Ad Nut
Jul 20, 2015

Captain Risky should talk less, nearly die more

From Australia: 'Captain Risky's Close Call' by 303Lowe for Budget Direct

Captain Risky should talk less, nearly die more

Auto insurer Budget Direct brings back its heavily bearded daredevil, Captain Risky, to talk about how the company has been named insurer of the Year by Money magazine. 

 

Ad Nut feels that because it must deliver the message about Money Magazine, the above lacks the charm of the Captain's earlier appearance (below), in which the sheer number of ludicrous stunts (and the cheesy title graphics) won one over. Read more about the earlier work here.

 

Related Articles

Just Published

18 hours ago

Tech Bites: Week of October 3, 2022

News from Maxis, Twilio, Dentsu and more.

18 hours ago

Coca-Cola sponsors COP27: Buying its way into ESG ...

SOUNDING BOARD: By cashing in on Coca-Cola's cheque, is COP27 inviting conversation and giving an opportunity for reflection or is the climate change summit becoming a part of the greenwashing problem?

19 hours ago

Women to Watch 2022: Haylie Craig, Colenso BBDO

As a seasoned creative, Craig is a fierce advocate for bold, inclusive work for the betterment of others—particularly those in the queer community.

23 hours ago

Cadbury Celebrations illuminates a hawker's Diwali

Watch the film conceptualised by Ogilvy here.