Staff Reporters
Nov 2, 2011

BBC Worldwide to expand in Southeast Asia

HONG KONG - BBC Worldwide is taking steps to strengthen its presence in Asia, including a new market launch and more channels in existing markets.

BBC Worldwide will enter Thailand next year
BBC Worldwide will enter Thailand next year

The company plans to launch in Thailand next January, where it will offer BBC Knowledge, BBC Entertainment, BBC Lifestyle and CBeebies. This move would come after the launch of BBC Knowledge, BBC Lifestyle and BBC Entertainment on Chung Hwa Telecom’s IPTV platform, MOD network, in Taiwan at the end of this month.

In Indonesia, BBC Lifestyle is now available on NexMedia. The existing portfolio in Indonesia, namely BBC Knowledge and CBeebies, currently rank ahead of all competitors in the market.

In addition to the new launches, the BBC is also broadening the content to Asian viewers of BBC Knowledge with the Lonely Planet series airing Free Rein, an original commission for BBC Knowledge from Lonely Planet’s production arm, would premiere next month. Top Gear will also be available when Season 18 begins airing next year.
 

Related Articles

Just Published

1 day ago

Battle for TikTok: Implications for content ...

Far too many global businesses rely on American audiences for sales and engagement. Alternatives like Meta's Reels exist, but pivoting and recalibrating will be a daunting quest.

1 day ago

40 Under 40 2023: Tra My Nguyen, Ogilvy

With a keen eye for revenue growth and all things marketing, Nguyen stands out as a leader who not only adapts but propels her team and company to new heights.

2 days ago

Hindustan Unilever announces leadership changes, ...

The changes come as HUL reported a 6% decline in standalone net profit for the fiscal fourth quarter.

2 days ago

Netflix reports strong Q1 growth but is it painting ...

Although Netflix has added almost 10 million new paid subscribers in early 2024, some experts believe advertising is quickly becoming the streaming giant’s long-term profitability plan, presenting a compelling opportunity for brands.