podcast
“Partnerships and the value agencies bring to marketers are more vital than ever” - Yahoo’s John McNerney
In an exclusive podcast, Yahoo’s MD for AUSEA John McNerney focuses on approaches being deployed to tackle the biggest challenges facing marketers, including the deprecation of cookies and the deployment of AI.
'A future imperative': Ben Condit of Mindshare on the AI revolution
SHANGHAI ZHAN PODCAST: A champion for its adoption in media to simplify processes and centralise operations, Mindshare China's CEO Ben Condit discusses AI's potential to set new industry standards and drive agencies towards a more data-driven and efficient future.
Music, news, politics and comedy top the charts for Australian podcast listeners: YouGov survey
TOP OF THE CHARTS: The latest data from YouGov shows that one in five Australians listen to a podcast at least once a week, with music being the top podcast genre.
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93% of Singaporeans listen to podcasts as part of their daily routine
TOP OF THE CHARTS: Acast’s Sounds Smart Asia 2023 report finds people in Singapore are turning to podcasts as their preferred media choice, positioning them as the most influential media channel in the country.
From China to the world: C-beauty eyes global expansion
SHANGHAI ZHAN PODCAST: Riding a hype wave and a reputational shift, Chinese beauty is at the cusp of becoming the next big industry trendsetter. Can it surpass the challenges to exert the cultural influence of K- or J-beauty?
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As the podcasting boom wanes, how is APAC adjusting?
As the podcast industry faces difficult challenges globally, particularly in terms of monetisation and profitability, we explore how APAC podcasts can still appeal to advertisers.
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