Staff Reporters
Feb 25, 2013

UBM Asia appoints PR agency for first jewellery fair in Singapore

SINGAPORE - UBM Asia Trade Fairs has appointed Grayling Singapore to handle the public relations efforts for its first jewellery and gem fair in Singapore, after a competitive pitch last month.

The Singapore Jewellery & Gem Fair will be held in October
The Singapore Jewellery & Gem Fair will be held in October

The appointment will see Grayling Singapore managing the fair's media relations efforts across five markets in Southeast Asia, namely Singapore, Malaysia, Thailand, Indonesia and Vietnam.

To be held from 12 to 15 October at Marina Bay Sands, the Singapore Jewellery & Gem Fair is backed by industry associations the Singapore Jeweller’s Association and the Diamond Exchange of Singapore. It complements its sister event in Hong Kong, the Hong Kong Jewellery & Gem fair in September, which is said to be the world’s largest jewellery fair.

UBM Asia has a global portfolio of jewellery events in markets such as China, Germany, India, Japan, Taiwan and Turkey. It is owned by UBM plc, a listed company on the London Stock Exchange.

Related Articles

Just Published

2 days ago

Battle for TikTok: Implications for content ...

Far too many global businesses rely on American audiences for sales and engagement. Alternatives like Meta's Reels exist, but pivoting and recalibrating will be a daunting quest.

2 days ago

40 Under 40 2023: Tra My Nguyen, Ogilvy

With a keen eye for revenue growth and all things marketing, Nguyen stands out as a leader who not only adapts but propels her team and company to new heights.

2 days ago

Hindustan Unilever announces leadership changes, ...

The changes come as HUL reported a 6% decline in standalone net profit for the fiscal fourth quarter.

2 days ago

Netflix reports strong Q1 growth but is it painting ...

Although Netflix has added almost 10 million new paid subscribers in early 2024, some experts believe advertising is quickly becoming the streaming giant’s long-term profitability plan, presenting a compelling opportunity for brands.