Big marketing battle among Macau hotels boosts advertising in HK

HONG KONG - According to admanGo, the total adspend in Hong Kong in May was US$371 million (HK$2.89 billion), moving up 13 per cent as compared to May 2010, and 3 per cent compared to April this year. A big marketing battle among the hotels in Macau may account for much of the change.

by Benjamin Li