Nov 23, 2015

Saatchi & Saatchi denies buying Bysoft despite poaching, phone redirection

SHANGHAI - Confusion hangs over Saatchi & Saatchi China's virtual acquihire of Bysoft China: despite head-hunting its CEO and COO and harvesting more than half its staff, and calls to the ecommerce agency's office redirecting to the giant's phone system, Saatchi & Saatchi denies it has bought the company.