emami

Feb 20, 2024

Emami at 50: A tale of two Radhey Shyams, their families and one successful business

Campaign India has a freewheeling conversation with Emami Group India's directors and second-generation scions, on the secrets and trials of running a business with three generations from two different families, becoming a leading FMCG brand, pioneering in-film advertising and more.

Nov 9, 2010

BoroPlus starts branding campaign in India for the Winter

Emami’s BoroPlus, India’s largest multi-purpose antiseptic cream has started its latest ‘Boroplus Ka Safed Teeka’ branding campaign.