singapore

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Princess Yachts hires W Asia
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2 days ago

Princess Yachts hires W Asia

Luxury brand appoints W as its first retained agency in Southeast Asia.

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Publicis Communications starts 'white-label' innovation effort with Singapore EDB
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4 days ago

Publicis Communications starts 'white-label' innovation effort with Singapore EDB

Agency hopes to move client conversations upstream through technology 'hub' effort centred in Nurun.

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Billions wasted on failing brand loyalty programmes
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4 days ago

Billions wasted on failing brand loyalty programmes

Singaporeans are withdrawing from traditional loyalty programmes, with strong negative consequences for brands, according to an Accenture study.

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Postr launches in Singapore and Australia
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Feb 15, 2017

Postr launches in Singapore and Australia

Adtech startup looking to boost its Asia-Pacific footprint through new hires.

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Unilever levels up its startup game with collaborative space
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Feb 14, 2017

Unilever levels up its startup game with collaborative space

22,000 square-foot 'Level3' workspace in Singapore HQ provides proximity to Unilever brands and Foundry programs.

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Tribal Worldwide wins AOR appointment for Volkswagen in Singapore
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Feb 9, 2017

Tribal Worldwide wins AOR appointment for Volkswagen in Singapore

Two-year appointment includes strategy, ATL, retail marketing, digital, social, mobile and CRM.

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