ppc

Nov 22, 2017

Branded copy has a positive impact on ad performance: NetElixir

Examining over 60,000 Google AdWords Expanded Text Ads, NetElixir's 'Ad Copy Championship' looks at the choices that drove the highest conversion.

Jun 6, 2012

iProspect offers Southeast Asia businesses paid search audit service

SINGAPORE - iProspect has announced its iProspect Paid Search Audit service, offering a thorough pay-per-click (PPC) analysis to evaluate online marketing campaigns.

Jul 6, 2010

BBDO/Proximity Singapore bolsters digital department

SINGAPORE - BBDO/Proximity Singapore has boosted its digital unit with five new hires including Alan Leong, Gigi Im, Pratik Japee, Patrick Lim and Deric Loh.

Jul 6, 2010

BBDO/Proximity Singapore bolsters digital department

SINGAPORE - BBDO/Proximity Singapore has boosted its digital unit with five new hires including Alan Leong, Gigi Im, Pratik Japee, Patrick Lim and Deric Loh.