Jenny Chan 陳詠欣
Jan 17, 2019

China execs want their CEOs to speak out—way more than UK and US

CEOs and founders in China do not speak out enough, according to communications and marketing executives in a new survey from Weber Shandwick.

In a survey of communications and marketing executives, Chinese respondents rated the importance of CEOs addressing specific social, political or environmental issues such as climate change, income fairness, same-sex marriage, immigration, gun control and discrimination more highly than did respondents in the US and UK.

The survey, by Weber Shandwick with KRC Research, suggests that CEO activism should be a larger part of the corporate communications agenda in China.

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