Benjamin Li
May 8, 2013

Mother's Day marketing approaches

In case you are an ungrateful son or daughter and have forgotten, this Sunday is Mother's Day. Campaign Asia found a handful of brands in the region that have tied more (or less) traditional marketing to the holiday this year.

Hipster club Dragon-i in ...
UNICEF is running its 'You ...
From 1 May to 30 June, ...
HTC in Taiwan released a ...
A massage chair makes an ...
Coinciding with internation...
For durian-loving mommies ...
Tissot and The Star ...

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