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Paul Heath named worldwide director of Ogilvy & Mather Advertising

Aiming to replicate Asia’s success, Heath will assemble a global executive committee consisting of the regional heads of Advertising including David Mayo, president of Ogilvy & Mather Advertising Asia-Pacific, Hugh Baillie, chief executive of Ogilvy Advertising UK, Simon ...

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Data & Research

Feature phones fade, but still stunt ad potential in some markets: Opera Mediaworks

Nov 25, 2015

As of the close of the third quarter, Opera’s reach in Asia Pacific (APAC) and Oceania is over 400 million unique users each month. The APAC region is the largest global market on its platform in terms of unique users. However, it is number two when measured by impressions served and number three for revenue generated.