Jessica Goodfellow
Nov 11, 2019

Accenture opens Fjord in Tokyo

The Tokyo branch of the design and innovation agency will become the 33rd Fjord studio worldwide.

The design team at Fjord Tokyo gathers to commemorate its first studio opening in Japan.
The design team at Fjord Tokyo gathers to commemorate its first studio opening in Japan.

Accenture Interactive has opened its Fjord design and innovation studio in Tokyo.

Founded in 2001 in the UK, the design agency became part of Accenture Interactive in 2013. The studio houses more than 1,200 designers and counts RBS, Finnair and Auris Health (part of Johnson & Johnson) as key clients.

The Tokyo branch is the first in Japan and the 33rd studio worldwide. It officially opens today (11 November) and is located at the Accenture Interactive Studio Tokyo in Azabu. 

Led by Kohei Bansho and Eduardo Kranz, Fjord Tokyo designers will bring design-led strategy, service design, and organisational/cultural innovation to support the business transformation of Japanese clients, the company said.

“Our diverse and skilled designers from around the world share a common passion: to make Japanese lives better," Bansho said in a release. "We look forward to advancing the world’s leading ‘Made in Japan’ brands on their paths to innovation, right here from Tokyo.”

Accenture Interactive Japan lead Junichiro Kurokawa commented: ”By adding Fjord’s capability to design for human impact, Accenture Interactive can further help our clients drive sustainable growth by creating experiences with purpose at their core.”

Source:
Campaign Asia

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