Matthew Miller
Oct 22, 2013

Hyundai dares SUV buyers to choose 'road less travelled'

AUSTRALIA - Hyundai is touting the offroad features of its new compact SUV model with a campaign that lets consumers choose between a safe, paved route or a white-knuckle alternative.

AUSTRALIA - Hyundai is touting the offroad features of its new compact SUV model with a campaign that lets consumers choose between a safe, paved route or a white-knuckle alternative.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+852 3175 1913

Related Articles

Just Published

47 minutes ago

The C-suite tangle: Why CMOs need to speak a new ...

CAMPAIGN 360: The chief marketing officer role and its overall relevance has become a hot topic of debate. Four CMOs explore the evolving dynamics, essential skills, and how CMOs need to speak more CFO and CEO to be the executive pulse of the organisation.

1 hour ago

Agency Report Card 2023: Havas Media

From selloff rumours to the Shell backlash, 2023 was not a quiet year for Havas Media.

1 hour ago

LVMH expands partnership with Alibaba as 618 sales soar

Luxury brands such as Prada and Valentino make a strong showing on Alibaba at this year's 618 sales.

1 hour ago

How brands are going for gold at the Paris Olympics

Campaign explores how Asian brands are maximising ad spend at the mega sporting event, the keys to a winning marketing strategy, and the best platforms to engage young fans.