Mitchell, who was most recently the general manager of Mekong Orchid at Laos, will replace Deb Sen, who has relocated to India.
“David is a consummate professional with impeccable credentials. He will lead our thought leadership initiatives for the agency and, importantly, define new priorities for Y&R within the digital domain in this market,” said Rishya Joseph, CEO of Y&R.
“David is a consummate professional with impeccable credentials. He will lead our thought leadership initiatives for the agency and, importantly, define new priorities for Y&R within the digital domain in this market,” said Rishya Joseph, CEO of Y&R.
“I am confident that David has the credentials, energy and commitment to make this a reality for our group in Malaysia.”
Mitchell’s previous experiences include a 12-year stint with Leo Burnett and a year with Refuel, a local brand consultancy that he helped to start.
Mitchell said he was excited to be with Y&R since it is a “solid, well-run organisation that has partnered quite a number of clients for well over a decade.”
