Gwen Luscombe
Feb 26, 2018

Vintage sidecars and M on the Bund: incentive trip to Shanghai

CASE STUDY: BI Worldwide planned a logistics-heavy trip taking 50 Australian employees to China.

Delegates dined at Shanghai's M on the Bund restaurant

The Australian subsidiary of a global automotive manufacturer which declined to be named in this article was planning its annual top performers' travel award. In previous years, the company’s highest achievers had been taken on a domestic trip, but this year leaders were interested in a more exotic destinationand an international venue that would stay within budget.

The company employed event management firm BI Worldwide to help it put together an incentive programme that...

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