Singapore Adwatch

Exclusive research on the top TV ads in each market by recall. Adwatch tables include the top-rating brands over the past two weeks, plus the agencies and TV buyers behind the campaigns.

Position Last Ranking Brand Agency/TV Buyer Percentage
1 (1) McDonald's Restaurant   DDB/OMD 83%
2 (5) Kentucky Fried Chicken   McCann Erickson/MindShare 76%
3 (-) M1 TBWA/OMD 72%
4= (-) Carlsberg In-house/Carat 70%
4= (-) Mocca.Com MediaCorp Enterprises/MediaCorp Enterprises 70%
6 (-) OCBC Bank   Y&R/MEC 69%
7 (-) SK Jewellery   O2 Advertising/Ace Daytons 68%
8 (-) Harvey Norman   In-house/In-house 65%
9= (-) Lee Hwa Jewellery   Ace Daytons/Ace Daytons 64%
9= (-) Visa Card   BBDO/OMD 64%
11 (7) Goldheart Jewellery   DDB/Mandate Advetising 63%
12 (-) Cold Storage   LH.M Advertising/MEC 61%