reynold dsilva

Dec 1, 2017

Rising to the special occasion

It can be tricky for a brand to make the most out of seasonal festivals or special events. Reynold D’Silva at Facebook takes a look at a few that got it right recently.

Nov 16, 2015

Facebook more efficient in driving impact than TV, says study

SINGAPORE - In its continuing bid to demonstrate value and snag a slice of traditional advertising spend, Facebook has released a study conducted in partnership with marketing research agency Millward Brown.