3 Dentsu International recruits global COO from Accenture

Outlook 2022: Key themes for APAC creativity

4 Outlook 2022: Key themes for APAC creativity

The programmatic poop funnel

5 The programmatic poop funnel

AB InBev reveals new logo

6 AB InBev reveals new logo

The year ahead for adtech: First-party data, comprehensive ID solutions, increased standards

7 The year ahead for adtech: First-party data, comprehensive ID solutions, increased standards

‘A complete mess’: Novak Djokovic saga causes reputational damage

8 ‘A complete mess’: Novak Djokovic saga causes reputational damage

6 PR agencies to watch out for in 2022

9 6 PR agencies to watch out for in 2022

Batman helps reveal the dark side of Oreos

10 Batman helps reveal the dark side of Oreos

Related Articles

Spikes Asia announces full juries for 2022
Advertising
Dec 8, 2021
Staff Writer

Spikes Asia announces full juries for 2022

Spikes Asia announces 2022 jury presidents
Advertising
Oct 28, 2021
Staff

Spikes Asia announces 2022 jury presidents

Vietnam Young Spikes 2017 opens for entries
Advertising
Jun 14, 2017
Staff Reporters

Vietnam Young Spikes 2017 opens for entries

Spikes Asia 2017: Jury analysis
Advertising
Oct 2, 2017
Faaez Samadi

Spikes Asia 2017: Jury analysis

Just Published

UK Chancellor launches crackdown on 'misleading' cryptocurrency ads
Advertising
3 hours ago
Shauna Lewis

UK Chancellor launches crackdown on 'misleading' ...

Cryptocurrency will be held to the same advertising standards as stocks, shares and insurance, government decrees.

Lynn Lewis elevated to global CMO of Mediabrands as UM taps Joe DeMiero as US CEO
Media
12 hours ago
Alison Weissbrot

Lynn Lewis elevated to global CMO of Mediabrands as ...

DeMiero joins from Publicis agency Hawkeye.

AnalogFolk Group launches global behavioural consultancy MindWorks
Marketing
12 hours ago
Shauna Lewis

AnalogFolk Group launches global behavioural ...

MindWorks will apply behavioural economics to marketing strategy.

Edelman barometer sees trust in all media fall, except corporate channels
Media
12 hours ago
Danny Rogers

Edelman barometer sees trust in all media fall, ...

Trust in all news sources has fallen over the past decade, apart from media owned by businesses themselves, according to the latest global Trust Barometer from PR agency Edelman.