The campaign by Tourism Tasmania brings to life 10 winter experiences, each designed to challenge perceptions of winter to travellers.
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Can a 'winter internship' persuade Aussies to love winter?
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australia
havas red
tourism
tourism tasmania
Havas launches Havas Red Japan, expands capabilities under merged media model
havas
havas red
rana barua
By
Rahat Kapur
Led by managing director Masashi Kitaichi, the agency will focus on PR, social media, and experiential marketing to deliver tailored solutions for local and global clients.